Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
We will have unlimited independent access to all of the information and data in the Computer System.
From the filings
+34.426% units YoYMandated tech stackHQ-led decisions
The Habit Burger Grill
Quick service restaurantThe Habit Burger Grill designates Habit POS as its required point-of-sale system and is the sole provider of IT and help-desk services for franchisees. Of 383 US locations (82 franchised, 301 company-owned), franchised outlets grew 34% year over year, at a 5.5% royalty on a 10-year term.
For software vendors selling into US franchise brands.
Live signals
Total units
383
82 franchised
Unit growth YoY
+34.426%
vs prior filing
AUV
$1.87M
Item 19, 2025
Royalty
5.5%
of gross sales
Ad fund
2%
national + local
Initial fee
$35K
per unit
Investment range
$1.03M–$2.86M
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
7.5%of gross sales (FY2026)
15% reference
Franchisor behaviours
What the franchisor requires
25 requirements the franchisor states in this filing, each in its own words; 1 explicit no; 8 questions the text does not settle, which is not a no.
Accounting
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
(c) by April 15th of each year, annual profit and loss and source and use of funds statements and a balance sheet for the Restaurant as of the end of the prior calendar year;
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
Currently, we are the sole provider of IT, help desk and related services, otherwise we and our affiliates currently are not approved suppliers of Operating Assets, Trade Secret Food Products or any other items.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 11
We may modify specifications for and components of the Computer System, polling software and online management tools.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
We and/or our affiliates may derive revenue or other material consideration based on your purchases and leases, including from charging you for products and services that we or our affiliates provide to you in the future and from promotional allowances, volume discounts and other payments that designated, approved or…
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
90Item 8
Collectively, the purchases and leases that you must make from designated or approved suppliers, or according to our standards and specifications, represent approximately 50% of your overall purchases and leases in establishing the Restaurant and 90% of your overall purchases and leases in operating the Restaurant.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
Either you or the proposed supplier or distributor must pay us a fee (which will not exceed the reasonable cost of the inspection and the actual cost of the test) to make the evaluation.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you would like to purchase, lease or use any products or other items from an unapproved supplier or distributor, you must submit to us a written request for approval of the proposed supplier or distributor.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
you agree to assign to us all rights to the telephone numbers of the Restaurant and any related telephone directory trademark listings, as well as all rights to any Internet websites, domain names, URLs, listings, services, search engines or systems and any other business listings related to the Restaurant.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesItem 11
you must maintain the computer systems at the Restaurant such that they meet or exceed, at all times, all applicable security standards developed by the Payment Card Industry Data Security Standards (“PCI DSS”) council, or its successor, and other regulations and industry standards applicable to the protection of…
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
To determine whether you and the Restaurant are complying with this Agreement and all System Standards, we and our designated agents or representatives may at any time and without prior notice to you: (1) inspect the Restaurant; (2) photograph the Restaurant and observe and videotape the Restaurant’s operation for…
Can the franchisor change the operations manual and brand standards unilaterally?
YesItem 11
We may modify the Operations Manuals periodically to reflect changes in System Standards.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 12
You will operate the Restaurant at a site approved by us.
Marketing
Is a minimum grand opening advertising spend required?
YesItem 11
You must spend at least $10,000 on a grand opening advertising and promotional program (“Grand Opening Expenses”).
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
Currently, you are required to spend 0.5% of the Restaurant’s Gross Sales on local advertising.
Must the franchisee participate in a customer loyalty or rewards program?
YesItem 8
We require you to participate in, and comply with the requirements of, any gift card, gift certificate, customer loyalty or retention program that we (or our affiliates) implement, at your expense, for all or part of our franchise system.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
In the case of certain food, packaging and equipment, we currently require franchisees to purchase certain items only through Restaurant Supply Chain Solutions, LLC (“RSCS”).
Must equipment be purchased from designated or approved suppliers?
YesItem 8
In the case of certain food, packaging and equipment, we currently require franchisees to purchase certain items only through Restaurant Supply Chain Solutions, LLC (“RSCS”).
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
Before your Restaurant opens, you must sign and deliver to us the documents we require to authorize us to debit your business checking account automatically for the Royalty, Brand Fee, and other amounts due under the Franchise Agreement and for your purchases from us and/or our affiliates (the “Electronic Depository…
Must the franchisee participate in a gift card program?
YesItem 11
You are required to accept and participate in our Gift Card program and all of its components and requirements.
People
Does the franchisor require minimum staffing levels or specific roles?
YesItem 11
The Restaurant must be managed by not less than 4 Restaurant Leaders, including a kitchen team leader, who have successfully completed our management training program(s), have received the ServSafe® Food Manager certification (or other food manager certification program accredited by the American National Standards…
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 11
Our current approved POS solution is Habit POS, and you must purchase that Habit POS system HBG Franchise, LLC 31 2026 FDD 1628570328.6 through us.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We will have unlimited independent access to all of the information and data in the Computer System.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
We may also provide, upon your reasonable request, or if we determine it to be necessary during the Term, on-site remedial training; provided, that remedial training will be conducted subject to the availability of our personnel, and provided further, that we may require you to pay the per diem fee then being charged…
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 11
Besides attending these courses, you must attend an annual meeting of all franchise owners at a location we designate.
