From the filings

+11.111% units YoYHQ-led decisions

Cupbop

Quick service restaurant

Software purchasing decisions at Cupbop are controlled by its small headquarters team in Utah, led by CEO Junghun Song and COO Dok Kwon. The franchise currently mandates QuickBooks and QuickBooks Online by Intuit Inc. across its system. With 59 total units and 11.1% year-over-year unit growth, vendors have a compact but expanding addressable market to pitch.

For software vendors selling into US franchise brands.

Live signals

Total units
59
30 franchised
Unit growth YoY
+11.111%
vs prior filing
AUV
$658K
Item 19, 2024
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$40K
per unit
Investment range
$296K–$664K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

8%of gross sales (FY2025)

Ongoing fees: 8% of gross sales (FY2025)Royalty 6%, Ad fund 2%. Total 8% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 6%Ad fund 2%

Mandated & recommended tech

The systems vendors compete with

1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

QuickBooks Online
Mandatory
AccountingItem 7

es for continued use of our specified system are currently included in your credit card processing fees. You must also obtain and use our designated accounting software, currently Quickbooks Online, f

Facebook
MarketingItem 11

d operate its own website, social media website, mobile application, or other similar application in connection with your Cupbop Restaurant, including, but not limited to, TikTok, Facebook, Yelp, Twit

Instagram
MarketingItem 11

, social media website, mobile application, or other similar application in connection with your Cupbop Restaurant, including, but not limited to, TikTok, Facebook, Yelp, Twitter, Instagram, Pinterest

Pinterest
MarketingItem 11

dia website, mobile application, or other similar application in connection with your Cupbop Restaurant, including, but not limited to, TikTok, Facebook, Yelp, Twitter, Instagram, Pinterest and YouTub

TikTok
MarketingItem 11

velop and operate its own website, social media website, mobile application, or other similar application in connection with your Cupbop Restaurant, including, but not limited to, TikTok, Facebook, Ye

Twitter
MarketingItem 11

n website, social media website, mobile application, or other similar application in connection with your Cupbop Restaurant, including, but not limited to, TikTok, Facebook, Yelp, Twitter, Instagram,

Yelp
MarketingItem 11

its own website, social media website, mobile application, or other similar application in connection with your Cupbop Restaurant, including, but not limited to, TikTok, Facebook, Yelp, Twitter, Insta

YouTube
MarketingItem 11

obile application, or other similar application in connection with your Cupbop Restaurant, including, but not limited to, TikTok, Facebook, Yelp, Twitter, Instagram, Pinterest and YouTube that in any

Franchisor behaviours

What the franchisor requires

27 requirements the franchisor states in this filing, each in its own words; 2 explicit no's; 5 questions the text does not settle, which is not a no.

Accounting

Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?

Yes

Item 11

You must also obtain and use our designated accounting software, currently Quickbooks Online, from our designated vendor.

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We also require that you have high-speed internet access in your Restaurant so we will have independent access to information contained in your point-of-sale system.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

Franchisee agrees to give Cupbop in the manner and format that Cupbop prescribes from time to time: i. on or before the 10th day of each month, a report on the Restaurant’s Gross Sales during the preceding calendar month; ii. within twenty-eight (28) days after the end of each calendar month, the operating…

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

You are required to purchase our proprietary, specially-formulated and produced sauces and marinades (which are used in numerous of our menu items that you will be required to offer), proteins, and branded paper products (including bowls and cups) from Cupbop Co.

Is there a franchisee advisory council, association or committee?

