DoorDashDoorDash
ght to adjust the territory in which you may offer delivery and catering services. We may also enter into agreements with third-party delivery providers, such as Uber, GrubHub, or DoorDash, and may re
From the filings
HQ-led decisions
The Sports Bra
Quick service restaurantSoftware purchasing at The Sports Bra is controlled directly by the founding leadership team at its sole Portland, Oregon company-owned location. The brand mandates a consumer-facing, social-delivery tech stack including DoorDash, Grubhub, Facebook, Instagram, Twitter, and YouTube, but no operational POS, ERP, or HR systems are named in its 2026 Franchise Disclosure Document. The current addressable market is exactly 1 unit, offering a high-relationship, executive-access sale rather than a scaled rollout.
For software vendors selling into US franchise brands.
Live signals
Total units
1
0 franchised
Unit growth YoY
—
vs prior filing
AUV
$893K
Item 19, 2025
Royalty
5%
of gross sales
Ad fund
2%
national + local
Initial fee
$55K
per unit
Investment range
$401K–$1.17M
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
7%of gross sales (FY2026)
15% reference
Mandated & recommended tech
The systems vendors compete with
Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.
FacebookMeta
strative access to the accounts for your Franchised Business and be able to post to the accounts and manage them. Any online or digital presence, such as social media (for example Facebook, Instagram,
GrubhubGrubhub
have the right to adjust the territory in which you may offer delivery and catering services. We may also enter into agreements with third-party delivery providers, such as Uber, GrubHub, or DoorDash,
InstagramMeta
ccess to the accounts for your Franchised Business and be able to post to the accounts and manage them. Any online or digital presence, such as social media (for example Facebook, Instagram, X (former
TwitterX
or your Franchised Business and be able to post to the accounts and manage them. Any online or digital presence, such as social media (for example Facebook, Instagram, X (formerly Twitter), and YouTub
YouTubeGoogle
ised Business and be able to post to the accounts and manage them. Any online or digital presence, such as social media (for example Facebook, Instagram, X (formerly Twitter), and YouTube) and mobile
Franchisor behaviours
What the franchisor requires
26 requirements the franchisor states in this filing, each in its own words; 5 explicit no's; 3 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesItem 8
In addition, beginning 30 days before you open your Franchised Business and for the first two years of operation, you must also use of an accounting firm designated by us (currently, OnePoint Accounting).
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesFranchise agreement
Franchisor will be given direct, administrative access to the POS System and such other software used by Franchisee, for the purpose of determining compliance with this Agreement and to allow for audits and inspections of Franchisee’s financial statements, reports and all other data pertaining to the Franchised…
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesItem 11
Throughout the term of your Franchise Agreement we require you to use a standard chart of accounts, income statement and balance sheet format, and require that you generate monthly reports.
How the franchisor buys
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
Accordingly, Franchisee expressly agrees to comply with each and every requirement of the System during the term hereof, as the same may be modified or supplemented by Franchisor in its sole discretion.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
In 2025, we did not receive any rebates from approved vendors based on franchisee purchases and neither we, nor our affiliates, had any revenue from required purchases or leases of products or services by franchisees.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesFranchise agreement
Franchisor or Franchisor’s affiliates may receive marketing allowances, rebates, commissions, and other benefits from suppliers in relation to items purchased by Franchisee and other franchisees.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
In each case, we may 26 Sports Bra – 2026 FDD 4916-4651-8917v.5 0122117-000020 charge a fee for the review.
Can a franchisee propose a new supplier for the franchisor's approval?
YesFranchise agreement
Franchisee may propose alternative manufacturers, suppliers or distributors (“Alternative Suppliers”) of Approved Products & Services, as well as alternative products, ingredients, services, supplies, materials and FF&E items to Approved Products & Services (“Alternative Products & Services”).
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
Franchisee shall surrender and transfer to Franchisor or its designee any and all rights to use the telephone numbers, other business listings, and social media accounts and all other accounts and pages in any form of Online Presence used by Franchisee for the Franchised Business.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
Without limiting the foregoing, Franchisee must comply with the Payment Card Industry Data Security Standard (commonly known as “PCI Compliance” or “PCI-DSS”), and any successor thereto.
