B-Land Beauty

You must purchase and use the point-of-sale system (“POS System”) we specify, and have the latest versions of the hardware, software and computer platforms to operate the POS System. The current POS System is UP Solution. The POS System performs a variety of functions, including order management, gift card and loyalty program management, payment processing, bookkeeping, and sales report generation. In addition to the POS System, you must also have a back-office computer that meets our minimum specifications (“Computer System”). Our specifications for both the POS System and Computer System will be included in the Operations Manual. You must also maintain a high-speed internet connection for the POS System and the Computer System. We currently require that you use Quickbooks for digital bookkeeping and Qvinci for reporting, as well as GSuite, a payroll-processing software of your choosing which meets our specifications software which meets our specifications.

You must purchase and use the point-of-sale system (“POS System”) we specify, and have the latest versions of the hardware, software and computer platforms to operate the POS System. The current POS System is UP Solution. The POS System performs a variety of functions, including order management, gift card and loyalty program management, payment processing, bookkeeping, and sales report generation. In addition to the POS System, you must also have a back-office computer that meets our minimum specifications (“Computer System”). Our specifications for both the POS System and Computer System will be included in the Operations Manual. You must also maintain a high-speed internet connection for the POS System and the Computer System. We currently require that you use Quickbooks for digital bookkeeping and Qvinci for reporting, as well as GSuite, a payroll-processing software of your choosing which meets our specifications software which meets our specifications.

P a g e |12 B-Land Beauty FDD 2023 A All fees and expenses described in this Item 6 are nonrefundable and are uniformly imposed. Except as otherwise indicated in the preceding chart, we impose all fees and expenses listed and you must pay them to us. 1 You must pay us a Continuing Royalty Fee equal to five percent (5%) of the Gross Revenue generated weekly by your Franchised Business. “Gross Revenue” means all revenues and income from any source derived or received by Franchisee from, through, by or on account of the operation of the Franchised Business or made pursuant to the rights granted hereunder, including but not limited, any and all other revenues received using Franchisor’s methods, operations and/or trade secrets whether received in cash, in services, in kind, from barter and/or exchange, on credit (whether or not payment is actually received) or otherwise. Gross Revenue shall include the full amount payable by your customers, without deduction for your delivery costs or for other write- offs; however, Gross Revenue shall not include (i) any sales tax or similar taxes collected from customers and turned over to the governmental authority imposing the tax, (ii) properly documented refunds to customers, or (iii) properly documented promotional discounts (i.e. coupons). Gross Revenue does not include gift card purchases, at the time of purchase, but Gross Revenue does include the redemption amount of purchases made by gift card. If you do not report sales for the week, then we will collect 120% of the last Continuing Royalty Fee collected and settle the balance the next period in which you report revenue. You are required to set up authorization at your bank to allow us to electronically transfer funds from your bank account to our bank account. Interest and late fees will apply to any late payments or electronic funds transfer requests denied due to insufficient funds. 2 You are required to spend at least one percent (1%) of the Gross Revenue generated by your Franchised Business or $500 per month, whichever is greater, on advertising for the Franchised Business in the Territory. You must spend $5,000 on grand opening advertising, $1,000 of which shall be paid to us. Upon our request, you must furnish us with a quarterly report and documentation of local advertising expenditures during the previous calendar quarter. You may not use social media platforms, such as Facebook, Twitter, LinkedIn, blogs, or other networking and sharing websites, unless you first receive our written approval to do so and such use is in strict accordance with our requirements. 3 You must pay directly to our Brand Fund a Brand Fund Contribution of one percent (1%) of weekly Gross Revenue generated by your Franchised Business. We reserve the right to increase the Brand Fund Contribution to three percent (3%). Payments are due at the same and in the same manner as the Royalty Fee. You may be required to set up authorization at your bank to allow us to electronically transfer funds from your bank account to the Brand Development Fund. Interest and late fees will apply to any late payments or electronic funds transfer requests denied due to insufficient funds. If you do not report your revenues for the month, then we will collect 120% of the last Brand Development Fund collected and settle the balance the next period in which you report revenue. 4 There are currently no advertising cooperatives in our System. We reserve the right to create a regional advertising cooperative and to require you to contribute to this advertising cooperative in our sole discretion. Any financial contributions made by you to the advertising cooperative may be credited against your required expenditures for Local Advertising. Company-owned units may be active members of any cooperative and may possess voting power in accordance with the rules of the cooperative as we may determine in our sole discretion. Franchisor owned outlets will have the same voting power as Franchisee owned outlets. Each franchised location equates to one vote in each cooperative. The amount due can be increased by majority vote of each cooperative. 5 We reserve the right in the Franchise Agreement to establish quality assurance programs conducted by third- party providers, such as, by way of example only, mystery shop programs and periodic quality audits, to monitor the operations of your Franchised Business. If we require it, you must subscribe and pay the fees for any such program. If you receive an unsatisfactory review, you will undergo additional shops at your expense until your B- Land Beauty receives a satisfactory review. 6 We may offer mandatory and/or additional training programs or a national business meeting or annual convention. The total amount of required ongoing training and/or annual meetings will be five (5) days or less per year, and will be held at a location we designate. We reserve the right to impose a reasonable fee for all additional P a g e |13 B-Land Beauty FDD 2023 A training programs, including the national business meeting or annual convention. Currently, we charge $500 per person for all additional training programs, including the national business meeting or annual convention. You are responsible for any and all incidental expenses incurred by you and your personnel in connection with additional training or attendance at Franchisor’s national business meeting or annual convention, including, without limitation, costs of travel, lodging, meals and wages. 7 In the event of your death or disability, your default of the Franchise Agreement, absence of a qualified general manager, or other reasons, in our sole discretion, we may provide interim on-site management of your Franchised Business. 8 You must indemnify and hold us, our affiliates, and all of our respective officers, directors, agents and employees harmless from and against any and all claims, losses, costs, expenses, liability and damages arising directly or indirectly from, as a result of, or in connection with your business operations under the Franchise Agreement, as well as the costs, including attorneys’ fees, of defending against them.

