HQ-led decisions

Tommy's Express

Home services

Software purchasing at Tommy's Express is controlled at the headquarters level by executives including Chief Operating Officer Andrew VanWylen. The franchise system mandates a specific Point of Sale (POS) system across its network. With 244 franchised locations generating an average unit volume of $1,706,539, the addressable market for compliance and operational tools is substantial.

Mandated & recommended tech

The systems vendors compete with

1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.

POS (Point of Sale) system
Mandatory
POSItem 11

You must install and maintain equipment and a high-speed telecommunication line ... to permit us to access the POS (Point of Sale) system

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderRegional 100 499

HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.

VP SalesHead of SalesCROSales Director
  1. 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
  2. Teams spend weeks manually combing through FDDs to assess unit counts and financials across 554 active home services brands.Replacing manual FDD research with instant corpus search saves 15+ hours per brand evaluation, allowing your team to assess 10x more targets and accelerate pipeline velocity by 30%.
  3. Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.

Live signals

Total units
260
244 franchised
Unit growth YoY
vs prior filing
AUV
$1.71M
Item 19, 2026
Royalty
4%
of gross sales
Ad fund
1%
national + local
Initial fee
$50K
per unit
Investment range
$6.79M–$8.10M
all-in, Item 7
Procurement
Franchisor controlled
from the filing

The vendor opportunity at Tommy's Express

Tommy's Express operates 260 total car wash locations, of which 244 are franchised and 16 are company-owned. The system's average unit volume (AUV) stands at $1,706,539, signaling healthy per-location revenue that can support technology investment. For software vendors, the primary target is the 244 franchised locations, where compliance with HQ mandates creates a captive market for approved solutions. The brand is independently owned, with no parent company on file, meaning decisions are made within a single, focused leadership structure rather than a complex corporate hierarchy.

Who controls software purchasing

The executive team listed in the FDD includes Founder and Chairman Tom Essenburg, President Ryan Essenburg, Brand President Mike Lemmen, Chief Executive Officer Alex Lemmen, and Chief Operating Officer Andrew VanWylen. For a software vendor, the COO role held by Andrew VanWylen is typically the most direct path into operational technology decisions. The presence of a Brand President also suggests that customer-facing technology may have a separate champion. There are no multi-unit operators mapped in our corpus, which reinforces that purchasing authority likely rests at HQ rather than with large franchisee groups.

Mandated and current tech stack

The 2026 FDD confirms that a Point of Sale (POS) system is mandated across the franchise network. The specific vendor name is not disclosed in the available extract. This mandate means any software that integrates with or depends on POS data—such as loyalty platforms, wash analytics, or labor scheduling—must align with the chosen system. Vendors offering complementary technology should identify the POS provider during discovery to ensure compatibility. No other mandated or recommended technology systems are named in the FDD extract.

Procurement, renewals, and timing

The FDD does not include an Item 8 procurement signal in our corpus, leaving the designated versus approved supplier model unclear. Vendors should clarify during initial conversations whether they need formal supplier designation. The franchise agreement has a 20-year initial term, with a 10-year renewal available to franchisees in good standing who provide notice between six and nine months before expiration. This long cycle means system-wide technology evaluations may be infrequent, but when they occur, they can lock in a vendor for a decade or more. The renewal conditions include a requirement that franchisees renovate or upgrade their store if HQ demands it, which could trigger technology refresh cycles.

How to read the Tommy's Express FDD

The 2026 Franchise Disclosure Document is the authoritative source for understanding technology mandates, procurement rules, and financial performance at Tommy's Express. Item 11 details the mandated POS requirement and any other system obligations. Item 19 provides the financial performance representations, including the $1,706,539 AUV. The embedded PDF viewer below contains the full filing. For vendors building a ranked target list of franchise systems, FranCloud can help prioritize opportunities based on tech mandates, decision-maker access, and unit economics.

Questions vendors ask

Tommy's Express, answered from the filing

The FDD lists Andrew VanWylen as Chief Operating Officer, making him a likely key stakeholder for operational software decisions. Other senior leaders include President Ryan Essenburg and Brand President Mike Lemmen.
The franchise system mandates a Point of Sale (POS) system. The specific vendor name is not disclosed in the 2026 FDD, presenting a discovery opportunity for POS providers.
The system has 260 total units, comprising 244 franchised locations and 16 company-owned stores. This places it in the mid-size car wash segment.
The procurement model is not detailed in the available FDD extract. Vendors should inquire directly about designated versus approved supplier requirements during discovery.
Initial terms are 20 years, with a 10-year renewal. Franchisees must notify HQ 6-9 months before expiration. This long cycle suggests infrequent but high-stakes system-wide evaluation points.
The 2026 FDD is filed with state franchise regulators. You can review the full document using the embedded PDF viewer below to analyze Item 11 technology mandates and Item 19 financials in detail.
Source

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Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.