Headquarters picks the point of sale
Every location must use Erply. A pitch for a POS goes to headquarters, not to owners.
Item 8 · 2026 filingFrom the filings · Retail non food
Wild Birds Unlimited franchise
345 locations, and franchised locations grew 1.2% last year. Headquarters picks the POS, the card processor, the CRM, the accounting system and the loyalty program.
Total investment
$232K to $376K
Item 7
Locations
345
+1.2% franchised
Average revenue
$853K
per location
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For software vendors selling into US franchise brands.
Fees and terms
What a franchisee signs up for
Initial fee
$40K
Item 5 · per location
Royalty
4%
Item 6 · full terms unconfirmed
Ad fund
1%
Item 6 · percentage component
Term
10 years
Item 17
Franchised
100%
Item 20 · 344 of 345
For vendors
What decides a sale into Wild Birds Unlimited
Suppliers come from an approved list
Owners buy from approved suppliers, and a new supplier needs headquarters' approval first.
Item 8 · 2026 filingMostly single-location owners
About 1 in 49 owners runs more than one location. Franchised locations grew by about 4 last year, and each opening buys the required systems.
Item 20 · 2026 filingThe account brief
The rest of the filing, read for your product
We keep the detail off this page. Tell us what you sell, and an analyst sends the full brief for Wild Birds Unlimited, with the clauses that matter to you.
- All 11 systems the filing namesWhich are required and which are only mentioned, with the clause text
- Who decides at headquartersThe technology, operations and finance leads, by role and name
- The owner map340 owners by state, and the 7 who run several locations
- 21 requirements the filing setsEach with the franchisor's own sentence
Source
Read the filing itself
Read the original document for the filing figures and their terms, page by page. Buy the original PDF to download, search, and annotate it.
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Answered from the filing
Wild Birds Unlimited franchise questions
How much does a Wild Birds Unlimited franchise cost?
The 2026 FDD puts the total investment at $231,635 to $376,392, including a $40,000 initial fee.
How many Wild Birds Unlimited locations are there?
The 2026 FDD lists 345 locations, 344 of them franchised and 1 run by the company. Franchised locations grew by about 4 over the year.
What POS system does Wild Birds Unlimited use?
The 2026 FDD requires Erply as the point of sale in every location.
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Tell me when Wild Birds Unlimited refiles
Primary franchise filings · updated September 2026. Read the original filing for definitions, conditions, and qualifications.