From the filings

HQ-led decisions

WIR Systems

Real estate

Software purchasing at WIR Systems is controlled at the headquarters level, with Director of Franchise Systems Amanda Gonzales and the C-suite overseeing technology decisions. The franchise currently mandates Intuit Software, Salesforce, and its proprietary WIR Code platform across all 10 franchised locations. This creates a small but concentrated addressable market for vendors whose tools can integrate with or augment this existing stack.

For software vendors selling into US franchise brands.

Live signals

Total units
10
10 franchised
Unit growth YoY
—
vs prior filing
AUV
—
Item 19, 2023
Royalty
10%
of gross sales
Ad fund
5%
national + local
Initial fee
$15K
per unit
Investment range
$49K–$201K
all-in, Item 7
Procurement
Approved supplier
from the filing
Item 19
No claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

15%of gross sales (FY2023)

Ongoing fees: 15% of gross sales (FY2023)Royalty 10%, Ad fund 5%. Total 15% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 10%Ad fund 5%

Mandated & recommended tech

The systems vendors compete with

Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.

IntuitIntuit
AccountingItem 11

always on. We recommend that You obtain your internet access from a major supplier. 7. We have no contractual obligation to provide support for Microsoft software, Adobe Software, Intuit Software, or

SalesforceSalesforce
CrmItem 8

nsed Business. WIR Code. If You enter into a Franchise Agreement with Us, We or a company affiliated by Us, will provide You with proprietary WIR Code that We have integrated into Salesforce and other

Franchisor behaviours

What the franchisor requires

20 requirements the franchisor states in this filing, each in its own words; 5 explicit no's; 9 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

Under the Franchise Agreement, We have unlimited independent access to the information for any proper purpose under the Agreement.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

Within 45 days following the end of each calendar year, Franchisee shall provide Franchisor with a copy of Franchisee’s balance sheet and an income and expense statement for the year.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Franchise agreement

Franchisor or an Affiliate will (i) manufacture, supply and sell Proprietary Items to franchisees of Franchisor, and/or (ii) disclose the formulae for and methods of preparation of the Proprietary Items to one or more supplier(s) who will be authorized by Franchisor to manufacture Proprietary Items to Franchisor’s…

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 16

We may change the System or any part of the System at any time, and as changed it will remain the System.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

0

Item 8

During the fiscal years covered by Our audited Financial Statements (Attachment A), neither We nor any affiliate derived any revenue from vendors based on required purchases or leases by franchisees made in accordance with Our specifications.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

Because of common industry practices, we expect to receive fees, payments, rebates, discounts and allowances from some vendors with whom You do business.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

20

Item 8

approximately 20 to 50% of your total purchases in connection with operating your Licensed Business.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

We may charge a reasonable fee to cover Our costs in evaluating a proposed vendor.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Franchise agreement

Franchisor will approve other suppliers of non-proprietary items if Franchisee or the supplier request the approval in writing and if the supplier demonstrates to the satisfaction of Franchisor that it is financially capable and can provide Item(s) or service(s) that meet Franchisor’s standards and that it is willing…

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

Franchisee acknowledges that Franchisor owns, in connection with the Marks, all goodwill associated with or to become associated with the telephone numbers, telephone listings and domain names you obtained on or before you first received Franchisor’s Franchise Disclosure Document, and agrees to execute an Assignment…

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

Franchisor shall have the right, at any time, to enter the Approved Location (either physically or electronically) for purposes of auditing the accuracy of reports submitted and to otherwise verify compliance with the terms and conditions of this Agreement.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 11

We will modify Our Manuals, but the modifications will not alter your status and rights under the Franchise Agreement.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Franchise agreement

Franchisee shall be solely responsible for selecting the location for the Licensed Business that complies with the Manuals (hereinafter the “Approved Location”). Franchisee, within 90 days after signing this Agreement, shall select a location, subject to Franchisor’s approval.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

You must purchase from Us, a company affiliated with Us, or a vendor We approve, certain coaching services from qualified real estate coaches that We approve.

Must equipment be purchased from designated or approved suppliers?

Yes

Franchise agreement

Franchisee shall purchase the Required Equipment only from vendors approved by Franchisor.

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Franchise agreement

Production Royalty is payable monthly to Franchisor by Electronic Funds Transfer, less any fees for the Electronic Fund Transfer.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

You must be a broker, at all times, or You must employ at least one Designated Broker.

Point of sale

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

Under the Franchise Agreement, We have unlimited independent access to the information for any proper purpose under the Agreement.

