Cupbop

The vendor opportunity at Cupbop

Cupbop operates 59 quick-service restaurants, with 29 company-owned and 30 franchised units. The brand posted an 11.1% year-over-year unit growth rate, signaling active expansion. Average unit volume sits at $658,208, and franchisees pay a 6.0% royalty on a 10-year initial term. For software vendors, the addressable market is compact but growing, with a headquarters that appears to centralize technology decisions.

Who controls software purchasing

The leadership team listed in the 2025 FDD includes Junghun Song as Chief Executive Officer and Dok Kwon as Chief Operating Officer. These two executives are the most likely final decision-makers for enterprise software purchases. Marketing Director Yeiri Kim and Vice President of Franchise Mike Penn are additional stakeholders who may influence or initiate evaluations for marketing technology and franchise operations tools. Director Kevin Santiago rounds out the named HQ team. The operator footprint shows four mapped operators, none of whom are multi-unit, across approximately four located units, all in Utah. This suggests franchisees have minimal independent purchasing power, reinforcing a top-down, HQ-driven procurement model.

Mandated and current tech stack

The 2025 Franchise Disclosure Document mandates QuickBooks and QuickBooks Online by Intuit Inc. for accounting. No other technology systems—point-of-sale, payroll, scheduling, or inventory—are named as mandated or recommended in the filing. This represents a greenfield opportunity for vendors in categories outside of accounting. A pitch to Cupbop should acknowledge their existing Intuit relationship while positioning complementary or replacement solutions that integrate with QuickBooks.

Procurement, renewals, and timing

Item 8 of the FDD does not provide an extract detailing procurement requirements, so the designated supplier or approved supplier structure remains unknown. Vendors should inquire directly about any preferred vendor programs during initial outreach. The franchise agreement renewal terms are clearer: a franchisee may acquire a successor franchise for an additional 10-year term by providing notice between 180 and 220 days before expiration, maintaining their premises, remodeling to current standards, and paying a successor fee. The agreement explicitly states that the new contract may contain materially different terms, which could include updated technology mandates. This renewal window is a strategic moment for vendors to introduce new systems that align with remodel and re-imaging requirements.

How to read the Cupbop FDD

The full 2025 Cupbop FDD is available below. Review Item 11 to confirm the current mandated technology list, Item 1 for the latest executive roster, and Item 17 for the precise renewal conditions that govern franchisee obligations. The document is filed with state franchise regulators and serves as the definitive source for vendor due diligence. For a ranked target list of franchise brands that match your software category, FranCloud can help.