HQ-led decisions

BodyBrite

Personal services

Software purchasing at BodyBrite is controlled at the franchisor level, with mandates covering booking, business management, and accounting systems. The brand operates 14 total locations—11 franchised and 3 company-owned—giving vendors a small but concentrated addressable market. The 2022 FDD names specific executives and tech vendors, providing a clear map for software sellers evaluating this personal-services franchise.

Live signals

Total units
14
11 franchised
Unit growth YoY
-15.385%
vs prior filing
AUV
Item 19, 2022
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$39K
per unit
Investment range
$65K–$384K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
No claims
unaudited

Mandated & recommended tech

The systems vendors compete with

2 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

HydraFacial
Mandatory
Industry softwareItem 11

Minnesota, and/or onsite at HyaPenPro 15 4 Franchised Location Electronically, Eden Prairie, Minnesota, and/or onsite at Microneedling 1 2 Franchised Location HydraFacial® 5 5 Electronically and/or on

QuickBooks Online
Mandatory
AccountingItem 11

re or software which we may require you to make. Computer Software Much of the software that you will use for your computer is standard software. You will need to obtain access to QuickBooks Online, w

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
  2. 68.6% of brands mandate no accounting system, meaning 93 brands are ripe for displacement, but I lack the unit-count and financial context to prioritize them.Focusing on the wrong 10 brands costs a rep 2+ deals per quarter. FranCloud's fit_scoring layers AUV and unit growth onto tech gaps, so reps chase only the 93 with real revenue potential.
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The vendor opportunity at BodyBrite

BodyBrite is a personal-services franchise with headquarters in Minnesota. According to its 2022 Franchise Disclosure Document, the system comprises 14 total units—11 franchised locations and 3 company-owned outlets. The brand does not disclose an average unit volume, so revenue-based sizing is unavailable. Year-over-year unit growth declined by 15.385%, signaling a contracting footprint that software vendors should weigh when calculating total addressable market.

The royalty rate is 6.0% of gross sales, and the initial franchise term runs 10 years. For vendors selling operational or financial software, the small unit count means every location matters. Penetrating even a handful of units could represent meaningful share in this system.

Who controls software purchasing

The 2022 FDD lists five executives in Item 1. Christopher Hardy serves as President and Chief Executive Officer. Max Schmitz is Vice President of Franchise Development. Isabel Rute da Silva Boal holds the title Vice President of Operations, and Derek Hull is Chief Marketing Officer. Kathy Schmitz is named as Area Director. No dedicated CIO or CTO appears in the filing, suggesting that operations and marketing leadership likely drive technology decisions. Vendors should direct initial outreach to the VP of Operations or CMO, as their roles align most closely with the mandated tech stack.

Mandated and current tech stack

BodyBrite’s FDD mandates several software categories. Franchisees must use booking software, Britely, business management software, QuickBooks, and QuickBooks Online by Intuit Inc. The specific booking and business management platforms are not named beyond the Britely system. QuickBooks and QuickBooks Online are both required, indicating a dual-desktop-and-cloud accounting environment. Vendors offering complementary or replacement solutions in scheduling, CRM, or financial reporting should map their integrations to Intuit’s ecosystem and Britely.

Procurement, renewals, and timing

The FDD does not include an Item 8 extract, so BodyBrite’s procurement model—whether designated supplier, approved supplier, or open—is not publicly documented. Vendors should treat this as a blank slate and request supplier qualification details directly from the franchisor.

Renewal terms offer some timing signals. Brick-and-mortar franchisees can renew for one additional 5-year term if they meet conditions including premises updates, training, and signing the then-current franchise agreement. Flex-location operators can renew for two additional 5-year terms under similar requirements. The then-current agreement may contain materially different terms, which could include updated technology mandates. With initial 10-year terms and recent unit contraction, natural refresh cycles may be slow, but renewal events create windows for software displacement.

How to read the BodyBrite FDD

The 2022 BodyBrite FDD is embedded below. It was filed with state franchise regulators and contains the full legal and operational disclosures vendors need to assess this account. Key sections for software sellers include Item 1 (executives), Item 11 (franchisor assistance and mandated systems), Item 8 (procurement restrictions—absent here), and Item 17 (renewal conditions). Reviewing these sections will clarify who holds purchasing authority, what tech is locked in, and when contract changes are most likely. For a ranked target list of franchise systems matched to your software category, FranCloud can help.

Questions vendors ask

BodyBrite, answered from the filing

The FDD lists Christopher Hardy (President/CEO), Max Schmitz (VP Franchise Development), Isabel Rute da Silva Boal (VP Operations), and Derek Hull (CMO) as key executives. Operations and marketing leadership likely influence tech decisions.
BodyBrite mandates booking software, Britely, business management software, QuickBooks, and QuickBooks Online by Intuit Inc. Specific POS hardware is not named in the 2022 FDD.
BodyBrite has 14 total units: 11 franchised and 3 company-owned. Year-over-year unit growth declined by 15.4%, indicating recent contraction.
The 2022 FDD does not include an Item 8 procurement extract, so designated-supplier versus approved-supplier status is not publicly known. Vendors should inquire directly about supplier onboarding.
Initial terms run 10 years. Renewals add 5-year terms (brick-and-mortar) or two 5-year terms (flex). With 14 units and recent contraction, replacement cycles may be infrequent but renewal-triggered upgrades are possible.
The 2022 BodyBrite FDD was filed with state franchise regulators. You can read the full document using the embedded PDF viewer below this page.
Source

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Operator footprint

BodyBrite’s FDD on file does not disclose a franchisee directory.

Ownership

The portfolio behind BodyBrite

parent_company of Simply HairFree Holdings, LLC.

Related Personal services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.