tice to you. In addition to local cooperatives have been spending requirements, you must post established as of the at least 5 promotional messages on date of this disclosure both Facebook and Instagr
From the filings
CMY Franchising
Personal servicesSoftware purchasing at CMY Franchising flows through a tight HQ-controlled structure, with Chief Executive Officer Joshua Arnold and Chief Brand Officer Amy Arnold shaping technology decisions for 492 total units. The system mandates a proprietary Card My Yard e-commerce system, leaving limited room for third-party POS or operational tools at the franchisee level. For software vendors, the addressable market is 490 franchised locations, though the brand posted a -9.76% year-over-year unit decline heading into 2026.
For software vendors selling into US franchise brands.
Live signals
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
27%of gross sales (FY2026)
15% reference
Mandated & recommended tech
The systems vendors compete with
2 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
In addition to local cooperatives have been spending requirements, you must post established as of the at least 5 promotional messages on date of this disclosure both Facebook and Instagram each docum
se, promote, and post approved information relating to the Card My Yard business on the Internet through posts on social media sites such as Facebook, Instagram, Tik-Tok, Twitter, LinkedIn, Pinterest,
e, and post approved information relating to the Card My Yard business on the Internet through posts on social media sites such as Facebook, Instagram, Tik-Tok, Twitter, LinkedIn, Pinterest, etc., but
o advertise, promote, and post approved information relating to the Card My Yard business on the Internet through posts on social media sites such as Facebook, Instagram, Tik-Tok, Twitter, LinkedIn, P
Franchisor behaviours
What the franchisor requires
21 requirements the franchisor states in this filing, each in its own words; 7 explicit no's; 6 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesItem 8
Additionally, you must use software services from our approved or designated vendors as set forth in the operations manual.
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We have designated ourselves or our affiliates as approved or designated suppliers for certain items as described above in this Item 8.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 8
We reserve the right to change or add designated suppliers from time to time at our option upon written notice to you.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 21
The Company receives rebates from certain vendors used by franchisees.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
20Item 8
We estimate your required purchases for the ongoing operation of the Card My Yard business will range between 20% and 30% of your total annual purchases or leases.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesFranchise agreement
In addition to your reimbursement obligation, we may, in our sole discretion, charge you a fee of $300 for each inspection and each test conducted.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If we require that an item be purchased from an approved supplier and you wish to purchase it from a supplier we have not approved, you must submit to us a written request for approval.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
The Franchisee shall retain the limited right to use the URLs (uniform resource locators), and, if applicable, telephone listing and numbers solely for the transaction and advertising of the business while the Agreement between Franchisor and the Franchisee shall remain in full force and effect, but upon termination…
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
You also agree to comply with all payment card infrastructure (“PCI”) industry and government security standards and requirements designed to protect cardholder data.
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 11
Conduct periodic evaluations of your operations.
Can the franchisor change the operations manual and brand standards unilaterally?
YesItem 11
After you sign the Franchise Agreement, we will loan you a copy of our Manuals (in electronic format only), which we may amend from time to time upon written notice to you.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
You cannot place a Card My Yard business at a site we have not first accepted in writing.
Marketing
Is a minimum grand opening advertising spend required?
YesFranchise agreement
you must spend at least $250 specifically for grand opening advertising and promotion of your Card My Yard business during the Grand Opening Period.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
In addition, you must spend the following amounts annually on local advertising: (a) $300 in the first 12 months of your agreement, (b) $500 in months 13 through 24, and (c) $800 in each 12-month period thereafter.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
If a Cooperative is established for an area that includes your Protected Area, you must become a member of the Cooperative and participate in the Cooperative by contributing the amounts required by the Cooperative's governing documents.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
We are the only approved supplier for yard letters and signs.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase all of your yard stakes from us or from our designated third-party source, Parker Davis located in Charlotte, North Carolina.
Payments
Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?
YesItem 8
You must use our payment processing services throughout the term of your Franchise Agreement.
People
Does the franchisor require minimum staffing levels or specific roles?
YesItem 15
The General Manager must devote his or her full time and best efforts to the supervision of your operations under the Franchise Agreement and may not engage in any other business.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
We have the right to charge a reasonable fee for these additional training programs, conventions and seminars.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 11
You must also attend our annual franchisee conventions (aka “Cardferences”) in person if we choose to host such conventions, and you must pay us a non-refundable $200 Cardference Fee for each franchise location you own.
