Anywhere Group’s wholly owned subsidiaries, RealVitalize LLC and RealVitalize Affiliates LLC, each a Delaware limited liability company (collectively “RealVitalize”), partnered with Angi, an operating business of Angi Inc., a Delaware corporation. Angi is the nation’s largest network of pre-screened, homeowner-rated home service professionals to offer home sellers with home improvement resources during the home listing process. RealVitalize enables home sellers to make their property ready for sale by providing resources to fund staging and home improvements with no up-front cost via a consumer program offered in partnership with Angi. The RealVitalize program began doing business in 2019 and as of December 31, 2021, RealVitalize is available nationally through participating Anywhere company-owned and certain Real Estate Affiliate franchise brokerages, with the exception of the States of Rhode Island, Delaware, Louisiana, North Dakota and South Dakota. RealVitalize LLC and RealVitalize Affiliates LLC share a principal business address with us, at 175 Park Avenue, Madison, New Jersey 07940. Angi, Inc.’s principal business address is 130 E. Washington Street, Ste. 1100, Indianapolis, Indiana 46204.
From the filings
Coldwell Banker
Real estateSoftware purchasing at Coldwell Banker is influenced by franchisor-level technology standards and an approved-supplier procurement model, with named executives at Compass International Holdings overseeing franchise operations. The FDD names Angi, Facebook by Meta, and LinkedIn in its technology and marketing clauses, and the franchisor offers a Productivity Suite through an Approved Supplier that includes CRM, websites, and email marketing. The addressable market spans 1,781 total US locations, including 1,297 franchised offices and 484 company-owned offices.
For software vendors selling into US franchise brands.
Live signals
Ordinary royalty terms
5.5% component; full terms unconfirmed
Complete royalty terms are not confirmed for the selected filing.
Recorded percentage components
These are recorded percentage components. Each has its own base and conditions; the chart does not state the total payment or confirm ad-fund completeness.
1recorded components (FY2026)
15% reference
Mandated & recommended tech
The systems vendors compete with
Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.
You must assign any URLs with our Marks to us without any compensation from us and remove all references to the Marks, logos, trade names, service marks, our unique style, colors, color patterns and designs, and other indicia of the brand, whether in signage, print or online, in their social media handles and/or on their social media sites, including but not limited to, Facebook, LinkedIn and other similar such sites. You must also stop using Confidential Information; immediately return all Manuals and other property or programs; and retain records for three years after termination. j. Assignment of contract by Section 15.9 of the Franchise We have the right to assign if we have us Agreement completed our obligations or made arrangements for an assignee to fulfill our obligations; your consent is not required. k. “Transfer” by you - Sections 15.1,15.4 and 15.5 of the Includes the voluntary or involuntary, definition Franchise Agreement direct or indirect, sale, assignment, transfer, license, sublicense, pledge, creation of a security interest, or testamentary disposition of any rights under the Franchise Agreement, the assets or income of the Franchise or you, or a controlling interest in your ownership. l. Our approval of transfer by Sections 15.1 and 15.8 of the We have the right to approve all you Franchise Agreement transfers of 10% or more interest in the Franchise, the franchisee or 10% of the assets comprising the Business.
You must assign any URLs with our Marks to us without any compensation from us and remove all references to the Marks, logos, trade names, service marks, our unique style, colors, color patterns and designs, and other indicia of the brand, whether in signage, print or online, in their social media handles and/or on their social media sites, including but not limited to, Facebook, LinkedIn and other similar such sites. You must also stop using Confidential Information; immediately return all Manuals and other property or programs; and retain records for three years after termination. j. Assignment of contract by Section 15.9 of the Franchise We have the right to assign if we have us Agreement completed our obligations or made arrangements for an assignee to fulfill our obligations; your consent is not required. k. “Transfer” by you - Sections 15.1,15.4 and 15.5 of the Includes the voluntary or involuntary, definition Franchise Agreement direct or indirect, sale, assignment, transfer, license, sublicense, pledge, creation of a security interest, or testamentary disposition of any rights under the Franchise Agreement, the assets or income of the Franchise or you, or a controlling interest in your ownership. l. Our approval of transfer by Sections 15.1 and 15.8 of the We have the right to approve all you Franchise Agreement transfers of 10% or more interest in the Franchise, the franchisee or 10% of the assets comprising the Business.
Franchisor behaviours
What the franchisor requires
11 requirements the franchisor states in this filing, each in its own words; 16 explicit no's; 7 questions the text does not settle, which is not a no.
Accounting
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
You will also supply a complete financial statement and a copy of your tax returns, on an annual basis within one hundred twenty (120) days of your fiscal year-end.
