From the filings
Software purchasing at Booskerdoo Coffee & Baking Co is controlled at the headquarters level by a small executive team led by CEO James Caverly. The most recent FDD (2022) does not disclose any mandated or recommended technology systems, leaving the current tech stack unknown. With only 5 company-owned units and no franchised locations, the addressable market is extremely small.
For software vendors selling into US franchise brands.
Live signals
Ongoing fee load
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
8%of gross sales (FY2022)
15% reference
Franchisor behaviours
25 requirements the franchisor states in this filing, each in its own words; 5 explicit no's; 4 questions the text does not settle, which is not a no.
Accounting
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesFranchise agreement
Booskerdoo has the right to independently access any and all information on your POS System at any time without prior notice to you.
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
As of the issuance date of this Disclosure Document, you currently are required to purchase the following items from us or our affiliate Booskerdoo Production LLC: all coffee, tea and bakery items, coffee and bar equipment, certain branded retail items and certain technologies including mobile application services.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 8
We may designate additional Designated Suppliers or remove any Designated Supplier at any time; we may designate additional Required Purchases or remove any Required Purchases at any time.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesFranchise agreement
This income may be Booskerdoo Franchising LLC FA: 2022 97 derived in any form, including as a rebate from any supplier or distributor based on the quantity of System franchisee purchases.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
90Item 8
will represent between 90% and 100% of your total purchases in connection with the ongoing operation of your franchised Café.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesFranchise agreement
You or the supplier/distributor shall be responsible to reimburse Booskerdoo for all costs and expenses incurred by Booskerdoo in the evaluation process.
Can a franchisee propose a new supplier for the franchisor's approval?
YesFranchise agreement
If you wish to purchase any items, Products, Equipment and Furnishings, or other supplies from a supplier or distributor who is not on Booskerdoo’s approved list, you may request Booskerdoo’s approval of the supplier or distributor.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
You shall assign to Booskerdoo or its designee the telephone numbers used in connection with the operation of the Franchised Café.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
You shall at all times be compliant with Payment Card Industry Data Security Standards, any and all requirements imposed by all applicable payment processors and networks, including credit card and debit card processors, and any and all state and federal laws, rules and regulations relating to data privacy, data…
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
you shall permit Booskerdoo and its agents to enter the Franchised Café premises at any time for the purpose of conducting inspections of your operations
Can the franchisor change the operations manual and brand standards unilaterally?
YesItem 1
We may, at our sole discretion, periodically make changes to the system and brand standards, including, without limitation, changes to: the products and services Cafés are required to offer; standards; facility requirements; signage; equipment; and fixture requirements.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
You must secure an approved location and execute a lease for the Café within 90 days after you sign your Franchise Agreement.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesItem 11
You are prohibited from developing your own advertising and promotional materials and from using the Marks and listing, marketing, advertising, or otherwise promoting your Booskerdoo Café on or through the Internet, any social media site, mobile application, networking website, electronic media, or any emerging or…
Is a minimum grand opening advertising spend required?
YesItem 11
You must spend at least $12,000 on a Grand Opening advertising and marketing program, including print or digital media and/or direct mail advertising, and other solicitation and promotional efforts.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
Each month, you must spend at least 1% of your Gross Sales on advertising, public relations, promotions, charitable donations and/or sponsorships in the local area surrounding your Café (your “Local Marketing Requirement”).
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
If a Co-op is formed for your region, you must participate in the Co-op or lose your right to vote as to decisions regarding advertising and marketing efforts and programs.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
Currently, you must purchase the Grand Opening program, Reputation Management and Social Media services, Streaming Music Services, Equipment Repair Service and Parts, POS/Computer System and computer tech services, furniture and fixtures, signage, cold pre-packaged beverages, paper products, certain equipment and…
Must equipment be purchased from designated or approved suppliers?
YesFranchise agreement
You shall purchase all services and items, including, without limitation, Products, inventory, services, signs, Equipment and Furnishings, fixtures, and supplies only from distributors and suppliers that Booskerdoo has approved or designated.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
We require that all fees payable to us be paid through an electronic fund transfer (EFT), including automatic debits from your bank account(s), unless we specify otherwise.
Must the franchisee participate in a gift card program?
YesFranchise agreement
You shall participate in and comply with all of the terms and conditions of any gift card and/or loyalty program that may be developed or designated by Booskerdoo in its sole discretion.
People
Does the franchisor require minimum staffing levels or specific roles?
YesFranchise agreement
You shall ensure that you have (a) at least one certified barista on the floor at your Café during all business hours and (b) at least one baker on-site at your Café each morning to handle the morning bake (the “Essential Staff Member(s)”).
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesFranchise agreement
You shall purchase and maintain the computer and point of sale system designated by Booskerdoo (the “POS System”), which shall be used in the operation of the Franchised Café and for reporting purposes and purchased from a supplier designed by Booskerdoo.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesFranchise agreement
Booskerdoo has the right to independently access any and all information on your POS System at any time without prior notice to you.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
We may require you or your employees to attend additional training programs or refresher courses in our discretion.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 11
We may also require you to attend an annual conference and to charge you a fee to attend.
Who buys here
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
Booskerdoo Coffee & Baking Co is a quick-service restaurant concept headquartered in New Jersey with a total footprint of 5 units, all of which are company-owned. The brand had no franchised locations as of the 2022 FDD, and year-over-year unit growth was not disclosed. For a software vendor, the immediate addressable market is limited to these 5 locations, with no multi-unit franchisee operators to target. The operator footprint confirms 5 mapped operators, all single-unit, spread across Michigan (2 units), New York (1), Maryland (1), and Minnesota (1).
Technology buying decisions at Booskerdoo sit with a concentrated headquarters team. The 2022 FDD Item 1 lists James Caverly as CEO and Amelia Caverly as President and Director of Food Product Development. Brynne Devlin serves as Vice President of Franchise Operations, and Mitchell Warren is Vice President of Beverage Product Development and Coffee Training. In a 5-unit, company-owned system without franchisees, the CEO and President are the most likely decision-makers for any software evaluation. There is no CIO, CTO, or dedicated IT leadership disclosed.
The 2022 FDD does not capture any mandated or recommended technology systems. No point-of-sale vendor, back-office platform, inventory management tool, or online ordering system is named in the disclosure. This absence of Item 11 technology mandates means the current tech stack is unknown to outside vendors. A pitch to Booskerdoo would need to start with discovery around what they use today, since the FDD provides no starting point.
Item 8 of the FDD, which typically outlines designated or approved suppliers, contains no extract in the available data. The procurement model for technology, equipment, and ingredients is therefore not publicly specified. With no franchised units, there are no franchise agreement renewal cycles to create predictable software evaluation windows. The initial franchise term is 10 years, but this is theoretical until the brand actually sells franchises. Vendors should treat this as an opportunistic, relationship-driven sale rather than a recurring, cycle-based one.
The 2022 Franchise Disclosure Document is the primary source for understanding Booskerdoo's obligations to franchisees—though currently none exist. Review Item 11 for any technology requirements that may be added as the brand grows, and Item 8 for supplier restrictions that could affect software procurement. The full FDD is embedded below for your own due diligence. When you need a ranked list of franchise targets matched to your software category, FranCloud can help.
Questions vendors ask
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
We’ll email you the moment Booskerdoo Coffee & Baking Co files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
5 operators run 5 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| MI | 2 |
|---|---|
| NY | 1 |
| MD | 1 |
| MN | 1 |
Ownership
unknown of booskerdoo holdco.
Related Quick service restaurant brands
Primary franchise filings · updated August 2026. Every figure is source-traceable and QA-checked.