No mandated tech stackHQ + multi-unit

Omari Asian Kiosks

Quick service restaurant

Software purchasing decisions at Omari Asian Kiosks appear to flow through a small corporate leadership team, with President Farrell Hirsch as the most likely point of contact for vendor pitches. The brand does not mandate any specific technology systems in its most recent FDD, leaving operators to choose their own solutions. With 14 franchised units across five states, the addressable market is small but highly fragmented, presenting a direct-sell opportunity to individual franchisees.

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
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Live signals

Total units
14
14 franchised
Unit growth YoY
vs prior filing
AUV
Item 19, 2026
Royalty
5%
of gross sales
Ad fund
1%
national + local
Initial fee
$4K
per unit
Investment range
$28K–$109K
all-in, Item 7
Procurement
Franchisor controlled
from the filing

The vendor opportunity at Omari Asian Kiosks

Omari Asian Kiosks is a quick-service restaurant concept with a compact footprint of 14 franchised units. The brand operates primarily in California, with additional locations in Florida, Nevada, Arizona, and Texas. For a software vendor, the total addressable market is exactly 14 locations, all run by single-unit operators. The operator data confirms 17 mapped operators across roughly 17 located units, with zero multi-unit franchisees. This means every sale is a direct pitch to an individual owner-operator, not a multi-unit decision-maker.

The brand does not report an average unit volume (AUV) in its 2026 FDD, so vendors cannot benchmark potential ROI against a known revenue figure. The royalty rate is 5.0%, and the initial franchise term is just three years—unusually short for the industry. This compressed term creates frequent renewal events, which are natural trigger points for technology evaluation and switching.

Who controls software purchasing

The corporate leadership team listed in Item 1 of the FDD is lean. Farrell Hirsch serves as President and is the most senior operational executive on file. There is no Chief Information Officer, Chief Technology Officer, or VP of IT named. The other listed directors—Alex Meruelo, Luis Armona, and Rebeca Christy—along with Secretary and Legal Counsel Mario Tapanes, complete the HQ roster. In practice, President Hirsch is the most logical entry point for any enterprise-level software conversation, while Tapanes would likely handle contract review.

Because the brand does not mandate any technology, the real purchasing power sits with the 17 individual franchisees. With no multi-unit operators in the system, there is no centralized buying group or franchisee advisory council with pooled purchasing authority. Vendors must plan for a high-touch, account-by-account sales motion.

Mandated and current tech stack

The 2026 FDD contains no mandated or recommended technology systems. Item 11, which typically discloses required POS, back-office, inventory, or scheduling platforms, is silent. This absence is a strong signal that franchisees are free to choose their own solutions. For a vendor, this means no incumbent to displace at the brand level, but also no centralized rollout path. Every unit is a greenfield.

Without a mandated stack, vendors should come prepared to demonstrate clear, standalone value to a single-unit QSR operator. Integration with third-party delivery platforms, simplicity of use, and low total cost of ownership will likely resonate more than enterprise-grade feature sets.

Procurement, renewals, and timing

The FDD does not include an Item 8 procurement signal, meaning there is no designated or approved supplier program disclosed. Franchisees are not required to buy from a specific vendor list, which lowers the barrier to entry for new software providers.

The renewal terms in Item 17 are particularly relevant for sales timing. The initial franchise agreement runs for only three years. To renew, a franchisee must provide 60 to 150 days' written notice, pay a $3,750 renewal fee, and sign the then-current franchise agreement—which may contain materially different terms, including a different revenue-sharing arrangement. This means every three years, each of the 14 franchisees faces a contract event that could prompt a full review of their operational stack. With no multi-unit operators, these windows are staggered across the system, creating a steady drip of potential opportunities rather than a single bulk-renewal event.

How to read the Omari Asian Kiosks FDD

The full FDD is embedded below for your own due diligence. Focus on Item 11 to confirm the absence of mandated technology, Item 8 to verify the open procurement model, and Item 17 to understand the renewal triggers that can open software evaluation windows. The document is filed with state franchise regulators and reflects the brand's disclosures as of 2026. For a ranked target list of franchise systems that match your ideal customer profile, FranCloud can help you prioritize your outreach.

Questions vendors ask

Omari Asian Kiosks, answered from the filing

With no CIO or CTO listed, President Farrell Hirsch is the most senior operational executive on file and the likely initial point of contact for enterprise software pitches. Legal counsel Mario Tapanes may review contracts.
The 2026 FDD does not list any mandated or recommended POS, back-office, or operational technology systems. Vendors should assume a greenfield opportunity at the unit level.
There are 14 total units, all franchised. The brand operates in five states, with the heaviest concentration in California (9), followed by Florida (3) and Nevada (2).
The FDD does not specify a designated or approved supplier program. In the absence of Item 8 procurement restrictions, franchisees likely have autonomy to source their own software and hardware.
With a short 3-year initial term and a renewal requiring a new contract with potentially different terms, windows open frequently. Franchisees must give 60–150 days' notice before expiration to renew.
The FDD was filed with state franchise regulators in 2026. You can explore the full document using the embedded PDF viewer below to analyze Item 11 and Item 8 details directly.
Source

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Omari Asian Kiosks2026 FDDView only
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Operator footprint

Who runs the locations

17 operators run 17 mapped locations — 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit17

Top states by locations

CA9
FL3
NV2
AZ1
TX1

Related Quick service restaurant brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.