HQ-led decisions

DapperTails

Personal services

Software purchasing at DapperTails appears centralized through its small HQ team in Florida, led by CEO Chris Elias and COO Emily Elias. The most recent FDD (2026) does not disclose any mandated or recommended technology systems. With only one mapped operator and a single located unit, the addressable market is extremely limited, concentrated in North Dakota.

Live signals

Total units
system-wide
Unit growth YoY
vs prior filing
AUV
Item 19, 2026
Royalty
7%
of gross sales
Ad fund
2%
national + local
Initial fee
$50K
per unit
Investment range
$104K–$242K
all-in, Item 7
Procurement
Approved supplier
from the filing
Item 19
No claims
unaudited

Mandated & recommended tech

The systems vendors compete with

Recommended systems named in Item 11 of the filing, no system-wide mandate locks the door.

CCC
Industry softwareItem 6

tional client Center Fee price based on the Monthly communication and scheduling number of support system known as the Grooming Van's in DapperTails Client Care Center operation (“CCC”), which is desi

Pinterest
Marketing automationItem 9

mote your Franchised Business or use any of the Marks in any manner on any social or networking websites, including, but not limited to: Facebook, Instagram, FourSquare, LinkedIn, Pinterest, Snapchat,

Snapchat
MarketingItem 9

ranchised Business or use any of the Marks in any manner on any social or networking websites, including, but not limited to: Facebook, Instagram, FourSquare, LinkedIn, Pinterest, Snapchat, Telegram,

TikTok
Marketing automationItem 9

r use any of the Marks in any manner on any social or networking websites, including, but not limited to: Facebook, Instagram, FourSquare, LinkedIn, Pinterest, Snapchat, Telegram, TikTok, Twitch, X (f

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
  1. With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
  2. 63.5% of personal services brands mandate no POS system, but I can't identify the 108 that do without digging through hundreds of FDDs.Manually reviewing one FDD takes 3+ hours. At 108 targets, that's 324 hours. FranCloud's tech_landscape reveals POS mandates instantly, turning a $16,200 research slog into a single query.
  3. 91.6% of brands don't mandate a CRM, but the 25 that do are hidden in static reports, delaying my outreach to high-intent prospects.Landing one CRM-displacing deal in this segment can yield $30k+ ARR. FranCloud's find_lookalikes pinpoints those 25 brands and their peers, accelerating pipeline by months.

The vendor opportunity at DapperTails

DapperTails is a personal services franchise headquartered in Florida. For software vendors, the immediate takeaway from the 2026 Franchise Disclosure Document is scale: the system consists of approximately one located unit, operated by a single franchisee. No company-owned units are reported, and the franchised count is not separately disclosed. Year-over-year unit growth is not stated in the available data. The sole mapped location sits in North Dakota, meaning the total addressable market for a vendor today is effectively one site.

Average unit volume (AUV) is not disclosed in the FDD. The royalty rate stands at 7.0% of gross sales, but without revenue figures, a vendor cannot model wallet share. The initial franchise term length is also not captured, which limits lifecycle planning for multi-year software contracts. Despite the small footprint, the brand is actively franchising, as evidenced by a Franchise Development Coordinator on staff.

Who controls software purchasing

The 2026 FDD Item 1 identifies four executives: Chris Elias (Chief Executive Officer and President), Emily Elias (Chief Operating Officer), Marketa Jefferson (Franchise Development Coordinator), and Ashley Miller (Operations Manager). No Chief Information Officer, Chief Technology Officer, or VP of IT is listed. In a system this small, software evaluation and purchasing authority almost certainly sits with Chris Elias and Emily Elias at the Florida headquarters. Vendors should direct initial outreach to the CEO and COO, framing conversations around operational efficiency and scalability as the brand grows.

Because there is only one franchisee, the operator likely has limited autonomy over technology decisions. The franchisor’s control over procurement, however, is not detailed in the available Item 8 extract, so the exact balance of power between HQ and the field remains unclear.

Mandated and current tech stack

The 2026 FDD does not capture any mandated or recommended technology systems. No point-of-sale vendor, scheduling platform, CRM, payroll provider, or marketing automation tool is named. This absence suggests either a very lightweight tech stack or a decision deferred to the franchisee. For a vendor, this is a blank slate—but also a signal that the franchisor may not yet prioritize technology as a system-wide investment.

Without a disclosed tech mandate, a vendor’s pitch should emphasize ease of adoption for a single location while demonstrating the ability to scale if the franchise adds units. The personal services vertical often relies on appointment booking, client management, and payment processing; vendors in these categories may find a receptive audience if the current setup is manual or consumer-grade.

Procurement, renewals, and timing

Item 8 of the FDD, which typically outlines purchasing obligations and designated suppliers, provides no extract in the available data. It is not known whether DapperTails requires franchisees to buy from specific vendors, maintains an approved supplier list, or permits open-market purchasing. Vendors should clarify this directly with HQ before investing in a sales cycle.

Similarly, Item 17—covering renewal, termination, and transfer—offers no extract. The initial term length is not disclosed, and no renewal window or contractual trigger is described. Without these data points, a vendor cannot time outreach around renewal cycles or contract expirations. The safest approach is to engage HQ at any time, positioning the software as a value-add for the existing operation and a recruitment tool for future franchisees.

How to read the DapperTails FDD

The 2026 DapperTails FDD is embedded below for full review. Key sections for software vendors include Item 1 (executives and business background), Item 8 (purchasing restrictions), Item 11 (franchisor assistance and any technology obligations), and Item 17 (renewal and termination terms). Because the disclosed data is sparse, the FDD itself remains the best source for any details not captured in this summary. For a ranked target list of franchise systems that match your software category, FranCloud can help you prioritize outreach based on unit counts, tech mandates, and decision-maker profiles.

Questions vendors ask

DapperTails, answered from the filing

The 2026 FDD lists Chris Elias (CEO & President) and Emily Elias (COO) as key executives. With no CIO or CTO named, purchasing authority likely rests with these two leaders at the Florida headquarters.
The 2026 FDD does not capture any mandated or recommended POS, operational, or other technology systems. Vendors should assume a greenfield opportunity but verify directly with HQ.
The FDD maps approximately 1 located unit, all operated by a single operator. No multi-unit operators are recorded, and the sole unit is in North Dakota.
Item 8 of the 2026 FDD does not provide an extract regarding procurement restrictions. It is not disclosed whether the franchisor designates suppliers, maintains an approved list, or allows open purchasing.
The 2026 FDD does not include an Item 17 renewal extract, and the initial term length is not disclosed. Without renewal or term data, contract window timing cannot be estimated from the filing.
The DapperTails FDD was filed with state franchise regulators in 2026. You can review the full document using the embedded PDF viewer below to analyze procurement, tech, and decision-maker details directly.
Source

Read the filing itself

Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.

DapperTails2026 FDDView only
Buy the PDF ($149)

Loading filing…

View only A one-time purchase: the original filing, yours to keep.

FDD alert

Tell me when this brand refiles.

We’ll email you the moment DapperTails files a new annual FDD, usually the freshest signal of a vendor change.

Sell software to franchises? See the playbook.

Your matched accounts, fit-scored to what you sell, with the contacts and openers built from each filing.

Find my accounts

Operator footprint

Who runs the locations

1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

ND1

Related Personal services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.