Housecall ProHousecall Pro
Mandatoryh your Technology System is $2,500 to $3,500 annually. We also require that you have wireless Internet. In addition, you must license the following QuickBooks, QuickBooks Payroll, Housecall Pro, Ring
From the filings
HQ-led decisions
Roberic Furniture Development
Home servicesSoftware purchasing at Roberic Furniture Development is controlled at the headquarters level by Co-Founders Eric Landress (CEO) and Robin Landress (COO). The system currently mandates Housecall Pro for operations, QuickBooks for accounting, and QuickBooks Payroll, with a single company-owned unit generating an average unit volume of $379,746. The total addressable market for vendors is currently 1 location.
For software vendors selling into US franchise brands.
Live signals
Total units
1
0 franchised
Unit growth YoY
—
vs prior filing
AUV
$380K
Item 19, 2025
Royalty
7%
of gross sales
Ad fund
1%
national + local
Initial fee
$35K
per unit
Investment range
$89K–$142K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
8%of gross sales (FY2025)
15% reference
Mandated & recommended tech
The systems vendors compete with
3 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
QuickBooksIntuit
Mandatorysts for equipment associated with your Technology System is $2,500 to $3,500 annually. We also require that you have wireless Internet. In addition, you must license the following QuickBooks, QuickBoo
QuickBooks PayrollIntuit
Mandatorypment associated with your Technology System is $2,500 to $3,500 annually. We also require that you have wireless Internet. In addition, you must license the following QuickBooks, QuickBooks Payroll,
FacebookMeta
y signing all directions and authorizations as we deem necessary to effect the intent and provisions of this Section. (ii) “Digital Marketing” means social media accounts (such as Facebook, X, Instagr
InstagramMeta
directions and authorizations as we deem necessary to effect the intent and provisions of this Section. (ii) “Digital Marketing” means social media accounts (such as Facebook, X, Instagram, Pinterest,
PinterestPinterest
and authorizations as we deem necessary to effect the intent and provisions of this Section. (ii) “Digital Marketing” means social media accounts (such as Facebook, X, Instagram, Pinterest, Snapchat,
SnapchatSnapchat
izations as we deem necessary to effect the intent and provisions of this Section. (ii) “Digital Marketing” means social media accounts (such as Facebook, X, Instagram, Pinterest, Snapchat, TikTok, et
TikTokTikTok
s we deem necessary to effect the intent and provisions of this Section. (ii) “Digital Marketing” means social media accounts (such as Facebook, X, Instagram, Pinterest, Snapchat, TikTok, etc.), appli
Franchisor behaviours
What the franchisor requires
20 requirements the franchisor states in this filing, each in its own words; 8 explicit no's; 6 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesItem 11
We may designate computer software programs and accounting system software that you must use as part of your Technology System (“Required Software”).
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 22
All data provided by you in any form, and whether required by this Section or any other requirement under the System or in the Manuals, including without limitation data uploaded to our computer system from your Cash Register Systems, and/or downloaded from your Cash Register Systems to our computer system, is and…
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesItem 22
You must submit to us a complete financial statement for the last fiscal year no later than April 15th of each year prepared by a certified public accountant, including, without limitation, both an income statement and balance sheet, which may be unaudited, together with such other information in such form as we may…
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
However, you must purchase a leather repair kit from us for $1,000. We are the sole supplier of the leather repair kit.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 11
We reserve the right to change the Technology System at any time.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
We did not derive revenue in connection with required purchases by our franchisees in our last fiscal year.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
However, we have the right to collect any rebates or refunds provided by a supplier or vendor in connection with your purchase of any items or services.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
55Item 8
approximately 55% to 65%of your total cost of operating your Business.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
You agree to pay us the greater of (a) the reasonable cost of the inspection and our actual cost of testing the proposed product or evaluating the proposed supplier, including personnel and travel costs; or (b) $500.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you would like to use any supplies, equipment, or other products that we have not approved or to purchase from a supplier that we have not approved, you must submit a written request for approval and provide us with any information that we request.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesItem 22
independently determining what is required for you to comply (and then complying with) the most current version of the Payment Card Industry Data Security Standards
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 22
We or our representatives may, from time to time, at any time during business hours enter and inspect the Business premises and examine the records, invoices, payroll records, check stubs, sales tax records and returns, and other supporting records and documents of the Business, income tax records and any other…
Can the franchisor change the operations manual and brand standards unilaterally?
YesItem 22
39/2025 modify the Manuals periodically to reflect changes in the System Standards.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
Your site must be identified and agreed upon at least 30 days before opening.