P a g e |12 B-Land Beauty FDD 2023 A All fees and expenses described in this Item 6 are nonrefundable and are uniformly imposed. Except as otherwise indicated in the preceding chart, we impose all fees and expenses listed and you must pay them to us. 1 You must pay us a Continuing Royalty Fee equal to five percent (5%) of the Gross Revenue generated weekly by your Franchised Business. “Gross Revenue” means all revenues and income from any source derived or received by Franchisee from, through, by or on account of the operation of the Franchised Business or made pursuant to the rights granted hereunder, including but not limited, any and all other revenues received using Franchisor’s methods, operations and/or trade secrets whether received in cash, in services, in kind, from barter and/or exchange, on credit (whether or not payment is actually received) or otherwise. Gross Revenue shall include the full amount payable by your customers, without deduction for your delivery costs or for other write- offs; however, Gross Revenue shall not include (i) any sales tax or similar taxes collected from customers and turned over to the governmental authority imposing the tax, (ii) properly documented refunds to customers, or (iii) properly documented promotional discounts (i.e. coupons). Gross Revenue does not include gift card purchases, at the time of purchase, but Gross Revenue does include the redemption amount of purchases made by gift card. If you do not report sales for the week, then we will collect 120% of the last Continuing Royalty Fee collected and settle the balance the next period in which you report revenue. You are required to set up authorization at your bank to allow us to electronically transfer funds from your bank account to our bank account. Interest and late fees will apply to any late payments or electronic funds transfer requests denied due to insufficient funds. 2 You are required to spend at least one percent (1%) of the Gross Revenue generated by your Franchised Business or $500 per month, whichever is greater, on advertising for the Franchised Business in the Territory. You must spend $5,000 on grand opening advertising, $1,000 of which shall be paid to us. Upon our request, you must furnish us with a quarterly report and documentation of local advertising expenditures during the previous calendar quarter. You may not use social media platforms, such as Facebook, Twitter, LinkedIn, blogs, or other networking and sharing websites, unless you first receive our written approval to do so and such use is in strict accordance with our requirements. 3 You must pay directly to our Brand Fund a Brand Fund Contribution of one percent (1%) of weekly Gross Revenue generated by your Franchised Business. We reserve the right to increase the Brand Fund Contribution to three percent (3%). Payments are due at the same and in the same manner as the Royalty Fee. You may be required to set up authorization at your bank to allow us to electronically transfer funds from your bank account to the Brand Development Fund. Interest and late fees will apply to any late payments or electronic funds transfer requests denied due to insufficient funds. If you do not report your revenues for the month, then we will collect 120% of the last Brand Development Fund collected and settle the balance the next period in which you report revenue. 4 There are currently no advertising cooperatives in our System. We reserve the right to create a regional advertising cooperative and to require you to contribute to this advertising cooperative in our sole discretion. Any financial contributions made by you to the advertising cooperative may be credited against your required expenditures for Local Advertising. Company-owned units may be active members of any cooperative and may possess voting power in accordance with the rules of the cooperative as we may determine in our sole discretion. Franchisor owned outlets will have the same voting power as Franchisee owned outlets. Each franchised location equates to one vote in each cooperative. The amount due can be increased by majority vote of each cooperative. 5 We reserve the right in the Franchise Agreement to establish quality assurance programs conducted by third- party providers, such as, by way of example only, mystery shop programs and periodic quality audits, to monitor the operations of your Franchised Business. If we require it, you must subscribe and pay the fees for any such program. If you receive an unsatisfactory review, you will undergo additional shops at your expense until your B- Land Beauty receives a satisfactory review. 6 We may offer mandatory and/or additional training programs or a national business meeting or annual convention. The total amount of required ongoing training and/or annual meetings will be five (5) days or less per year, and will be held at a location we designate. We reserve the right to impose a reasonable fee for all additional P a g e |13 B-Land Beauty FDD 2023 A training programs, including the national business meeting or annual convention. Currently, we charge $500 per person for all additional training programs, including the national business meeting or annual convention. You are responsible for any and all incidental expenses incurred by you and your personnel in connection with additional training or attendance at Franchisor’s national business meeting or annual convention, including, without limitation, costs of travel, lodging, meals and wages. 7 In the event of your death or disability, your default of the Franchise Agreement, absence of a qualified general manager, or other reasons, in our sole discretion, we may provide interim on-site management of your Franchised Business. 8 You must indemnify and hold us, our affiliates, and all of our respective officers, directors, agents and employees harmless from and against any and all claims, losses, costs, expenses, liability and damages arising directly or indirectly from, as a result of, or in connection with your business operations under the Franchise Agreement, as well as the costs, including attorneys’ fees, of defending against them.

