DoorDash
Mandatorys each month on marketing your business. Point of Sale and Computer Systems We require you to buy (or lease) and use a point-of-sale system and computer system as follows: EMO POS Doordash The system
From the filings
HQ-led decisions
ATL Wing Spot
Quick service restaurantSoftware purchasing at ATL Wing Spot is controlled at the headquarters level in New York, where Members Masood Din and Walid Daftanai are the key decision-makers on file. The brand currently mandates EMO POS across its operations, and the addressable market is limited to 1 company-owned location, with no franchised units or operator footprint mapped in our corpus.
For software vendors selling into US franchise brands.
Live signals
Total units
1
0 franchised
Unit growth YoY
—
vs prior filing
AUV
—
Item 19, 2025
Royalty
5%
of gross sales
Ad fund
1%
national + local
Initial fee
$25K
per unit
Investment range
$216K–$435K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
3 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
6%of gross sales (FY2025)
15% reference
Mandated & recommended tech
The systems vendors compete with
1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Franchisor behaviours
What the franchisor requires
23 requirements the franchisor states in this filing, each in its own words; 8 explicit no's; 3 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesFranchise agreement
Franchisee shall use such customer data management, sales data management, administrative, bookkeeping, accounting, and inventory control procedures and systems as ATL Wing Spot may specify in the Manual or otherwise in writing.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesFranchise agreement
Franchisee shall give ATL Wing Spot unlimited access to Franchisee’s point of sale system and other software systems used in the Business, by any means designated by ATL Wing Spot.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
Franchisee shall provide such periodic financial reports as ATL Wing Spot may require in the Manual or otherwise in writing, including: (i) a monthly profit and loss statement and balance sheet for the Business within 30 days after the end of each calendar month; (ii) an annual financial statement (including profit…
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
You will be required to purchase packaging and the breading from us directly.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
ATL Wing Spot may change any such requirement or change the status of any vendor.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
We currently do not derive revenue from the required purchases and leases by franchisees.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
70Item 8
We estimate that the required purchases and leases of goods and services to operate your business are 70% to 90% of your total purchases and leases of goods and services to operate your business.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you want to use a supplier that is not on our list of approved suppliers, you must request our approval in writing.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
Franchisee must at all times comply with payment card industry data security standards (PCI-DSS).
Franchise management
Must the franchisee participate in a customer-satisfaction or net-promoter survey program?
YesFranchise agreement
Franchisee shall participate at its own expense in programs required from time to time by ATL Wing Spot for obtaining customer evaluations, reviewing Franchisee’s compliance with the System, and/or managing customer complaints, which may include (but are not limited to) a customer feedback system, customer survey…
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
ATL Wing Spot may enter the premises of the Business from time to time during normal business hours and conduct an inspection.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
ATL Wing Spot may supplement, revise, or modify the Manual, and ATL Wing Spot may change, add or delete System Standards at any time in its discretion.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
Your site is subject to our approval.
Marketing
Must the franchisee participate in a customer loyalty or rewards program?
YesFranchise agreement
At its own expense, Franchisee shall sell or otherwise issue gift cards, certificates, or other pre-paid systems, and participate in any customer loyalty programs, membership/subscription programs, or customer incentive programs, designated by ATL Wing Spot, in the manner specified by ATL Wing Spot in the Manual or…
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
You must purchase required items from our approved vendors as prescribed.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase required items from our approved vendors as prescribed.
Payments
Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?
YesFranchise agreement
Franchisee shall accept payment from customers in any form or manner designated by ATL Wing Spot (which may include, for example, cash, specific credit and/or debit cards, gift cards, electronic fund transfer systems, and mobile payment systems).
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
We currently require you to pay royalty fees and other amounts due to us by pre- authorized bank draft.
Must the franchisee participate in a gift card program?
YesFranchise agreement
At its own expense, Franchisee shall sell or otherwise issue gift cards, certificates, or other pre-paid systems, and participate in any customer loyalty programs, membership/subscription programs, or customer incentive programs, designated by ATL Wing Spot, in the manner specified by ATL Wing Spot in the Manual or…
People
Must employees wear uniforms specified by the franchisor?
YesFranchise agreement
Franchisee shall cause its personnel to comply with any dress attire, uniform, personal appearance and hygiene standards set forth in the Manual.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 11
We require you to buy (or lease) and use a point-of-sale system and computer system as follows: EMO POS Doordash
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
You must give us independent access to the information that will be generated or stored in these systems.
Training
Is attendance at an annual convention or conference mandatory for the franchisee?
YesFranchise agreement
The Principal Executive shall use reasonable efforts to attend all in-person meetings and remote meetings (such as telephone conference calls) that ATL Wing Spot requires, including any national or regional brand conventions.
