ns and must be purchased from our designated suppliers. 5. Point of Sale System, and Computer Equipment – Currently you are required to purchase, license and utilize the Toast and Court Reserve point
From the filings
Crush Yard Franchising
FitnessSoftware purchasing at Crush Yard Franchising is controlled at the headquarters level. The system currently mandates CourtReserve as its operational platform. With only 1 company-owned unit disclosed in the 2025 FDD, the addressable market is extremely limited today.
For software vendors selling into US franchise brands.
Live signals
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
6.5%of gross sales (FY2025)
15% reference
Mandated & recommended tech
The systems vendors compete with
1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Franchisor behaviours
What the franchisor requires
26 requirements the franchisor states in this filing, each in its own words; 1 explicit no; 7 questions the text does not settle, which is not a no.
Accounting
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
within 30 days of the end of each calendar month Franchisee shall submit to Franchisor monthly financial statements and other reports related to the operations of the Franchised business
How the franchisor buys
Is there a franchisee advisory council, association or committee?
YesItem 11
We may use the Brand Development Fund for market studies, research, service development, product development, testing, research studies, technology development, advertising and public relations studies or services, creative production and printing of advertising and marketing materials, advertising copy and…
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 8
We may designate a supplier, including ourselves or our affiliates, as the exclusive supplier for the System.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
During the fiscal year ended December 31, 2024, we did not earn any revenue from approved suppliers based on our franchisees’ purchases.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
We and/or our affiliates may receive rebates, payments and other material benefits from suppliers based on your purchases and we reserve the right to institute and expand rebate programs in the future.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
90Item 8
We estimate that your purchase of goods and services from suppliers according to our specifications, including your purchase of goods or services from our designated exclusive suppliers, to represent approximately 95% of your total purchases and leases in establishing the Franchised Business and approximately 90% of…
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
We may charge you a fee equal to the costs and expenses that we incur in reviewing and evaluating an alternate supplier, product, and/or service requested by you.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you want to purchase or lease a source restricted item from a supplier that has not been previously approved or designated by us in writing, you must send us a written request for approval and submit additional information, samples, and testing data that we may request.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
In the event of the termination of this Agreement, for any reason, that the accounts related to all telephone numbers associated with the Franchised Business and all rights in and to the telephone numbers associated with the Franchised Business, shall, at Franchisor’s election, be transferred to Franchisor.
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
Franchisor has the right at any and all times during business hours, throughout the terms of this Agree and without prior notice to Franchisee, to inspect Franchisee’s Facility.
Can the franchisor change the operations manual and brand standards unilaterally?
YesItem 11
At all times, we reserve the right to supplement, modify and update the Manuals.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
Although you are responsible for selecting a site for your Facility Location you must obtain our approval of your Facility Location.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesItem 11
You may not use any websites, web-based media or digital media unless expressly approved by us in writing.
Is a minimum grand opening advertising spend required?
YesItem 7
You must spend a minimum of $55,000 beginning 30 days prior to the opening your Facility and ending 60 days after the opening of your Facility to promote your grand opening.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
On an on-going monthly basis, you must spend not less than $10,000 per month on the local marketing of your Facility.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
If we establish a cooperative within a market that includes your Facility you must contribute to the cooperative in such amounts and frequency as determined by the cooperative.
Operations
Must the franchisee buy products from a designated distributor?
YesFranchise agreement
exclusively purchase all System Supplies, including, but not limited to, merchandise, inventory, and supplies, from Franchisor or Franchisor’s designated suppliers
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You may only use those products, supplies, equipment, technology systems, and services that we authorize and designate in writing.
Payments
Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?
YesItem 8
Credit Card Processing – You must use our designated supplier and vendor for credit card processing which may be integrated with the point of sale system that we designate.
Must the franchisee participate in a gift card program?
YesItem 8
You must use our designated supplier and vendor for the ability to access and use online, point of sale integrated, web based, and/or app based, ordering, customer rewards, and/or gift card systems.
People
Does the franchisor require minimum staffing levels or specific roles?
YesItem 15
At all times, your Facility must be managed and supervised on-site by either a Managing Owner or Operating Manager.
Must employees wear uniforms specified by the franchisor?
