Google Ads
Mandatoryor required by us. We or our affiliates may establish and operate websites, social media accounts (such as Facebook, Twitter, Instagram, Pinterest, etc.), applications, keyword or Google AdWords purch
HQ-led decisions
The White Bounce House
Home servicesSoftware purchasing at The White Bounce House is controlled at the headquarters level, with President Cara DeFelice and Chief Finance Officer Daniel DeFelice identified as key executives in the 2024 FDD. The franchise currently mandates Honey Book for its operations. With 15 total units (14 franchised, 1 company-owned), the addressable market for vendors is small but concentrated.
Live signals
Total units
15
14 franchised
Unit growth YoY
—
vs prior filing
AUV
—
Item 19, 2024
Royalty
8%
of gross sales
Ad fund
3%
national + local
Initial fee
$15K
per unit
Investment range
$41K–$109K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Item 19
No claims
unaudited
Mandated & recommended tech
The systems vendors compete with
2 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Pinterest
Mandatoryfranchised business other than as approved or required by us. We or our affiliates may establish and operate websites, social media accounts (such as Facebook, Twitter, Instagram, Pinterest, etc.), ap
HoneyBook
OURCES OF PRODUCTS AND SERVICES Required Purchases and Source You must buy the equipment and license the software for the required POS system from our current designated supplier, HoneyBook. You are r
QuickBooks
ssion service which facilitates the processing of credit cards and with one of our two approved vendors for payment card industry compliance. Additionally, you are required to use QuickBooks for your
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
- 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
- Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
- With median unit growth of only 2.62% YoY across 323 disclosed brands, you need to find the outliers poised for expansion before they hit the market.Using growth signals to identify high-velocity brands lets you engage them during expansion phases, capturing deals 2x faster than reactive competitors who wait for public announcements.
The vendor opportunity at The White Bounce House
The White Bounce House operates 15 total units—14 franchised and 1 company-owned—as disclosed in its 2024 Franchise Disclosure Document. The brand is classified in home services and is headquartered in North Carolina. No parent company is on file, indicating independent ownership. For software vendors, the unit count represents a small, concentrated target. Average unit volume (AUV) is not disclosed in the FDD, and year-over-year unit growth is not available. The royalty rate is 8.0% of gross sales.
Who controls software purchasing
Purchasing authority sits at the headquarters level. The 2024 FDD lists Cara DeFelice as President and Daniel DeFelice as Chief Finance Officer. Teresa Hoefl serves as Sales and Operations Manager. These three individuals form the likely buying center for any software evaluation. Vendors should direct initial outreach to the President and CFO, as financial and operational decisions appear centralized. No multi-unit operators are mapped in our corpus, reinforcing the HQ-controlled dynamic.
Mandated and current tech stack
The only mandated technology named in the 2024 FDD is Honey Book. No other POS, CRM, or operational platforms are disclosed as required or recommended. This suggests a lean tech stack, but also a potential gap that vendors can explore. If you sell complementary tools—such as scheduling, invoicing, or customer communication software—the absence of additional mandates may indicate an open evaluation environment, though procurement rules are not specified.
Procurement, renewals, and timing
Item 8 of the FDD, which typically outlines procurement restrictions and designated suppliers, was not extracted in our corpus. This means the formal procurement model—whether designated supplier, approved supplier, or open—is not publicly known. Vendors should be prepared for either a closed or open process and should inquire directly during discovery. Regarding contract timing, the initial franchise term length is not disclosed. Item 17 does specify that franchisees must sign a general release if they renew or transfer their franchise, but no term years are provided. Without a defined term, predicting renewal-driven software evaluation windows is not possible from the FDD alone.
How to read the The White Bounce House FDD
The 2024 FDD is embedded below for full review. It was filed with state franchise regulators and contains the legal and operational disclosures required under the FTC Franchise Rule. Key items for software vendors include Item 1 (executives), Item 8 (procurement), Item 11 (mandated systems), and Item 17 (renewal and transfer conditions). Because several data points—such as AUV, term length, and procurement model—are not disclosed, direct engagement with HQ may be necessary to fill those gaps. For a ranked target list of franchise brands aligned to your software category, FranCloud can help.
Questions vendors ask
The White Bounce House, answered from the filing
President Cara DeFelice and CFO Daniel DeFelice are the named executives in the 2024 FDD. Sales and Operations Manager Teresa Hoefl may also influence operational tool decisions.
The 2024 FDD mandates Honey Book. No other mandated POS or operational systems are disclosed in the filing.
There are 15 total units: 14 franchised and 1 company-owned. The geographic footprint is not detailed in the 2024 FDD.
The 2024 FDD does not include an Item 8 extract, so the procurement model—whether designated supplier, approved supplier, or open—is not publicly disclosed.
The initial term length is not disclosed. Renewal requires signing a general release, but no term years are specified, making contract window timing unclear.
The FDD was filed with state franchise regulators in 2024. You can review it using the embedded PDF viewer below.
Source
Read the filing itself
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FDD alert
Tell me when this brand refiles.
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Operator footprint
Who runs the locations
1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1
Related Home services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.