The filing answers no to 8 questions
- Is there a franchisee advisory council, association or committee?Item 11
- Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
- Does the franchisor charge a fee to evaluate a proposed supplier?Item 8
- Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Franchise agreement
- Is a minimum grand opening advertising spend required?Franchise agreement
- Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Item 6
- Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
- Does the franchisor require minimum staffing levels or specific roles?Item 11
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
- 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
- Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.
- 97.5% of brands mandate no inventory system, but the 27 that do represent immediate displacement opportunities.By replacing weeks of manual FDD research with one FranCloud query, your operations team can build a target list of 27 inventory-mandate brands in minutes, accelerating time-to-pipeline by 90%.
The vendor opportunity at ATL Wing Spot
ATL Wing Spot is a quick-service restaurant brand headquartered in New York, operating a single company-owned unit as of its 2025 Franchise Disclosure Document. For software vendors, the addressable market is precisely one location—no franchised units are reported, and our corpus maps zero franchise operators. This is a nascent or tightly held concept where any software sale would be a direct engagement with the corporate entity.
The brand’s royalty rate is set at 5.0% on gross sales, and the initial franchise term runs 10 years. While average unit volume (AUV) is not disclosed in the FDD, the single-unit footprint means the total technology spend is concentrated at HQ. Vendors should approach this as a founder-led account where the decision-making unit is small and centralized.
Who controls software purchasing
The 2025 FDD identifies two Members as the sole executives on file: Masood Din and Walid Daftanai. There is no CIO, CTO, or separate technology leadership disclosed. In a single-unit, independently owned structure, these individuals are the de facto buyers for any operational, financial, or marketing software. The absence of a parent company or private equity sponsor means no external procurement mandates or preferred-vendor lists override their discretion.
Vendors should prepare for a direct, relationship-driven sales process. The Members handle all contractual obligations, including personal guarantees on franchise agreements, indicating hands-on control over financial and operational commitments.
Mandated and current tech stack
ATL Wing Spot mandates EMO POS as its point-of-sale system, per the FDD’s technology disclosures. No other systems—such as inventory management, labor scheduling, loyalty, or delivery aggregators—are listed as required or recommended. This single-vendor mandate creates both a competitive moat around the POS and an open field for adjacent solutions that integrate with EMO.
For vendors selling complementary tools (online ordering, kitchen display systems, accounting, or HR), the integration landscape starts with EMO compatibility. The FDD does not disclose any data on current non-mandated software in use, so discovery calls should probe for pain points around reporting, multi-channel ordering, or back-office efficiency.
Procurement, renewals, and timing
Item 8 of the FDD provides no extract on procurement restrictions or designated suppliers. This suggests ATL Wing Spot does not currently impose a formal procurement program on franchisees—consistent with the absence of a franchise network. For the single corporate unit, purchasing decisions are ad hoc and unencumbered by franchisor-level supply chain mandates.
Renewal terms, outlined in Item 17, allow for up to two additional 5-year successor agreements. To renew, the franchisee must give advance notice, be in compliance with all obligations, renovate to then-current standards, sign the current form of franchise agreement (including a personal guaranty), and execute a general release. These renewal triggers represent natural points for technology reassessment, though with no franchised units, the immediate relevance is limited to any future expansion.
How to read the ATL Wing Spot FDD
The 2025 FDD is embedded below for full review. Key sections for software vendors include Item 1 (the Members identified as executives), Item 11 (the EMO POS mandate), and Item 17 (renewal conditions that may prompt system upgrades). Because the brand operates a single corporate unit, the FDD is more a blueprint for potential future franchising than a snapshot of a distributed network. Read it with an eye toward what the franchisor intends to standardize as it grows.
For a ranked target list of franchise systems aligned with your software category, FranCloud maps mandates, decision-makers, and unit economics across the entire US franchise economy.
Questions vendors ask
ATL Wing Spot, answered from the filing
The 2025 FDD lists Masood Din and Walid Daftanai as Members. As the sole corporate entity, they control all purchasing decisions from the New York headquarters.
EMO POS is mandated. No other operational or back-of-house systems are disclosed as required in the current FDD.
One company-owned unit. The FDD does not report any franchised locations, making this a single-unit quick-service restaurant operation.
The FDD does not disclose a designated or approved supplier structure in Item 8. Procurement signals are absent, suggesting an open or undefined model at this stage.
With a 10-year initial term and 5-year renewal options, major contract reviews may align with renewal cycles. No recent unit growth signals immediate expansion-driven windows.
The 2025 FDD is filed with state franchise regulators. You can review it directly in the embedded PDF viewer below for full legal and operational disclosures.
Source
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment ATL Wing Spot files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
No franchisee network yet. ATL Wing Spot’s latest FDD reports no franchised locations.
Related Quick service restaurant brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.