YesItem 11
For the protection of the System, you must ensure that all employees wear and maintain the proper uniforms with our approved System branded apparel and uniforms including, but not limited to, the apparel and uniforms comprising System Supplies.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 11
You must purchase, license and use the computer, point of sale, business management, and ordering systems that we designate.
Sales and CRM
Must the franchisee use a CRM system designated or approved by the franchisor?
YesFranchise agreement
“Business Management System” refers to and means the software, internet, web based and/or cloud based system or systems, point of sale system or systems and customer relationship management system or systems as same may be individually or collectively designated by us, in our Reasonable Business Judgment, as being…
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
Franchisee or, if Franchisee is a Corporate Entity, Franchisee’s Managing Owner and Manager, at Franchisee’s sole cost and expense, must attend and successfully complete all refresher training courses or system-wide training courses, additional training programs and seminars as Franchisor periodically may designate…
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 6
If we offer a franchisee annual conference in a given year you will be required to attend the conference on the dates and at the location that we designate.
The filing answers no to 1 question
- Is the franchisor or an affiliate itself a supplier of required products, services or systems?Item 8
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
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The vendor opportunity at Crush Yard Franchising
Crush Yard Franchising presents a nascent opportunity for software vendors. The 2025 Franchise Disclosure Document (FDD) discloses a total of 1 unit, all company-owned. No franchised locations are currently operating. This single-unit footprint means the immediate addressable market is minimal. The brand is part of the broader crushyard entity, though specific ownership details beyond this are not disclosed. For a vendor, this is a ground-floor scenario: one decision-making body controls the entire technology stack with no multi-unit operator fragmentation to navigate.
Who controls software purchasing
The buying center at Crush Yard is concentrated at headquarters. The FDD lists three key executives: David Hack, Chief Executive Officer; Brandon Buck, Executive Chef; and Mat Norman, Director of Franchising. In a system of this size, these individuals collectively represent the software evaluation and purchasing authority. There are no multi-unit franchisees to influence or override HQ mandates. Any vendor pitch should be directed at this tight leadership group, recognizing that the CEO and Director of Franchising are the most likely points of contact for operational or growth-related technology decisions.
Mandated and current tech stack
CourtReserve is the only technology system explicitly mandated in the 2025 FDD. This platform serves as the operational backbone for the business. No other point-of-sale, accounting, or marketing systems are named as required or recommended in the disclosed items. This creates a clear integration dependency: any software sold into Crush Yard must either complement CourtReserve or replace it entirely, which would require a compelling displacement argument at the HQ level. The current tech landscape is otherwise undefined in the public filing.
Procurement, renewals, and timing
The procurement model at Crush Yard is not detailed in the FDD. Item 8, which typically outlines designated or approved supplier requirements, contains no extract. This absence of a formal procurement framework suggests an open, relationship-driven buying process at this early stage. Regarding contract timing, the initial franchise term is 10 years. Renewal requires 180 days’ written notice, compliance with the existing agreement, signing the then-current form of Franchise Agreement, a general release, a renewal fee, and facility upgrades. With only one unit and a long initial term, renewal-driven technology evaluation windows are not imminent. Vendors should focus on the current operational needs of the single company-owned location rather than waiting for a renewal cycle.
How to read the Crush Yard Franchising FDD
The 2025 Crush Yard Franchising FDD is embedded below for your direct review. This document is filed with state franchise regulators and provides the legal and operational disclosures required for franchise sales. For software vendors, the most relevant sections are Item 11 (franchisor’s obligations) for tech mandates, Item 8 (restrictions on sources of products and services) for procurement rules, and Item 1 (the franchisor and its affiliates) for executive decision-makers. The full PDF allows you to verify every data point cited here and uncover additional nuances relevant to your sales strategy. For a ranked target list of franchise systems matched to your software category, FranCloud can help.
Questions vendors ask
Crush Yard Franchising, answered from the filing
Read the filing itself
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment Crush Yard Franchising files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| WI | 1 |
|---|
Ownership
The portfolio behind Crush Yard Franchising
unknown of crushyard.
Related Fitness brands
Primary franchise filings · updated August 2026. Every figure is source-traceable and QA-checked.