Intuit
Mandatoryat least 6% of gross sales each month on marketing your business. 14 A.E.S. Fitness FDD 2024 Computer Systems We require you to purchase computer systems and software as follows: Intuit Software Licen
From the filings
HQ-led decisions
A.E.S. Fitness
FitnessSoftware purchasing at A.E.S. Fitness flows through a lean structure, with Adam Schwalb listed as the Agent for Service of Process in the 2024 FDD. The system currently mandates Intuit QuickBooks and Verizon Connect Work, signaling a focused but compliance-driven tech environment. With only one company-owned unit reported and no franchised locations mapped, the addressable market is extremely narrow—vendors should treat this as a single-account opportunity rather than a scaled rollout.
For software vendors selling into US franchise brands.
Live signals
Total units
1
0 franchised
Unit growth YoY
—
vs prior filing
AUV
$840K
Item 19, 2023
Royalty
6%
of gross sales
Ad fund
1%
national + local
Initial fee
—
per unit
Investment range
$56K–$94K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
7%of gross sales (FY2024)
15% reference
Mandated & recommended tech
The systems vendors compete with
4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
QuickBooks
MandatoryWe require you to purchase computer systems and software as follows: Intuit Software License Swipe License/Account Laptop Computer Smart Phone Printer/Scanner Verizon Connect Work QuickBooks License T
QuickBooks Online
Mandatoryrge for administering the payment program. 3 A.E.S. Fitness FDD 2024 Type of Fee Amount Due Date Remarks Software Currently, $416- Monthly Verizon Connect (WORK) subscription $550 QuickBooks Online We
Verizon Connect
Mandatorytogether with a reasonable markup or charge for administering the payment program. 3 A.E.S. Fitness FDD 2024 Type of Fee Amount Due Date Remarks Software Currently, $416- Monthly Verizon Connect (WORK
Franchisor behaviours
What the franchisor requires
25 requirements the franchisor states in this filing, each in its own words; 7 explicit no's; 2 questions the text does not settle, which is not a no.
Accounting
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
You must give us independent access to the information that will be generated or stored in these systems.
How the franchisor buys
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
A.E.S. Fitness Franchise may change any such requirement or change the status of any vendor.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
We will not derive revenue from the required purchases and leases by franchisees.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesFranchise agreement
A.E.S. Fitness Franchise may receive rebates, payments, or other consideration from vendors in connection with purchases by franchisees.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
50Item 8
We estimate that the required purchases and leases of goods and services to operate your business are 50% to 80% of your total purchases and leases of goods and services to operate your business.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you want to use a supplier that is not on our list of approved suppliers, you must request our approval in writing.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
notify the telephone, internet, email, electronic network, directory, and listing entities of the termination or expiration of Franchisee’s right to use any numbers, addresses, domain names, locators, directories and listings associated with any of the Marks, and authorize their transfer to A.E.S. Fitness Franchise…
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
Franchisee must at all times comply with payment card industry data security standards (PCI-DSS).
Franchise management
Must the franchisee participate in a customer-satisfaction or net-promoter survey program?
YesFranchise agreement
Franchisee shall participate at its own expense in programs required from time to time by A.E.S. Fitness Franchise for obtaining customer evaluations, reviewing Franchisee’s compliance with the System, and/or managing customer complaints, which may include (but are not limited to) a customer feedback system, customer…
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
A.E.S. Fitness Franchise may accompany Franchisee or its personnel on any services performed for a customer to conduct an evaluation.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
A.E.S. Fitness Franchise may supplement, revise, or modify the Manual, and A.E.S. Fitness Franchise may change, add or delete System Standards at any time in its discretion.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesFranchise agreement
Franchisee shall not conduct any marketing, advertising or public relations activities (including websites, online advertising, social media marketing or presence, and sponsorships) that have not been approved by A.E.S. Fitness Franchise.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
After you open, you must spend at least 6% of gross sales each month on marketing your business.
Must the franchisee participate in a customer loyalty or rewards program?
YesFranchise agreement
Franchisee shall sell or otherwise issue gift cards, certificates, or other pre-paid systems, and participate in any customer loyalty programs, membership/subscription programs, or customer incentive programs, designated by A.E.S. Fitness Franchise, in the manner specified by A.E.S. Fitness Franchise in the Manual or…
Must the franchisee participate in a regional advertising cooperative when one exists?
YesFranchise agreement
If a Market Cooperative for the geographic area encompassing the Territory has been established at the time Franchisee commences operations hereunder, Franchisee shall immediately become a member of such Market Cooperative.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
You must purchase required inventory, supplies, parts and other fitness equipment repair items from our approved vendors and suppliers as prescribed.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase required inventory, supplies, parts and other fitness equipment repair items from our approved vendors and suppliers as prescribed.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
We currently require you to pay royalty fees and other amounts due to us by pre- authorized bank draft.
Must the franchisee participate in a gift card program?
YesFranchise agreement
At its own expense, Franchisee shall sell or otherwise issue gift cards, certificates, or other pre-paid systems, and participate in any customer loyalty programs, membership/subscription programs, or customer incentive programs, designated by A.E.S. Fitness Franchise, in the manner specified by A.E.S. Fitness…
People
Must employees wear uniforms specified by the franchisor?
YesFranchise agreement
Franchisee shall cause its personnel to comply with any dress attire, uniform, personal appearance and hygiene standards set forth in the Manual.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 11
We require you to purchase computer systems and software as follows: Intuit Software License Swipe License/Account Laptop Computer Smart Phone Printer/Scanner Verizon Connect Work QuickBooks License The system will include our current POS/CRM system, credit card processing system, and accounting platform, such as…
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
You must give us independent access to the information that will be generated or stored in these systems.
