The vendor opportunity at Mister Softee Queens
The Mister Softee system that Mister Softee Queens franchises into has 601 units, all franchised. Franchised outlets grew 1.178% year over year, and the operator data maps roughly 45 located units across 45 mapped operators, all concentrated in New York.
Who controls software purchasing
Mister Softee Queens is part of parent company Mister Softee, alongside sibling brand SPABO Ice Cream. Item 2 of the FDD names its officers, including President Craig Zoly, Vice President Kevin Zoly, and Treasurer Keri Malone, along with Mister Softee's President John P. Conway, Jr. and Vice President Michael Conway. Item 11 of the FDD sets Mister Softee Queens' technology requirements — see the embedded filing below for the exact terms.
Tech named in the FDD, and what is actually required
Item 11 of the FDD sets Mister Softee Queens' technology requirements, including a GPS device on each truck that lets customers track Mister Softee trucks through a mobile app; the embedded filing below carries the exact terms.
Procurement, renewals, and timing
Item 8 runs an approved-supplier list: franchisees must purchase the truck and equipment from MSSM, soft-serve ice cream mix and other consumable inventory only from MSQ, Mister Softee, or other approved suppliers, and a minimum inventory of Proprietary Products from MSQ, Mister Softee, an affiliate, or approved or designated suppliers. Franchisees may propose alternate suppliers for approval. The initial term runs 10 years; renewal requires written notice, compliance with training requirements, no default, and a signed general release, for an additional 5-year term.
How to read the Mister Softee Queens FDD
The embedded PDF viewer below carries Mister Softee Queens' 2025 Franchise Disclosure Document. Vendors evaluating a pitch to Mister Softee Queens or sibling brand SPABO Ice Cream can talk to FranCloud for a ranked target list.