From the filings
Software purchasing decisions at Omari Asian Kiosks appear to flow through a small corporate leadership team, with President Farrell Hirsch as the most likely point of contact for vendor pitches. The brand does not mandate any specific technology systems in its most recent FDD, leaving operators to choose their own solutions. With 14 franchised units across five states, the addressable market is small but highly fragmented, presenting a direct-sell opportunity to individual franchisees.
For software vendors selling into US franchise brands.
Live signals
Ongoing fee load
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
6%of gross sales (FY2026)
15% reference
Franchisor behaviours
22 requirements the franchisor states in this filing, each in its own words; 5 explicit no's; 7 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesFranchise agreement
Franchisee shall maintain and preserve for the time period stated in the Operations Manual, complete and accurate books, records and accounts according to good accounting practices and any standard accounting system that Franchisor chooses to specify.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesFranchise agreement
If Franchisor requires such equipment Franchisor shall have full access to all of Franchisee’s data, computer system and related information via direct access either in person or electronically by telephone, Internet or other system.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
At such time and using such forms and in the manner as Franchisor requests, Franchisee shall provide to Franchisor information about or relating to the Franchised Business, including without limitation, inventory information, customer profiles and counts, profit and loss statements, balance sheets, tax returns and…
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We are a supplier of Products and Services we can require you to buy before you begin service at your Kiosk, including a credit and background check, our certification program, initial inventory of food and equipment, and signs and other point of sale materials.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
Franchisor has the unrestricted right to change or modify any elements of the System in response to or anticipation of changing market conditions, in an effort to improve the operation of the Kiosk or for other reasons and purposes.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
68451608Item 8
For the fiscal year ended December 31, 2025, our revenues from franchisees’ purchases or leases of products/services from us were $68,451,608, or 23.6% of our total revenues of $290,614,489.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
95Item 8
We also estimate that the required purchases and leases you make on an ongoing basis will represent approximately 95% of all purchases and leases you make in operating the business on an ongoing basis.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
If you would like us to consider an alternative or additional supplier, product or service, you pay us a $500 internal processing fee and also pay any costs we incur in the evaluation.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
You can request our approval of another supplier that you source locally, but the products you want to purchase from them must meet our standards and specifications, as noted above.
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
Franchisor or its designee shall have the right, at all reasonable times, to examine, copy, inspect and audit Franchisee’s books and records.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
Franchisor has the unrestricted right to change or modify any elements of the System in response to or anticipation of changing market conditions, in an effort to improve the operation of the Kiosk or for other reasons and purposes.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
Before you open your first Kiosk for business, we provide you the following services: 1. At the time you purchase the franchise, you and we jointly agree on a location and the type of Kiosk that you will operate there – Traditional or Reduced Operating Hours and with or without a Satellite Kiosk Location Addendum…
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesFranchise agreement
Franchisee shall not establish any website, Internet directory listing or any other presence on the Internet relating to the Kiosk or the Franchised Business or publish any information or statements using the Marks in any manner, including but not limited to social networks and related media, without the prior…
Is a minimum grand opening advertising spend required?
YesFranchise agreement
Franchisee will purchase Grand Opening or Initial Marketing Materials, including any signs, banners, or point of sale décor, before the Kiosk opens as directed by Franchisor and/or the Premises Host.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
All Omari Franchisees in the prescribed area will be obligated to participate in the Co-op, with each Omari Kiosk having a single vote, including any Kiosks owned by us or our Franchisor Associates.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
You are required to purchase tablet technology support services from a designated vendor that is unaffiliated with us.
Must equipment be purchased from designated or approved suppliers?
YesFranchise agreement
If required by Franchisor, Products and Services must be purchased only from vendors that Franchisor designates or approves (“Approved Suppliers”).
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesFranchise agreement
Franchisee agrees to pay any amount owed to Franchisor in the manner Franchisor instructs, including possibly by credit card or pre-authorized electronic debit to Franchisor’s bank or other financial institution.
Must the franchisee participate in a gift card program?