Franchise management
Must the franchisee participate in a customer-satisfaction or net-promoter survey program?
YesFranchise agreement
Franchisee shall provide all information requested by Franchisor for the purpose of Franchisor’s conducting customer satisfaction audits and surveys
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 11
Conduct inspections of your Approved Location and financial records, conduct evaluations of the products and services provided by your Franchised Business, and conduct interviews with your employees, agents and customers, directly, or through mystery shoppers, all as we may deem advisable.
Can the franchisor change the operations manual and brand standards unilaterally?
YesItem 11
We have the right to add, delete, or change any operating policy or the Manual.
Must the franchisor approve the franchisee's site or location before opening?
YesFranchise agreement
Franchisee may not commence construction of the Approved Location until Franchisor has unconditionally approved the proposed site in writing.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesItem 11
We will maintain a website for the System, and you may not maintain your own website for your Franchised Business.
Is a minimum grand opening advertising spend required?
YesItem 7
Within the period beginning 60 days before the scheduled opening of the Franchised Business and ending 60 days after the opening of your Franchised Business, you must spend at least $5,000 on approved grand opening marketing and promotion.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
During the term of your Franchise Agreement, you are also required to spend at least $500 per month on local marketing.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
We have not established, but may in the future establish and maintain, local and regional advertising cooperatives for geographic areas (each an “Advertising Cooperative”), in which you must participate.
Operations
Must the franchisee buy products from a designated distributor?
YesFranchise agreement
In some cases, Franchisee may be required to buy only specific Approved Products & Services.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
Software and hardware for your point of sales system must meet our specifications; currently, we require you to use a point of sale system from Square.
Payments
Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?
YesItem 11
We currently require you to use Square as your point of sales system, including their credit card processing services.
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
The Royalty, Brand Development Fee, and Technology Fee are currently collected in arrears on Wednesdays, for the Gross Revenue received in the previous calendar week (Monday- Sunday) by EFT.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 11
You must obtain and use the computer system that we require. Currently, this includes the point of sale and management system and terminals from an approved supplier.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We have the right to obtain independent access to all of the data generated or stored in your POS and your computer, including but not limited to sales reports by category, department, menu item (both food and beverage at your Franchised Business), inventory, cashier, lunch, dinner and hour on a daily, weekly and…
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
We may charge a reasonable fee for attending these training programs, intended to offset our cost of the programs.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesFranchise agreement
Franchisee, or if Franchisee is an entity, one or more of Franchisee’s principal owners, shall attend Franchisor’s annual (or biannual as Franchisor may determine) franchisee conference and pay the non-refundable conference registration fee as the same may be designated by Franchisor.
The filing answers no to 5 questions
- Is the franchisor or an affiliate itself a supplier of required products, services or systems?Item 8
- Is there a franchisee advisory council, association or committee?Item 11
- Must the franchisee participate in a customer loyalty or rewards program?Franchise agreement
- Must the franchisee participate in a gift card program?Franchise agreement
- Does the franchisor require minimum staffing levels or specific roles?Franchise agreement
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
- 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
- Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.
- 97.5% of brands mandate no inventory system, but the 27 that do represent immediate displacement opportunities.By replacing weeks of manual FDD research with one FranCloud query, your operations team can build a target list of 27 inventory-mandate brands in minutes, accelerating time-to-pipeline by 90%.
The vendor opportunity at The Sports Bra
The Sports Bra presents a rare, concentrated software sales opportunity: a single, company-owned quick-service restaurant in Portland, Oregon, with a reported AUV of $893,211 and a 5.0% royalty. The brand, operating under The Sports Bra Hold parent entity, is actively selling franchises as evidenced by the presence of a Director of Franchise Development on the executive team, making this an account with high future expansion value. For a vendor, this means a direct line to the entire decision-making unit without the noise of a multi-unit franchisee base. The entire addressable market is 1 unit, but that unit houses all strategic technology decisions for what could become a growing franchise system.
