The Sports Bra

The vendor opportunity at The Sports Bra

The Sports Bra presents a highly focused, early-stage opportunity for software vendors. The system consists of a single, company-owned unit with an Average Unit Volume (AUV) of $893,211. The brand, categorized as a quick-service restaurant, is headquartered in Oregon. With no franchised units reported and no parent company on file, the entire software purchasing decision rests with the leadership team at this one location. The addressable market is exactly one unit, making this a direct, high-touch sales engagement rather than a scaled rollout. The royalty rate is set at 5.0% on gross sales, and the initial franchise term is 10 years, signaling a long-term operational horizon.

Who controls software purchasing

Software purchasing authority is concentrated at the headquarters level. The 2026 FDD lists Jennifer (Jenny) Nguyen as President and CEO, making her the ultimate decision-maker for strategic investments. Deborah Pleva, Senior Vice President of Marketing and Operations, is a key stakeholder for any customer-facing or operational technology. Andrea Kelsey, the General Manager, likely influences and executes on tools used in daily restaurant operations. Lindsey Schalock, Director of Franchise Development, may not be a direct buyer but is a gatekeeper for understanding the brand's growth trajectory. There are no multi-unit operators mapped in our corpus, so no franchisee-level buyers exist.

Mandated and current tech stack

The Sports Bra mandates a specific technology stack for its operations. The point-of-sale system is Square by Block, Inc., a mandated system that any vendor must integrate with or displace. The franchisor also mandates a designated accounting service and a specific accounting software, though the vendor names for these are not disclosed in the FDD. This indicates a controlled environment where the HQ team has already made core operational software decisions. Vendors offering complementary solutions in areas like inventory, scheduling, or loyalty must be compatible with the Square ecosystem and align with the accounting mandates.

Procurement, renewals, and timing

The FDD does not provide an extract for Item 8, leaving the general procurement model for non-mandated supplies undisclosed. However, the strong mandate for POS and accounting systems suggests a designated-supplier approach for critical technology. Contract timing is driven by the franchise agreement lifecycle. The initial term is 10 years, with a renewal option for an additional 5 years. To renew, a franchisee must notify the franchisor 12 to 24 months before expiration, providing a clear, albeit distant, window for re-evaluating vendor contracts. For the current single unit, any software change is likely tied to a direct initiative by the HQ leadership team rather than a mass contract cycle.

How to read the The Sports Bra FDD

The 2026 Franchise Disclosure Document is the definitive source for understanding the legal and operational constraints of selling into this brand. Item 11 details the mandated technology investments, including the Square POS and accounting requirements. Item 19 provides the financial performance representation, showing the $893,211 AUV. Item 1 lists the executives who control purchasing. Reviewing these sections will give you the precise language around supplier mandates and the financial health of the unit. The embedded PDF viewer below contains the full filing for your detailed analysis. For a ranked target list of franchise brands aligned with your software, talk to FranCloud.