The filing answers no to 1 question
- Is there a franchisee advisory council, association or committee?Item 20
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.
VP SalesHead of SalesCROSales Director
- 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
- 82.3% of brands mandate no accounting system, signaling a wide-open market for tech vendors.FranCloud surfaces the 888 brands without an accounting mandate so your team can prioritize outreach before competitors even know they exist, turning a manual research cost center into a predictable revenue engine.
- Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.
The vendor opportunity at The Habit Burger Grill
383 US locations — 82 franchised and 301 company-owned — make up the chain, franchisees must buy the franchisor-designated Habit POS system through the franchisor, and franchised outlets grew 34% year over year at a 5.5% royalty on a 10-year term. With the franchisor also serving as the sole current provider of IT and help-desk services, a vendor with the right fit is negotiating against an incumbent technology relationship the company already controls end to end.
Who controls software purchasing
CEO Shannon Hennessy, Chief People and Legal Officer Jason Oviatt, Chief Digital and Technology Officer Steven "Mike" Repetti, Jr., and CMO Jack Hinchliffe lead The Habit Burger Grill. Item 11 requires every location to obtain and use whatever computer hardware and software the company specifies, and Item 8 names the company as currently the sole provider of IT and help-desk services — the Chief Digital and Technology Officer is the natural point of contact for any vendor pitching into that stack.
Tech named in the FDD, and what is actually required
Habit POS is the mandated point-of-sale system: franchisees must purchase it through the franchisor as the current approved solution, within a broader Computer System covering guest displays, magnetic swipe readers, cash drawers, tablets, scanners, kiosks, credit-card devices, thermal and remote printers, a PC with Microsoft Office and email, a firewall, antivirus protection, and a kitchen video system. Franchisees must also participate in the company's gift-card program and any online-ordering, catering, delivery or phone-ordering program it develops. Facebook and Twitter are named in the filing.
Procurement, renewals, and timing
The franchisor is currently the sole provider of IT and help-desk services, and it reserves the right to limit Computer System suppliers to itself, its affiliates or other specified exclusive sources at its option; otherwise it is not currently an approved supplier of other operating assets. Item 17 allows one additional 10-year renewal term if the franchisee gives timely notice, keeps or replaces the restaurant premises, remodels to then-current standards regardless of cost, and signs the then-current franchise agreement, a release and a renewal fee. That mandatory remodel is where a technology-refresh pitch is most likely to land.
How to read The Habit Burger Grill FDD
The embedded PDF viewer below carries the full 2026 Franchise Disclosure Document. Start with Item 11 for the Habit POS and Computer System mandates, Item 8 for the IT-services terms, and Item 2 for the leadership roster. Talk to FranCloud for a ranked list of QSR chains like this one, sized and scored for software fit.
Questions vendors ask
The Habit Burger Grill, answered from the filing
The Habit Burger Grill designates Habit POS as the required point-of-sale system and is currently the sole provider of IT and help-desk services franchise-wide. Chief Digital and Technology Officer Steven 'Mike' Repetti, Jr. is the clearest technology buying-center contact at HQ.
Habit POS is the mandated point-of-sale system, purchased through the franchisor, as part of a broader Computer System covering tablets, kiosks, kitchen video and card-payment devices. The franchisor is currently the sole provider of IT and help-desk services. Facebook and Twitter are named in the filing.
The Habit Burger Grill runs 383 quick-service locations in the US: 82 franchised and 301 company-owned, with franchised outlets growing 34% year over year.
The Habit Burger Grill runs an approved-supplier list: IT and help-desk services come from the franchisor, currently the sole provider, and Computer System suppliers could be limited to it or its designees. Certain food, packaging and equipment must be bought through RSCS, its supply chain cooperative, and other items may be limited to approved suppliers.
Item 17 allows one additional 10-year renewal term if the franchisee gives timely notice, keeps or replaces the restaurant premises, remodels to then-current standards regardless of cost, and signs the then-current franchise agreement and a release. That remodel-driven renewal is a natural point to reopen a technology pitch.
The embedded PDF viewer below holds The Habit Burger Grill's 2026 Franchise Disclosure Document in full. Read Item 11 for the Habit POS and Computer System mandates and Item 8 for the IT-services terms.
Source
Read the filing itself
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment The Habit Burger Grill files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
48 operators run 59 mapped locations. 3 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit45
2–9 units3
Top states by locations
| CA | 30 |
|---|---|
| NY | 6 |
| NV | 2 |
| NJ | 2 |
| FL | 2 |
Ownership
The portfolio behind The Habit Burger Grill
unknown of the habit restaurants.
Related Quick service restaurant brands
Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.