How the franchisor buys
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
We have the right to change or add to the Marks or the System, including the adoption of new or modified trade names, trademarks, trade dress, service marks, copyrighted materials, new products or services, new equipment, new business methods or new techniques from time to time, without your consent.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
1584324Item 8
Of this amount, gross revenue of $1,584,324, or 0.03% of total 2025 Anywhere Group revenue was from required purchases or leases, or purchases or leases subject to our mandatory standards, specifications and other requirements by the franchisees of
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
We and our Related Parties have the right to receive fees, payments, rebates, commissions or other consideration (collectively “Consideration”) from Approved Suppliers, vendors affiliated with the Strategic Partnership Program, Listing Services, or other vendors from which you opt to purchase products, services and…
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
Trademark-bearing products, including signage and stationery, may only be purchased from an Approved Supplier unless you receive our prior written permission to use another supplier.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesItem 11
You must reasonably ensure that any technology you use in connection with the Business, has appropriate data security controls, including but not limited to the following: (i) authentication mechanisms designed so that they cannot be bypassed to gain unauthorized access to systems and implementation of multi-factor…
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
We, or our designee, have the right during the Term and for three (3) years following termination of the Agreement, to visit your Office (or such other place where your records are located) and/or to conduct remotely, during normal business hours, and without hindrance or delay, proceed: 13.2.1 to inspect, audit…
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
We reserve the right to make reasonable changes in the P&P Manual that we determine are appropriate in our Reasonable Business Judgment for the continued success and development of the System and its franchisees.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
You may not open an office unless we have approved the site.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
Trademark-bearing products, including signage and stationery, may only be purchased from an Approved Supplier unless you receive our prior written permission to use another supplier.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 6
If you elect to attend any optional learning courses, you will be responsible for course fees, if any, and all travel, hotel, meal, and other expenses.
The filing answers no to 16 questions
- Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?Item 11
- Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?Item 11
- Is there a franchisee advisory council, association or committee?Item 11
- Does the franchisor charge a fee to evaluate a proposed supplier?Item 8
- Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Item 11
- Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Item 11
- Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Franchise agreement
- Must the franchisee participate in a customer loyalty or rewards program?Item 11
- Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
- Must equipment be purchased from designated or approved suppliers?Item 8
- Must the franchisee participate in a gift card program?Item 1
- Does the franchisor require minimum staffing levels or specific roles?Franchise agreement
- Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?Item 11
- Does the franchisor have independent access to the data in the franchisee's POS or computer system?Item 11
- Must the franchisee use a CRM system designated or approved by the franchisor?Item 8
- Is attendance at an annual convention or conference mandatory for the franchisee?Franchise agreement
The vendor opportunity at Coldwell Banker
Coldwell Banker operates 1,781 total US locations — 1,297 franchised and 484 company-owned. The operator footprint maps 447 operators across roughly 508 located units, with 16 multi-unit operators. Top states by mapped units are New York (90), Texas (71), Wisconsin (40), Pennsylvania (38), and Virginia (34). The brand is part of Anywhere Real Estate, a strategic multi-brand parent whose siblings include Corcoran, Better Homes and Gardens Real Estate, Sotheby's International Realty, Century 21, and ERA. The 2026 FDD makes no financial performance representation under Item 19.
Who controls software purchasing
Item 2 of the FDD names Elisabeth Gehringer as President and Chief Executive Officer of Compass International Holdings, Roger Favano as Chief Financial Officer for Brands and Anywhere Advisors, David Marine as Chief Marketing Officer for Franchise Brands, Jason Waugh as President, and Kathryn Conquest as National Vice President of Affiliate Servicing. Franchisees operate under franchisor technology standards, so the buying center for software sits at the HQ level, with franchisee compliance enforced through the franchise agreement and operations manuals.
Tech named in the FDD, and what is actually required
The FDD names Angi in Item 1, and Facebook by Meta and LinkedIn in Item 17. Item 11 states that franchisees must obtain appropriate connectivity and browser software for these applications, as well as any platform upgrades that may be necessary. The franchisor offers a Productivity Suite through an Approved Supplier, which includes a CRM, presentation tool, agent and broker websites, a recruiting tool for brokers, and an email marketing solution. The filing reserves the right to make use of the Productivity Suite, or a future platform it designates, mandatory and to require payment of reasonable fees to the franchisor, its Related Parties, or an Approved Supplier.
Procurement, renewals, and timing
Item 8 establishes an approved-supplier list. Franchisees must purchase trademark-bearing items — building signs, yard signs, stationery, business cards, and other Coldwell Banker® trademark-bearing items — from Approved Suppliers unless they receive prior written permission to use an alternative supplier. Non-trademark-bearing items like furniture and computer equipment can be purchased from any source if they meet standards. Franchisees may propose a supplier for approval. The franchisor or Anywhere Services Group may limit the number of Approved Suppliers to obtain volume discounts or assure consistent quality. The initial term is 10 years, and Item 17 states no renewal rights; if an additional term is granted, the franchisor may require signing the then-current Franchise Agreement or a Term Extension Addendum with materially different terms.
How to read the Coldwell Banker FDD
The embedded PDF below is Coldwell Banker's 2026 Franchise Disclosure Document. For software vendors, the critical sections are Item 8 (supplier restrictions and the Productivity Suite), Item 11 (technology requirements and training), Item 17 (renewal and transfer terms), and Item 19 (financial performance, which makes no representation). Item 2 lists the officers above. Use these sections to map the buying center, incumbent systems, and contract timing before you pitch. For a ranked target list of franchise systems that fit your software, talk to FranCloud.
Ordinary royalty terms
Complete royalty terms are not confirmed.
Questions vendors ask
Coldwell Banker, answered from the filing
Read the filing itself
Read the original document for the filing figures and their terms, page by page. Buy the original PDF to download, search, and annotate it.
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Operator footprint
Who runs the locations
447 operators run 508 mapped locations. 16 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| NY | 90 |
|---|---|
| TX | 71 |
| WI | 40 |
| PA | 38 |
| VA | 34 |
Ownership
The portfolio behind Coldwell Banker
Ownership: Anywhere Real Estate.
Sibling brands
Related Real estate brands
Primary franchise filings · updated September 2026. Read the original filing for definitions, conditions, and qualifications.