Yes

Franchise agreement

Franchisee agrees to participate actively in any Cupbop National or Regional Advisory Franchisee Council (“Council”) that Cupbop designates.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 8

We reserve the right to add or remove approved suppliers for any item that you are required to purchase, including our proprietary items.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

36920

Item 8

For the year ended December 31, 2024, our affiliate, Cupbop Co. had revenue of $36,920 from the sale of products to our franchisees.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

22

Item 8

approximately 22 to 33% of your total purchases in connection with operating your business in the future.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

A charge not to exceed the reasonable cost of the evaluation and testing is required to be paid by the franchisee whether or not the supplier is approved.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you would like us to approve a different supplier, you are required to submit to us a written request to approve a proposed supplier together with such information as we may reasonably require, including financials, total sales figures, written references, etc.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

Franchisee agrees to notify the telephone company and all telephone directory publishers (both web-based and print) of the termination or expiration of Franchisee’s right to use any telephone, facsimile, or other numbers and telephone directory listings associated with any Mark; to authorize, and not to interfere…

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

To determine whether Franchisee and the Restaurant are complying with this Agreement and all System Standards, Cupbop and its designated agents or representatives (including “mystery” or “secret” shoppers) may at all times and without prior notice to Franchisee: i. inspect the Restaurant and participate in its normal…

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Franchise agreement

Cupbop may modify the Brand Standards Manual periodically to reflect changes in System Standards.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

We must approve the site selected by you.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Franchise agreement

Franchisee may not develop, maintain, or authorize any Website, social media account or user-generated content that mentions or describes Franchisee or the Restaurant or displays any of the Marks.

Is a minimum grand opening advertising spend required?

Yes

Franchise agreement

Franchisee must spend at least Ten Thousand Dollars ($10,000) to advertise and promote the Restaurant during its first ninety (90) to one hundred twenty (120) days of operation.

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Item 11

Restaurants are currently required to spend a minimum of 0.5% of your monthly Gross Sales on local advertising.

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Item 6

Notwithstanding the foregoing, you must participate in any gift or loyalty program designated by us and to implement such changes as we designated related to such program(s).

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Franchise agreement

If the Restaurant is within the territory of an existing Cooperative at the time Franchisee is open for business, Franchisee will immediately become a member of such Cooperative.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

You are required to obtain products from us, our affiliates, or from sources we approve or according to our specifications, as outlined below.

Must equipment be purchased from designated or approved suppliers?

Yes

Franchise agreement

Franchisee agrees to purchase or lease approved brands, types, or models of furniture, fixtures, equipment, and signs only from suppliers Cupbop designates or approves (which may include or be limited to Cupbop and/or its

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Item 6

We may auto-debit all fees and payments you owe us and our affiliates using the account you specify.

Must the franchisee participate in a gift card program?

Yes

Item 6

Notwithstanding the foregoing, you must participate in any gift or loyalty program designated by us and to implement such changes as we designated related to such program(s).

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

Each location of the business must be directly supervised “on-premises” by you, your Cupbop Franchise, LLC 28 2025 Franchise Disclosure Document 4924-5240-2521 Managing Owner or a General Manager who has successfully completed our training program and has been approved by us.

Must employees wear uniforms specified by the franchisor?

Yes

Franchise agreement

Franchisee agrees to display the Marks prominently as Cupbop prescribes at the Restaurant and on vehicles, uniforms, forms, advertising, supplies, and other materials Cupbop designates.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Franchise agreement

Franchisee agrees to obtain and use the computer hardware and/or software Cupbop specifies, including a point-of-sale system, accounting system, dedicated telephone and power lines, printers, and other computer-related accessories and peripheral equipment (the “Computer System”).

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We also require that you have high-speed internet access in your Restaurant so we will have independent access to information contained in your point-of-sale system.

The filing answers no to 2 questions
  • Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
  • Is attendance at an annual convention or conference mandatory for the franchisee?Item 6

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
  1. 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
  2. 82.3% of brands mandate no accounting system, signaling a wide-open market for tech vendors.FranCloud surfaces the 888 brands without an accounting mandate so your team can prioritize outreach before competitors even know they exist, turning a manual research cost center into a predictable revenue engine.
  3. Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.

The vendor opportunity at Cupbop

Cupbop operates 59 quick-service restaurants, with 29 company-owned and 30 franchised units. The brand posted an 11.1% year-over-year unit growth rate, signaling active expansion. Average unit volume sits at $658,208, and franchisees pay a 6.0% royalty on a 10-year initial term. For software vendors, the addressable market is compact but growing, with a headquarters that appears to centralize technology decisions.

