ClubReady
Mandatorye-mails and access our Intranet, if we establish one. Currently, we require that you use a computer system with POS capabilities, including hardware and software, exclusively from ClubReady. We estima
+72.727% units YoYHQ-led decisions
Bünda Franchising Group
FitnessSoftware purchasing at Bünda Franchising Group is controlled at the headquarters level, where Co-Founder and CEO Katherine Lilly and COO John Davidson oversee operations for 19 total units (9 franchised, 10 company-owned). The system mandates ClubReady and Stairmaster Units, creating a defined tech environment for vendors to navigate. With 72.7% year-over-year unit growth, the addressable market is small but expanding rapidly.
Live signals
Total units
19
9 franchised
Unit growth YoY
+72.727%
vs prior filing
AUV
—
Item 19, 2026
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$50K
per unit
Investment range
$623K–$1.02M
all-in, Item 7
Procurement
Approved supplier
from the filing
Item 19
No claims
unaudited
Mandated & recommended tech
The systems vendors compete with
3 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Pinterest
Mandatoryscontinue any or all proprietary Internet sites at any time. We also may maintain one or more mobile media locations or social media (e.g., Facebook, Twitter, LinkedIn, Instagram, Pinterest, Snapchat,
Snapchat
Mandatoryny or all proprietary Internet sites at any time. We also may maintain one or more mobile media locations or social media (e.g., Facebook, Twitter, LinkedIn, Instagram, Pinterest, Snapchat, Tik Tok an
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
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The vendor opportunity at Bünda
Bünda Franchising Group operates 19 total units — 9 franchised and 10 company-owned — as disclosed in its 2026 Franchise Disclosure Document. The system grew units by 72.7% year-over-year, signaling an early-stage brand in active expansion mode. For software vendors, the immediate addressable market is small, but the growth trajectory suggests a rising number of net-new locations that will need provisioning with operational and member-management tools.
Average unit volume (AUV) is not disclosed in the most recent FDD. The royalty rate is 6.0% of gross sales, and the initial franchise term runs 10 years. The franchisor is independently owned, with no parent company on file. Headquarters are located in California.
Who controls software purchasing
Software purchasing authority sits at the headquarters level. The FDD lists Katherine (Katie) Lilly as Co-Founder, Manager, and Chief Executive Officer, and John Davidson as Chief Operating Officer. These two executives are the most likely decision-makers for any system-wide technology procurement. Emily Langlois Bava, Director of Franchise Development and HR Manager, and Kassidy Valdez, Franchise Business Manager, may also influence or evaluate tools that touch franchisee onboarding and operations.
No multi-unit operators are mapped in our corpus, meaning all franchisees currently appear to be single-unit owners. This centralizes technology decisions further — franchisees are unlikely to have independent purchasing authority for mandated systems.
Mandated and current tech stack
Bünda’s FDD mandates four specific technology and equipment systems. ClubReady is the mandated software platform, likely handling membership management, scheduling, and billing. Stairmaster Units are mandated for fitness equipment. Additionally, the franchisor requires proprietary Bünda dumbbell racks and Bünda Workout Stations. These mandates mean any software that integrates with or complements ClubReady and Stairmaster equipment has a defined entry point.
No other operational or POS systems are named in the FDD. Vendors offering adjacent solutions — such as payroll, HR, or advanced business intelligence — should note that the current tech stack leaves room for add-on tools, provided they align with the mandated core.
Procurement, renewals, and timing
Item 8 of the FDD does not provide an extract on procurement rules, so the designated-supplier versus approved-supplier framework remains unclear. Vendors should clarify directly with the franchisor whether they must be designated to sell into the system.
Renewal terms offer one additional 10-year term. Franchisees must give six months’ written notice and pay a renewal fee equal to 25% of the then-current initial franchise fee. After that renewal, no further extension rights exist. This 10-year cycle, combined with 72.7% recent unit growth, means new franchise agreements are being signed now — each representing a fresh software implementation window.
How to read the Bünda FDD
The 2026 Bünda Franchising Group FDD is embedded below. It is filed with state franchise regulators and contains the full legal and operational disclosures, including Item 11 (mandated tech), Item 8 (procurement), and Item 17 (renewal). Reviewing the FDD directly is the most reliable way to validate the tech stack, identify decision-maker names, and understand the contractual constraints that shape software purchasing.
For a ranked target list of franchise systems matched to your software category, FranCloud can help.
Questions vendors ask
Bünda Franchising Group, answered from the filing
Co-Founder/CEO Katherine Lilly and COO John Davidson are the key decision-makers listed in the FDD. Director of Franchise Development Emily Langlois Bava may influence operational tools.
The FDD mandates ClubReady (likely for membership/booking) and Stairmaster Units. Also mandated are proprietary Bünda dumbbell racks and Workout Stations.
19 total units as of the 2026 FDD — 9 franchised and 10 company-owned. This is a small, early-stage fitness franchise system.
The FDD does not disclose a specific procurement model in Item 8. Vendors should inquire directly about designated vs. approved supplier processes.
Franchise terms are 10 years with one 10-year renewal. With 72.7% recent unit growth, new location openings may create near-term software evaluation windows.
The 2026 FDD is filed with state franchise regulators. You can view it in the embedded PDF viewer below on this page.
Source
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FDD alert
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Operator footprint
Who runs the locations
23 operators run 23 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit23
Top states by locations
| CA | 15 |
|---|---|
| FL | 3 |
| TX | 3 |
| WI | 1 |
Related Fitness brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.