YesFranchise agreement
Franchisee agrees to honor gift cards in the form and manner Franchisor provides or approves, if any, regardless of whether issued directly or indirectly by Franchisee, Franchisor or another OmariTM Kiosk
People
Does the franchisor require minimum staffing levels or specific roles?
YesItem 15
You are solely responsible for the following: a) having a minimum of 1 employee but always maintaining sufficient personnel to staff your Kiosk business during operating hours and
Must employees wear uniforms specified by the franchisor?
YesItem 16
You and your staff must wear branded uniforms from approved suppliers.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
If we believe any Kiosk is not operating to System standards, we can require that you and/or the Kiosk Manager participate in a remedial certification program at your expense.
Who buys here
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
Omari Asian Kiosks is a quick-service restaurant concept with a compact footprint of 14 franchised units. The brand operates primarily in California, with additional locations in Florida, Nevada, Arizona, and Texas. For a software vendor, the total addressable market is exactly 14 locations, all run by single-unit operators. The operator data confirms 17 mapped operators across roughly 17 located units, with zero multi-unit franchisees. This means every sale is a direct pitch to an individual owner-operator, not a multi-unit decision-maker.
The brand does not report an average unit volume (AUV) in its 2026 FDD, so vendors cannot benchmark potential ROI against a known revenue figure. The royalty rate is 5.0%, and the initial franchise term is just three years—unusually short for the industry. This compressed term creates frequent renewal events, which are natural trigger points for technology evaluation and switching.
The corporate leadership team listed in Item 1 of the FDD is lean. Farrell Hirsch serves as President and is the most senior operational executive on file. There is no Chief Information Officer, Chief Technology Officer, or VP of IT named. The other listed directors—Alex Meruelo, Luis Armona, and Rebeca Christy—along with Secretary and Legal Counsel Mario Tapanes, complete the HQ roster. In practice, President Hirsch is the most logical entry point for any enterprise-level software conversation, while Tapanes would likely handle contract review.
Because the brand does not mandate any technology, the real purchasing power sits with the 17 individual franchisees. With no multi-unit operators in the system, there is no centralized buying group or franchisee advisory council with pooled purchasing authority. Vendors must plan for a high-touch, account-by-account sales motion.
The 2026 FDD contains no mandated or recommended technology systems. Item 11, which typically discloses required POS, back-office, inventory, or scheduling platforms, is silent. This absence is a strong signal that franchisees are free to choose their own solutions. For a vendor, this means no incumbent to displace at the brand level, but also no centralized rollout path. Every unit is a greenfield.
Without a mandated stack, vendors should come prepared to demonstrate clear, standalone value to a single-unit QSR operator. Integration with third-party delivery platforms, simplicity of use, and low total cost of ownership will likely resonate more than enterprise-grade feature sets.
The FDD does not include an Item 8 procurement signal, meaning there is no designated or approved supplier program disclosed. Franchisees are not required to buy from a specific vendor list, which lowers the barrier to entry for new software providers.
The renewal terms in Item 17 are particularly relevant for sales timing. The initial franchise agreement runs for only three years. To renew, a franchisee must provide 60 to 150 days' written notice, pay a $3,750 renewal fee, and sign the then-current franchise agreement—which may contain materially different terms, including a different revenue-sharing arrangement. This means every three years, each of the 14 franchisees faces a contract event that could prompt a full review of their operational stack. With no multi-unit operators, these windows are staggered across the system, creating a steady drip of potential opportunities rather than a single bulk-renewal event.
The full FDD is embedded below for your own due diligence. Focus on Item 11 to confirm the absence of mandated technology, Item 8 to verify the open procurement model, and Item 17 to understand the renewal triggers that can open software evaluation windows. The document is filed with state franchise regulators and reflects the brand's disclosures as of 2026. For a ranked target list of franchise systems that match your ideal customer profile, FranCloud can help you prioritize your outreach.
Questions vendors ask
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
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FDD alert
We’ll email you the moment Omari Asian Kiosks files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
17 operators run 17 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| CA | 9 |
|---|---|
| FL | 3 |
| NV | 2 |
| AZ | 1 |
| TX | 1 |
Related Quick service restaurant brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.