Marketing
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
You must spend, as a minimum, for local advertising $1,000 per month.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
you must become a member of any Marketing Cooperative we subsequently establish in the Coop Area of your Business within 30 days of the date on which the Marketing Cooperative is established.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 22
You must pay such Royalty Fee, the Brand Marketing Fund contribution, the Technology Fee and other amounts due to us and our affiliates hereunder by automatic debit, preauthorized bank draft, electronic funds transfer or in such other manner as we may direct (the “Payment Method”)
People
Must employees wear uniforms specified by the franchisor?
YesItem 22
You must abide by any uniform or dress code requirements stated in the Operations Manual or otherwise.
Point of sale
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We will have independent, unlimited access to the information and data generated by the Technology System via the Internet or otherwise (but excluding matters relating to labor relations and employment practices).
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
You must pay us a reasonable fee for such refresher or additional training, as well as our out-of-pocket expenses.
The filing answers no to 8 questions
- Is there a franchisee advisory council, association or committee?Item 6
- Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Item 22
- Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Item 22
- Is a minimum grand opening advertising spend required?Item 11
- Must the franchisee buy products from a designated distributor?Item 8
- Must equipment be purchased from designated or approved suppliers?Item 8
- Does the franchisor require minimum staffing levels or specific roles?Item 22
- Is attendance at an annual convention or conference mandatory for the franchisee?
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
- 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
- Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
- With median unit growth of only 2.62% YoY across 323 disclosed brands, you need to find the outliers poised for expansion before they hit the market.Using growth signals to identify high-velocity brands lets you engage them during expansion phases, capturing deals 2x faster than reactive competitors who wait for public announcements.
The vendor opportunity at Roberic Furniture Development
Roberic Furniture Development operates in the home services segment with a single company-owned location. The system reported an average unit volume (AUV) of $379,746 in its 2025 Franchise Disclosure Document. For software vendors, the immediate addressable market is limited to this one unit, with no franchised locations mapped in our corpus. The royalty rate stands at 7.0% on an initial term of 10 years. While year-over-year unit growth data is not available, the existing tech mandates create a defined stack that any new vendor would need to integrate with or displace.
Who controls software purchasing
Purchasing authority sits with headquarters. The 2025 FDD Item 1 lists Eric Landress as Chief Executive Officer and Co-Founder, and Robin Landress as Chief Operating Officer and Co-Founder. These two executives represent the buying center for any software evaluation. Vendors pitching operational, financial, or payroll tools should direct their outreach to this leadership pair, as no multi-unit operators or franchisee influence is evident in the current structure.
Mandated and current tech stack
The franchisor mandates three specific systems. Housecall Pro is the required operational platform. For financial management, QuickBooks by Intuit Inc. is mandated, and payroll must run through QuickBooks Payroll by Intuit Inc. These mandates are drawn directly from the 2025 disclosure. Any software vendor selling adjacent capabilities—such as CRM, scheduling, inventory, or HR—must account for these incumbents in their integration or replacement narrative.
Procurement, renewals, and timing
Item 8 of the FDD did not yield an extract regarding designated or approved suppliers, so the procurement model remains unspecified in the available data. On renewals, Item 17 outlines a 5-year successor term. Conditions include providing advance notice, completing required updates, being in substantial compliance with the Franchise Agreement, executing a new agreement that may contain materially different terms, paying a successor fee, and having staff comply with current requirements. A release must also be signed by the owners. These contractual gates suggest that major software evaluations are most likely to align with the initial 10-year term expiration or a 5-year renewal window, though with only one unit, procurement cycles may be ad hoc.
How to read the Roberic Furniture Development FDD
The 2025 FDD is the primary source for understanding the legal and operational constraints that shape software purchasing here. It confirms the single-unit footprint, the $379,746 AUV, the 7.0% royalty, and the 10-year initial term. The named executives in Item 1 give you a clear starting point for outreach. The mandated tech stack from Item 11 tells you exactly which systems are entrenched. While operator footprint data and parent company information are absent—the brand appears independently owned—the document still provides a focused snapshot for a vendor assessing fit. For a ranked target list of franchise systems matched to your software category, FranCloud can help.
Questions vendors ask
Roberic Furniture Development, answered from the filing
Eric Landress (Chief Executive Officer and Co-Founder) and Robin Landress (Chief Operating Officer and Co-Founder) are the key decision-makers listed in the 2025 FDD.
The 2025 FDD mandates Housecall Pro for operations, QuickBooks by Intuit Inc. for accounting, and QuickBooks Payroll by Intuit Inc. for payroll.
There is 1 total unit, which is company-owned. The number of franchised units was not disclosed in the most recent FDD.
Specific procurement or supplier designation signals were not extracted from Item 8 of the 2025 FDD.
The initial franchise term is 10 years. Renewals are for 5 years, contingent on compliance, updates, a successor fee, and executing a new agreement.
The 2025 FDD was filed with state franchise regulators. You can review the embedded PDF viewer below for the full legal document.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment Roberic Furniture Development files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1
Top states by locations
| WI | 1 |
|---|
Related Home services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.