Sales and CRM
Must the franchisee use a CRM system designated or approved by the franchisor?
YesItem 11
The system will include our current POS/CRM system, credit card processing system, and accounting platform, such as QuickBooks.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
We do not currently require additional training programs or refresher courses, but we have the right to do so.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesFranchise agreement
The Principal Executive shall use reasonable efforts to attend all in-person meetings and remote meetings (such as telephone conference calls) that A.E.S. Fitness Franchise requires, including any national or regional brand conventions.
The filing answers no to 7 questions
- Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?Franchise agreement
- Is the franchisor or an affiliate itself a supplier of required products, services or systems?Item 8
- Is there a franchisee advisory council, association or committee?Item 20
- Does the franchisor charge a fee to evaluate a proposed supplier?Item 8
- Must the franchisor approve the franchisee's site or location before opening?Franchise agreement
- Is a minimum grand opening advertising spend required?Item 11
- Does the franchisor require minimum staffing levels or specific roles?Item 11
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
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The vendor opportunity at A.E.S. Fitness
A.E.S. Fitness presents a micro-opportunity for software vendors: a single company-owned fitness location in New Jersey with an average unit volume of $839,874.35. The 2024 Franchise Disclosure Document reports no franchised units, meaning the total addressable market is exactly one location. For vendors accustomed to multi-unit franchise sales, this is not a volume play. It is a single-account, relationship-driven sale where every dollar of software spend must be justified against a 6.0% royalty and a 10-year initial term.
The absence of franchised operators means there is no network effect to leverage—no franchisee advisory councils, no multi-unit owner groups, and no peer-driven adoption. The entire software decision rests with the entity behind that one gym. If you sell into this account, you are selling to the whole system.
Who controls software purchasing
The 2024 FDD lists Adam Schwalb as the Agent for Service of Process, a role that often correlates with legal and operational oversight. In a single-unit system, this individual—or the ownership group they represent—likely holds full purchasing authority. There is no CIO, CTO, or VP of Technology on file. Vendors should prepare for a direct conversation with a hands-on operator who evaluates tools based on immediate operational impact rather than enterprise architecture.
Because the system is not a multi-unit franchise network, the buying center is flat. There is no field-vs.-HQ tension. The person who signs the checks likely also manages the day-to-day. Your pitch must speak to that reality: fast implementation, minimal training burden, and clear ROI against an $839K revenue base.
Mandated and current tech stack
Item 11 of the FDD mandates several specific technology components. Intuit Software License and QuickBooks by Intuit Inc. are required for financial management, alongside a separate QuickBooks License. This suggests a standardized accounting backbone—vendors offering complementary financial planning, payroll, or reporting tools must integrate cleanly with QuickBooks or risk immediate rejection.
A Swipe License/Account is also mandated, indicating a required payment processing arrangement. Any point-of-sale or billing system must either work within that framework or justify a switch. Finally, Verizon Connect Work is mandated, pointing to a need for fleet or mobile workforce management—unusual for a single fitness location and possibly tied to personal training or off-site services. No other operational, CRM, or marketing platforms are disclosed, leaving gaps that a vendor could fill if the value proposition is airtight.
Procurement, renewals, and timing
Item 8 of the 2024 FDD contains no extract regarding procurement requirements. This means there is no publicly disclosed designated-supplier or approved-supplier program. In practice, that gives the franchisor—or in this case, the single-unit owner—complete discretion over vendor selection. The absence of procurement language is a double-edged sword: there is no formal gatekeeper, but also no established process for a vendor to plug into.
Renewal conditions, outlined in Item 17, allow for up to two additional 5-year terms after the initial 10-year agreement. To renew, the franchisee must be in full compliance, conform to then-current standards, and sign the then-current franchise agreement along with a general release. For software vendors, this creates potential trigger events: a renewal cycle is a natural moment to revisit operational tools and standards. However, with only one unit and no recent growth, those windows are infrequent and unpredictable.
How to read the A.E.S. Fitness FDD
The 2024 FDD is a lean document reflecting a system with no franchisee network. Key sections for software vendors include Item 11 (mandated technology), Item 8 (procurement—though empty here), and Item 17 (renewal and transfer conditions). The listed executive, Adam Schwalb, appears in Item 1 as the Agent for Service of Process, which is your starting point for identifying the decision-maker. Because no parent company is disclosed, the brand appears independently owned. Use the embedded PDF viewer below to examine the full filing and cross-reference any claims before your first outreach.
For a ranked target list of franchise systems that match your software category, FranCloud can help you prioritize accounts by tech mandates, unit counts, and decision-maker visibility.
Questions vendors ask
A.E.S. Fitness, answered from the filing
The 2024 FDD names Adam Schwalb as Agent for Service of Process, indicating centralized control. With only one unit, purchasing decisions likely rest with ownership or a single senior operator.
The FDD mandates Intuit QuickBooks for accounting and a Swipe License/Account for payments. Verizon Connect Work is required for fleet or operational management. No POS system is explicitly named.
The 2024 FDD discloses one company-owned unit. No franchised locations are reported, making this a single-site operation with no current franchisee footprint.
Item 8 procurement signals are absent from the 2024 FDD. Without designated or approved supplier language, vendors should assume an open but tightly controlled, HQ-driven purchasing process.
Renewal terms allow up to two additional 5-year periods after the initial 10-year term. With no recent unit growth, contract windows are unpredictable and tied to the single location's operational cycle.
The 2024 FDD is filed with state franchise regulators. You can review it directly using the embedded PDF viewer below—no need to request it from a depository.
Source
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FDD alert
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We’ll email you the moment A.E.S. Fitness files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
No franchisee network yet. A.E.S. Fitness’s latest FDD reports no franchised locations.
Related Fitness brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.