HQ-led decisions

Anchor Bar

Quick service restaurant

Software purchasing at Anchor Bar is controlled at the headquarters level, with Chief Executive Officer Mark Dempsey and Managing Member Marcella Wright listed as key executives in the 2026 FDD. The franchise currently mandates point of sale, CRM, and accounting systems, and uses Gallagher and Local Edge. The addressable market is small, with only 17 total units, 16 of which are franchised.

Live signals

Total units
17
16 franchised
Unit growth YoY
0%
vs prior filing
AUV
$2.50M
Item 19, 2022
Royalty
of gross sales
Ad fund
3%
national + local
Initial fee
$60K
per unit
Investment range
$1.20M–$1.85M
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
1 years
from the filing
Item 19
Claims
unaudited

Mandated & recommended tech

The systems vendors compete with

1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

Local Edge
Mandatory
MarketingItem 11

ar ended December 31, 2025, Anchor Bar spent the advertising contributions it received as follows: % of Total Category Amount 2025 Expenses Production (Gallagher, $10,248.40 5.13% Local Edge) Media Pl

DoorDashDoorDash, Inc.
DeliveryItem 1

nts may not offer catering services without Anchor Bar’s consent. Franchised Anchor Bar® restaurants may offer delivery to customers including through third party services such as DoorDash, UberEats a

GrubhubGrubhub Inc.
DeliveryItem 12

n or competitive brands that we control. 27 114608451\2 You may also offer delivery to your customers, including using third party delivery services such as DoorDash, UberEats and GrubHub. You have th

TikTok
Marketing automationItem 12

ngage them and pay their fees. You may not establish an account or participate in any social networking sites (including, without limitation, Facebook, LinkedIn, Twitter, YouTube, TikTok, Instagram or

Uber EatsUber Technologies, Inc.
DeliveryItem 1

t offer catering services without Anchor Bar’s consent. Franchised Anchor Bar® restaurants may offer delivery to customers including through third party services such as DoorDash, UberEats and GrubHub

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
  2. Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.
  3. 97.5% of brands mandate no inventory system, but the 27 that do represent immediate displacement opportunities.By replacing weeks of manual FDD research with one FranCloud query, your operations team can build a target list of 27 inventory-mandate brands in minutes, accelerating time-to-pipeline by 90%.

The vendor opportunity at Anchor Bar

Anchor Bar presents a concentrated, small-scale opportunity for software vendors. With a total of 17 units—16 franchised and 1 company-owned—the addressable market is limited to a single decision-making hub at the headquarters in New York. The average unit volume sits at $2,501,104, indicating healthy per-store revenue that can support technology investment. For a vendor, this is not a volume play but a targeted account where a single deal can cover the entire system. The chain’s quick-service restaurant segment and mandated technology requirements create a clear, if narrow, path to a sale.

Who controls software purchasing

Purchasing authority is centralized. The 2026 FDD identifies Mark Dempsey, who holds the titles of Chief Executive Officer, President, and Managing Member, and Marcella Wright, also a Managing Member. These two individuals represent the entire buying center for enterprise software. Any vendor pitch must be directed at this C-suite level, as there are no other named executives or regional operators to influence the decision. The absence of a mapped operator footprint further confirms that all strategic procurement decisions are made at HQ.

Mandated and current tech stack

Anchor Bar mandates a specific set of core operational technologies. Franchisees are required to use an accounting system, customer relations management software, and point of sale software. The FDD also explicitly names Gallagher and Local Edge as vendors in the system. This tells a vendor exactly what is installed and what categories are non-negotiable. A new entrant would need to displace one of these named systems or fill a gap in the mandated stack, such as a specialized inventory or labor management tool that integrates with the existing POS.

Procurement, renewals, and timing

The procurement model details are not disclosed in the available FDD extracts, leaving the supplier qualification process unknown. The contract structure provides some timing signals. The initial franchise term is 10 years, with a renewal option for up to two additional terms of 5 years each, contingent on meeting certain conditions. With no year-over-year unit growth reported, the system is stable rather than expanding. This means the primary sales trigger will be the expiration of an existing tech contract or a compelling ROI argument to switch mandated vendors, rather than a wave of new store openings.

How to read the Anchor Bar FDD

The 2026 Franchise Disclosure Document is the definitive source for understanding Anchor Bar’s legal and operational requirements. It contains the binding mandates for technology, the list of executives, and the terms of the franchise agreement. Reviewing Item 11 directly will give you the full scope of mandated technology, while Item 1 confirms the leadership team you need to contact. The embedded viewer below provides the complete filing. For a ranked target list of franchise systems matched to your software, talk to FranCloud.

Questions vendors ask

Anchor Bar, answered from the filing

The 2026 FDD lists Mark Dempsey (CEO, President, Managing Member) and Marcella Wright (Managing Member) as the principal officers, indicating they are the likely decision-makers for enterprise software contracts.
The FDD mandates point of sale software, customer relations management software, and an accounting system. It also specifically names Gallagher and Local Edge as current technology vendors.
The system has 17 total units, comprising 16 franchised locations and 1 company-owned store, positioning it as a small, emerging quick-service restaurant chain.
The specific procurement model is not detailed in the available FDD extracts. The franchisor mandates specific software categories but does not disclose a designated or approved supplier structure in the provided data.
With an initial 10-year term and renewal options for two additional 5-year terms, contract windows are infrequent. The lack of disclosed unit growth suggests a stable, non-expanding footprint, limiting new-unit tech deployment opportunities.
The 2026 Franchise Disclosure Document was filed with state franchise regulators. You can review the embedded PDF viewer below for the full legal and operational disclosures.
Source

Read the filing itself

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Anchor Bar2026 FDDView only
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Operator footprint

Who runs the locations

25 operators run 25 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit25

Top states by locations

NY6
TX6
MD2
FL1
OH1

Related Quick service restaurant brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.