Who controls software purchasing
Purchasing authority sits squarely with the Portland headquarters. The FDD Item 1 names Jennifer (Jenny) Nguyen as President and CEO, making her the ultimate budget holder and signatory for any software contract. Lindsey Schalock, as Director of Franchise Development, is a critical stakeholder for any platform that supports franchise sales, onboarding, or territory mapping. For operational or marketing tools, Deborah Pleva, Senior Vice President of Marketing and Operations, and Andrea Kelsey, the General Manager, are your go-to evaluators. This is a classic executive-led sale: build a case directly with the C-suite and the operator at the single location.
Mandated and current tech stack
The Sports Bra's mandated technology stack, as extracted from its 2026 FDD, is exclusively front-of-house and consumer-facing. On the delivery aggregation side, DoorDash and Grubhub are mandated, meaning any integration partner must be compatible with how these orders are ingested and managed at the store level. For digital presence, the brand mandates Facebook, Instagram, Twitter, and YouTube, signaling a heavy reliance on social media for customer acquisition. Notably, no point-of-sale, back-office, inventory, scheduling, or loyalty platform is named as mandated or recommended in the FDD. This represents a greenfield for vendors selling POS, workforce management, or accounting software, but also a due-diligence risk: you may be displacing an undisclosed incumbent.
Procurement, renewals, and timing
The procurement process is not explicitly outlined by a designated supplier list in the available Item 8 data. This absence typically points to an informal, HQ-driven purchasing process rather than a locked-down approved vendor program. The franchise agreement framework in Item 17 provides a structural renewal window: initial terms run 10 years, with a 5-year renewal term available. Renewals require the franchisee to renovate to “then-current standards,” a clause that frequently triggers technology upgrades and RFPs. While the single unit is company-owned, any new franchisee selling into the system will face these 10 and 5-year technology refresh inflection points, creating a predictable long-tail sales cycle you can build into your pipeline.
How to read the The Sports Bra FDD
The 2026 Franchise Disclosure Document is the single source of truth for all mandates, unit economics, and executive disclosures referenced in this analysis. The embedded viewer below gives you searchable access to the full filing, including Item 1 executive tables, Item 11 mandated technology lists, and Item 17 renewal and renovation requirements. Focus your vendor due diligence on Item 8 for any designated supplier updates and Item 12 for territory restrictions that might limit a franchisee’s purchasing autonomy. For a data-driven, ranked list of franchise brands that match your software solution, FranCloud can build your shortlist from FDDs like this one.
Questions vendors ask
The Sports Bra, answered from the filing
The buying center is extremely compact. President and CEO Jennifer (Jenny) Nguyen leads all strategic decisions. Senior Vice President of Marketing and Operations Deborah Pleva and General Manager Andrea Kelsey are likely the hands-on evaluators for any marketing, ops, or delivery-tech software.
The 2026 FDD does not mandate a specific POS, kitchen display, inventory, HR, or accounting system. The only mandated technology platforms visible in Item 11 are consumer-facing delivery aggregators (DoorDash, Grubhub) and social media channels (Facebook, Instagram, Twitter, YouTube).
According to its 2026 FDD, The Sports Bra operates exactly 1 unit, which is company-owned and located in Portland, Oregon. No franchised locations are currently open, and year-over-year unit growth is not applicable.
The procurement model is not detailed in the publicly available extracts. No designated or approved supplier list (Item 8 signal) is present in this data, suggesting an open, unbundled purchasing process where vendors should engage HQ directly to understand current supplier relationships.
With a 10-year initial term and a 5-year renewal term visible in Item 17, major operational software commitments may be long-cycle. However, the single-unit, founder-led structure means that a compelling pitch to HQ executives can open a contract window at any time, not tied to a mass franchisee renewal cycle.
The Sports Bra's 2026 FDD is filed with state franchise regulators. You can explore the full, searchable document in the embedded PDF viewer below, which surfaces key items like Item 11 (tech mandates) and Item 17 (renewal terms) without requiring a download from an external registry.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment The Sports Bra files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
No franchisee network yet. The Sports Bra’s latest FDD reports no franchised locations.
Ownership
The portfolio behind The Sports Bra
unknown of the sports bra hold.
Related Quick service restaurant brands
Primary franchise filings · updated August 2026. Every figure is source-traceable and QA-checked.