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Franchise agreement

Franchisee shall purchase specified computer hardware and software (“Computer System”) for use in operation of the Licensed Business as required by Franchisor.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 11

training, either at your request, or if We, in our sole discretion, believe further training will benefit You will be charged at Your cost.

The filing answers no to 5 questions
  • Is there a franchisee advisory council, association or committee?Item 11
  • Is a minimum grand opening advertising spend required?Franchise agreement
  • Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Franchise agreement
  • Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
  • Must employees wear uniforms specified by the franchisor?Franchise agreement

The vendor opportunity at WIR Systems

WIR Systems is a real estate franchise headquartered in Texas with a small, fully franchised footprint of 10 units. The 2023 Franchise Disclosure Document shows no company-owned locations, meaning all technology purchasing decisions flow through or are heavily influenced by the franchisor. For software vendors, this represents a concentrated sales target: a single HQ buying center that controls the tech stack for every operating location. The franchise operates in at least five states, with the densest clusters in Texas (3 units) and Florida (3 units), plus locations in Minnesota, Colorado, and Indiana. Average unit volume is not disclosed. The royalty rate is 10.0%.

Who controls software purchasing

The FDD’s Item 1 lists three executives: Chris Watters, Chief Executive Officer; Bradley Pounds, Chief Operating Officer; and Amanda Gonzales, Director of Franchise Systems. In a system this size with mandated technology, Gonzales is the most likely day-to-day decision-maker for software evaluation and procurement, with Watters and Pounds holding final budgetary authority. There are 15 mapped operators on file, all single-unit owners—no multi-unit operators exist in the system. This flat ownership structure reinforces the HQ’s dominance over technology choices; individual franchisees are unlikely to have independent purchasing power for core systems.

Mandated and current tech stack

The 2023 FDD mandates three specific technology platforms. Intuit Software is required, likely covering accounting or financial management functions. Salesforce by Salesforce, Inc. is also mandated, serving as the customer relationship management backbone. Finally, WIR Code—a proprietary system—is required across the network. No other operational, POS, or marketing technology systems are named as mandated or recommended in the available data. For vendors, the opportunity lies in identifying gaps around this stack: integration tools, data analytics layers, property management enhancements, or marketing automation that can sit alongside Salesforce and Intuit without conflicting with the WIR Code system.

Procurement, renewals, and timing

Procurement details are sparse. The FDD extract contains no information from Item 8, which typically governs designated suppliers, approved supplier lists, or franchisee purchasing obligations. Without this, it is unclear whether the franchisor requires franchisees to buy directly from named vendors or if there is any flexibility. Similarly, Item 17 renewal terms and the initial franchise agreement length are not disclosed, making it impossible to map contract renewal windows or predict when system-wide technology reviews might occur. Vendors should approach WIR Systems with a direct HQ-focused sales strategy, prepared to navigate an unknown procurement process.

How to read the WIR Systems FDD

The full 2023 FDD is available in the embedded viewer below. Key sections for software vendors include Item 1 (the executives listed above), Item 11 (the franchisor’s obligations, where the mandated tech stack is detailed), and Item 8 (procurement restrictions, though not extracted here). Reviewing the complete document will clarify whether any additional technology requirements or approved vendor programs exist. For a ranked target list of franchise systems matched to your software category, FranCloud can help you prioritize the right opportunities.

Questions vendors ask

WIR Systems, answered from the filing

The 2023 FDD lists Chris Watters (CEO), Bradley Pounds (COO), and Amanda Gonzales (Director of Franchise Systems) as key executives. Given the mandated tech environment, Gonzales is likely the primary operational buyer, with C-suite approval.
The FDD mandates Intuit Software, Salesforce by Salesforce, Inc., and WIR Code. No other operational or POS systems are named as mandated or recommended in the available data.
There are 10 total units, all franchised. The operator footprint shows 15 mapped operators across approximately 15 located units, concentrated in TX (3), FL (3), and MN (2).
The procurement model is not detailed in the available FDD extract. Item 8, which typically outlines designated or approved supplier requirements, provided no extract, so the specific purchasing restrictions remain unknown.
The initial franchise term length and Item 17 renewal signals are not disclosed in the available FDD data, making it impossible to estimate standard contract windows or renewal cycles.
The 2023 FDD was filed with state franchise regulators. You can review the embedded PDF viewer below for the full document, which contains the detailed legal and operational disclosures for the franchise system.
Source

Read the filing itself

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WIR Systems2023 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

15 operators run 15 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit15

Top states by locations

TX3
FL3
MN2
CO1
IN1

Ownership

The portfolio behind WIR Systems

unknown of watters international realty.

Related Real estate brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.