The filing answers no to 7 questions
- Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?Item 11
- Is there a franchisee advisory council, association or committee?Item 20
- Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Franchise agreement
- Must the franchisee participate in a customer loyalty or rewards program?Item 11
- Must the franchisee participate in a gift card program?Item 11
- Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?Item 11
- Does the franchisor have independent access to the data in the franchisee's POS or computer system?Item 11
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.
- With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
- 63.5% of personal services brands mandate no POS system, but I can't identify the 108 that do without digging through hundreds of FDDs.Manually reviewing one FDD takes 3+ hours. At 108 targets, that's 324 hours. FranCloud's tech_landscape reveals POS mandates instantly, turning a $16,200 research slog into a single query.
- 91.6% of brands don't mandate a CRM, but the 25 that do are hidden in static reports, delaying my outreach to high-intent prospects.Landing one CRM-displacing deal in this segment can yield $30k+ ARR. FranCloud's find_lookalikes pinpoints those 25 brands and their peers, accelerating pipeline by months.
The vendor opportunity at CMY Franchising
CMY Franchising, the parent of the Card My Yard brand, operates 492 total units — 490 franchised and 2 company-owned — according to its 2026 Franchise Disclosure Document. The system sits in the personal services segment and is headquartered in Utah. For software vendors, the addressable base is those 490 franchised locations, though the brand contracted by -9.76% year-over-year, signaling a consolidating footprint that may affect near-term deal sizes.
Royalties run at 25.0% of gross revenue, a figure that shapes franchisee willingness to absorb additional software costs. The initial franchise term is 5 years, after which renewal conditions allow the franchisor to impose a materially different agreement — including updated technology requirements. That renewal trigger is a practical window for vendors to engage.
Who controls software purchasing
Technology decisions at CMY Franchising are centralized. The 2026 FDD lists Joshua Arnold as Chief Executive Officer and Chief Growth Officer, and Amy Arnold as Co-Founder and Chief Brand Officer. No separate CIO, CTO, or VP of Technology is disclosed, meaning the buying center likely sits with these two executives. Colt Florence, Senior Vice President of Franchise Development, may also influence tools that affect franchisee onboarding and operations, but the FDD does not detail his technology remit.
Because the system mandates a proprietary e-commerce platform, franchisees have little autonomy to select alternative software. Vendors should treat this as an HQ-sale motion, not a field-sale motion.
Mandated and current tech stack
The 2026 FDD explicitly mandates the Card My Yard e-commerce system. No other technology vendors — POS, CRM, scheduling, payroll, or marketing platforms — are named as required or recommended in the document. That does not mean other tools are absent; it means the franchisor has not disclosed them in Items 11 or 8. For a vendor, this is both a constraint and a signal: the e-commerce layer is locked down, but adjacent operational, financial, or compliance tools may still be open to HQ-level evaluation.
Procurement, renewals, and timing
The FDD does not include an Item 8 procurement extract, so the formal supplier designation process — whether designated, approved, or open — is not publicly known. Vendors should assume a controlled procurement environment given the HQ mandate on e-commerce.
Renewal terms, outlined in Item 17, offer a concrete timing signal. Franchisees must sign the then-current Franchise Agreement to renew, which may contain materially different terms and conditions from the original contract. That means every 5-year renewal cycle is a moment when the franchisor can introduce new technology mandates or renegotiate vendor relationships. With 490 franchised units and a 5-year term, a portion of the system faces renewal each year, creating recurring evaluation windows.
How to read the CMY Franchising FDD
The 2026 FDD is embedded below. Key sections for software vendors: Item 1 (executives and ownership), Item 8 (procurement restrictions — though absent here), Item 11 (mandated technology), and Item 17 (renewal conditions). The document confirms an independently owned system with no parent company on file. Average unit volume is not disclosed in this FDD, so vendors will need to model addressable spend using the 25.0% royalty rate and unit count as proxies.
For a ranked list of franchise systems that match your software category, FranCloud can surface the targets where your integration or platform fits the mandated stack and renewal calendar.
Questions vendors ask
CMY Franchising, answered from the filing
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment CMY Franchising files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
528 operators run 528 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| TX | 102 |
|---|---|
| FL | 45 |
| CA | 30 |
| GA | 28 |
| OH | 23 |
Ownership
The portfolio behind CMY Franchising
unknown of cmy holdco.
Related Personal services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.