Who controls software purchasing

The leadership team listed in the 2025 FDD includes Junghun Song as Chief Executive Officer and Dok Kwon as Chief Operating Officer. These two executives are the most likely final decision-makers for enterprise software purchases. Marketing Director Yeiri Kim and Vice President of Franchise Mike Penn are additional stakeholders who may influence or initiate evaluations for marketing technology and franchise operations tools. Director Kevin Santiago rounds out the named HQ team. The operator footprint shows four mapped operators, none of whom are multi-unit, across approximately four located units, all in Utah. This suggests franchisees have minimal independent purchasing power, reinforcing a top-down, HQ-driven procurement model.

Mandated and current tech stack

The 2025 Franchise Disclosure Document mandates QuickBooks and QuickBooks Online by Intuit Inc. for accounting. No other technology systems—point-of-sale, payroll, scheduling, or inventory—are named as mandated or recommended in the filing. This represents a greenfield opportunity for vendors in categories outside of accounting. A pitch to Cupbop should acknowledge their existing Intuit relationship while positioning complementary or replacement solutions that integrate with QuickBooks.

Procurement, renewals, and timing

Item 8 of the FDD does not provide an extract detailing procurement requirements, so the designated supplier or approved supplier structure remains unknown. Vendors should inquire directly about any preferred vendor programs during initial outreach. The franchise agreement renewal terms are clearer: a franchisee may acquire a successor franchise for an additional 10-year term by providing notice between 180 and 220 days before expiration, maintaining their premises, remodeling to current standards, and paying a successor fee. The agreement explicitly states that the new contract may contain materially different terms, which could include updated technology mandates. This renewal window is a strategic moment for vendors to introduce new systems that align with remodel and re-imaging requirements.

How to read the Cupbop FDD

The full 2025 Cupbop FDD is available below. Review Item 11 to confirm the current mandated technology list, Item 1 for the latest executive roster, and Item 17 for the precise renewal conditions that govern franchisee obligations. The document is filed with state franchise regulators and serves as the definitive source for vendor due diligence. For a ranked target list of franchise brands that match your software category, FranCloud can help.

Questions vendors ask

Cupbop, answered from the filing

The buying center is concentrated at HQ. Key executives include CEO Junghun Song and COO Dok Kwon. Marketing Director Yeiri Kim and VP of Franchise Mike Penn are also likely influencers for operational and marketing technology decisions.
The 2025 FDD mandates QuickBooks and QuickBooks Online by Intuit Inc. for accounting. No point-of-sale or other operational technology mandates are disclosed in the most recent filing.
Cupbop has 59 total units, split between 29 company-owned and 30 franchised locations. This places it in the emerging quick-service restaurant segment with a concentrated operator base.
The procurement model is not disclosed in the 2025 FDD. The document does not extract specific Item 8 signals regarding designated or approved suppliers, leaving the purchasing structure undefined for vendors.
Franchise agreements have a 10-year initial term. Renewal requires notice 180–220 days before expiration, with a successor fee and possible materially different terms. This creates a predictable, decade-long contract cycle for vendor engagement.
The 2025 Cupbop FDD is filed with state franchise regulators. You can review the full document using the embedded PDF viewer below to analyze Item 11 tech mandates, Item 8 procurement, and Item 17 renewal terms directly.
Source

Read the filing itself

Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.

Cupbop2025 FDDView only

Loading filing…

View only A one-time purchase: the original filing, yours to keep.

FDD alert

Tell me when this brand refiles.

We’ll email you the moment Cupbop files a new annual FDD, usually the freshest signal of a vendor change.

The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

4 operators run 4 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit4

Top states by locations

UT4

Ownership

The portfolio behind Cupbop

unknown of cupbop co gold light holdings llc mak holdings.

Related Quick service restaurant brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.