+2.564% units YoYMandated tech stackHQ-led decisions

BYC Franchising

Quick service restaurant

Software purchasing at BYC Franchising is controlled at the corporate level, with Director of Franchise Support and Technology Dimitra O'Rourke identified in the 2026 FDD as a key technology leader. The system currently mandates a cloud-based intranet portal and a POS program across its 41 locations. With 40 franchised units and a single company-owned store, the addressable market for a vendor is concentrated but high-value, given an average unit volume of $2,682,134.

Live signals

Total units
41
40 franchised
Unit growth YoY
+2.564%
vs prior filing
AUV
$2.68M
Item 19, 2025
Royalty
4.5%
of gross sales
Ad fund
1.5%
national + local
Initial fee
$20K
per unit
Investment range
$560K–$1.64M
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
unaudited

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
  1. 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
  2. 82.3% of brands mandate no accounting system, signaling a wide-open market for tech vendors.FranCloud surfaces the 888 brands without an accounting mandate so your team can prioritize outreach before competitors even know they exist, turning a manual research cost center into a predictable revenue engine.
  3. Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.

The vendor opportunity at BYC Franchising

BYC Franchising operates 41 quick-service restaurant locations, 40 of which are franchised. With an average unit volume of $2,682,134 and a 4.5% royalty, the system generates significant per-unit revenue, making each location a meaningful software customer. Year-over-year unit growth sits at 2.56%, suggesting a slow but steady expansion trajectory. For a software vendor, the immediate addressable market is the 40 franchised units, all of which must comply with technology mandates set by the franchisor. The single company-owned unit may serve as a testbed for new tools before a system-wide rollout.

Who controls software purchasing

Technology decisions flow through the corporate office in California. The 2026 FDD lists Dimitra O'Rourke as Director of Franchise Support and Technology, making her the most direct point of contact for software evaluations. CEO John Gelastopoulos and CFO Chrisoula Gelastopoulos are the top executives and likely hold final sign-off on major expenditures. Ed Powers, Director of Operations, may influence tools that affect store-level workflows. Valerie McCartney handles franchise sales and development, so she could be relevant if your software ties into onboarding or new-unit openings. There are no multi-unit operators mapped in our corpus, meaning all franchisees likely deal directly with HQ on tech matters.

Mandated and current tech stack

The FDD mandates three technology components: a cloud-based intranet portal, an intranet portal, and a POS program. The specific vendors behind these systems are not named in the filing, which is common when franchisors reserve the right to designate suppliers later. This creates an opening for vendors who can demonstrate better integration, lower cost, or franchisee-friendly features. If you sell POS, operational analytics, or communication platforms, you are competing against whatever incumbent currently fills these mandated slots. The cloud-based intranet requirement signals that the franchisor values centralized communication and document distribution, a potential entry point for broader operational software suites.

Procurement, renewals, and timing

Item 8 of the FDD does not include an extract describing designated or approved suppliers, so the procurement model remains undisclosed in the available data. This could mean the franchisor retains flexibility or simply did not publish those details. Renewal terms, however, are clearly defined in Item 17: franchisees can renew for an additional 10 or 20 years, provided they give 365 days' notice, remodel the location, pay a renewal fee, and sign a general release. These long cycles mean software contracts tied to new-unit openings or major remodels may be the most predictable entry points. The 20-year initial term also suggests that once a technology is embedded, switching costs are high, so timing your pitch around renewal waves or system refreshes is critical.

How to read the BYC Franchising FDD

The 2026 Franchise Disclosure Document is the authoritative source for all data cited here. It lists the five HQ executives, the unit counts, the financial performance representation, and the technology mandates. Use the embedded PDF viewer below to examine Item 1 for leadership, Item 11 for the franchisor's obligations regarding technology, Item 17 for renewal conditions, and Item 19 for the $2,682,134 AUV figure. If you are evaluating whether BYC Franchising fits your ideal customer profile, the FDD gives you the factual baseline to build a tailored pitch. For a ranked target list of franchise systems aligned with your software category, FranCloud can help you prioritize where to focus your sales efforts.

Questions vendors ask

BYC Franchising, answered from the filing

Dimitra O'Rourke, Director of Franchise Support and Technology, is the named technology leader. CEO John Gelastopoulos and CFO Chrisoula Gelastopoulos likely hold final budget authority.
The 2026 FDD mandates a cloud-based intranet portal, an intranet portal, and a POS program. Specific vendor names for these systems are not disclosed in the filing.
41 total units: 40 franchised and 1 company-owned. This is a small, concentrated quick-service restaurant system with 2.56% year-over-year unit growth.
The FDD does not disclose a designated or approved supplier list in Item 8. Procurement requirements beyond mandated technology are not specified in the available data.
Initial terms are 20 years. Renewal terms are 10 or 20 years, requiring 365 days' notice and a remodel. Contract windows may align with these long cycles or system growth spurts.
The 2026 FDD is filed with state franchise regulators. You can review it directly using the embedded PDF viewer below to verify all disclosed technology, executive, and operational data.
Source

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Operator footprint

Who runs the locations

46 operators run 46 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit46

Top states by locations

CA29
AZ5
NV5
TX3
ID1

Related Quick service restaurant brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.