HQ-led decisions

RobotLAB

Home services

Software purchasing at RobotLAB is centralized through HQ leadership, with CEO Elad Inbar and COO Priscilla Eklund overseeing technology decisions. The franchise system operates 29 franchised locations and mandates a specific suite of robotics and CRM tools, including Salesforce and Gausium. For software vendors, this represents a small but tech-intensive addressable market where compliance with mandated systems is critical.

Mandated & recommended tech

The systems vendors compete with

8 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.

Gausium
Mandatory
Industry softwareItem 11

Bryan/IM — Let’s Learn Gausium

KettyBot
Mandatory
Industry softwareItem 11

Bryan/IM — Let’s Learn KettyBot

LG ServeBot
Mandatory
Industry softwareItem 11

Bryan/IM — Let’s Learn LG ServeBot

managing email marketing
Mandatory
Marketing automationItem 11

your Technology Fee includes the licenses for the cloud-based software we use, including ... managing email marketing

Pepper / RMS
Mandatory
Industry softwareItem 11

Bailey — RMS

sales and customer management system
Mandatory
CrmItem 11

your Technology Fee includes the licenses for the cloud-based software we use, including our sales and customer management system

SalesforceSalesforce, Inc.
Mandatory
CrmItem 11

Computer And Mobile Phone Set Up, Dropbox, Slack, Office Suite, DialPad, Barracuda, Salesforce

Servi+
Mandatory
Industry softwareItem 11

Bryan/IM — Let’s Learn Servi+

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
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Live signals

Total units
29
29 franchised
Unit growth YoY
vs prior filing
AUV
$26K
Item 19, 2025
Royalty
7%
of gross sales
Ad fund
1%
national + local
Initial fee
$55K
per unit
Investment range
$279K–$543K
all-in, Item 7
Procurement
Approved supplier
from the filing

The vendor opportunity at RobotLAB

RobotLAB operates a small, technology-forward franchise system of 29 franchised units. The brand’s average unit volume sits at $26,042, and franchisees pay a 7.0% royalty. For software vendors, the immediate addressable market is limited to these 29 locations, but the system’s mandated tech stack signals a centralized purchasing model that could simplify enterprise-level deals. The company is independently owned, with no parent company on file, and its operator footprint is concentrated in Colorado, where 1 mapped operator runs approximately 1 unit. No multi-unit operators appear in the FDD data, and year-over-year unit growth is not disclosed.

Who controls software purchasing

Software purchasing authority at RobotLAB rests with HQ. The 2025 FDD lists Elad Inbar as Chief Executive Officer and Priscilla Eklund as Chief Operating Officer, placing them at the center of technology and procurement decisions. Cedric Vaudel, Vice President of Sales, and Nick Doll, Director of Franchise Success, are also named executives who likely shape sales-tech and franchise-operations software choices. Paul Knaack, Director of Consumer Success, rounds out the leadership team. Because the system mandates specific technologies, any vendor pitch must align with the strategic direction set by this group.

Mandated and current tech stack

RobotLAB’s FDD mandates a distinctive set of technologies. The required systems include Gausium, KettyBot, LG ServeBot, Pepper / RMS, and Servi+ for robotics and automation. On the business software side, Salesforce by Salesforce, Inc. is mandated for sales and customer management, alongside a mandated email marketing management tool. The presence of these mandates means that any new software must either integrate with or replace components of this stack, and vendors should be prepared to demonstrate compatibility with Salesforce and the robotics platforms already in place.

Procurement, renewals, and timing

The FDD does not include an Item 8 procurement extract, so the formal procurement model—whether designated supplier, approved supplier, or open—is not disclosed. Similarly, Item 17 renewal signals and the initial franchise term length are absent from the available data. This lack of disclosure makes it difficult to predict contract renewal windows or RFP cycles without direct engagement with HQ. Vendors should approach RobotLAB with a clear integration story and be ready to navigate a process that appears tightly controlled by the executive team.

How to read the RobotLAB FDD

The 2025 RobotLAB Franchise Disclosure Document is filed with state franchise regulators and is available in the embedded viewer below. Key sections for software vendors include Item 1 (executive team), Item 11 (mandated tech systems), and any available financial performance representations. Because Item 8 and Item 17 extracts are missing from this filing, direct conversations with HQ will be necessary to clarify procurement rules and contract timing. For a ranked target list of franchise systems aligned with your software category, FranCloud can help.

Questions vendors ask

RobotLAB, answered from the filing

CEO Elad Inbar and COO Priscilla Eklund are the top executives. The VP of Sales, Cedric Vaudel, and Director of Franchise Success, Nick Doll, likely influence operational and sales-tech decisions.
RobotLAB mandates Gausium, KettyBot, LG ServeBot, Pepper/RMS, Servi+, and Salesforce. It also mandates a sales and customer management system and an email marketing management tool.
There are 29 franchised locations. Company-owned unit counts are not disclosed. The operator footprint shows 1 mapped operator across approximately 1 located unit, concentrated in Colorado.
The FDD does not include an Item 8 procurement extract, so whether suppliers must be designated, approved, or open is not disclosed in the most recent filing.
The initial term length and Item 17 renewal signals are not disclosed in the 2025 FDD, making contract window timing unclear without direct inquiry.
The 2025 RobotLAB FDD is filed with state franchise regulators. You can view it directly in the embedded PDF viewer below.
Source

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Operator footprint

Who runs the locations

1 operators run 1 mapped locations — 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

CO1

Related Home services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.