We do not provide for placement of local advertising on your behalf, and we have no obligation to spend any amount on advertising in your area or territory. You are responsible for local advertising placement. You must list the Franchised Business in local business directories, including, but not limited to, listings on Internet search engines. If feasible, you may do cooperative advertising with other B-Land Beauty franchisees in your area, with our prior written approval. You may not maintain any business profile on Facebook, Twitter, LinkedIn, YouTube or any other social media and/or networking site without our prior written approval. Brand Development Fund (Franchise Agreement, Section 13.3)

We require you to spend at least $5,000 in opening advertising and promotional activities, within the first ninety (90) days of operation and in the manner we specify, in the Territory. This includes, but is not limited to, establishing a presence on site such as Google and Yelp. Thereafter, you are required to spend a minimum 1% of the franchised business’s Gross Revenue or $500, whichever is greater, per month on local advertising to promote your Franchised Business. Upon our request, you must furnish us with a quarterly report and documentation of local advertising expenditures during the previous calendar quarter. This must be provided within ten (10) days of the Franchisor’s request. We reserve the right to collect some or all of your grand opening funds and/or your Local Advertising expenditure and implement grand opening campaign activities and/or Local Advertising on your behalf.

We do not provide for placement of local advertising on your behalf, and we have no obligation to spend any amount on advertising in your area or territory. You are responsible for local advertising placement. You must list the Franchised Business in local business directories, including, but not limited to, listings on Internet search engines. If feasible, you may do cooperative advertising with other B-Land Beauty franchisees in your area, with our prior written approval. You may not maintain any business profile on Facebook, Twitter, LinkedIn, YouTube or any other social media and/or networking site without our prior written approval. Brand Development Fund (Franchise Agreement, Section 13.3)