HQ-led decisions

LINE-X

Automotive services

Software purchasing at LINE-X is controlled at the corporate level, with key decision-makers including CEO James D. Scott and President Matt Labuda. The franchise mandates a Growth Performance System (GPS) and the LINE-X Portal across its 116-unit network. With a 10-year initial term and a 12% royalty, the addressable market is a concentrated, single-operator footprint ripe for vendor evaluation.

Mandated & recommended tech

The systems vendors compete with

2 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.

Growth Performance System (GPS)
Mandatory
Proprietary systemItem 11

Growth Performance System (GPS) 1 At our Training Facility

LINE-X Portal
Mandatory
Proprietary systemItem 11

Marketing and LINE-X Portal

Live signals

Total units
system-wide
Unit growth YoY
vs prior filing
AUV
Item 19, 2026
Royalty
12%
of gross sales
Ad fund
1.5%
national + local
Initial fee
$50K
per unit
Investment range
$401K–$997K
all-in, Item 7
Procurement
Franchisor controlled
from the filing

The vendor opportunity at LINE-X

LINE-X operates a network of 116 franchised locations, all run by single-unit operators. The brand sits in the automotive services segment, headquartered in North Carolina. For software vendors, the opportunity is a concentrated, HQ-controlled environment: no multi-unit operators exist, meaning every purchasing decision flows through a small corporate team. The franchise charges a 12% royalty on gross sales, and the initial term runs 10 years. Average unit volume is not disclosed in the most recent FDD.

Top states by unit count include Texas (8), New York (5), South Carolina (5), Ohio (5), and California (5). The footprint is geographically dispersed but thin, which means any software rollout must support a distributed, single-owner model. Vendors should note the absence of company-owned units—every location is franchised, and every operator is a small business owner. This structure often makes compliance with mandated systems a critical selling point.

Who controls software purchasing

Software purchasing authority sits squarely at LINE-X’s corporate headquarters. The 2026 FDD lists James D. Scott as Manager and Chief Executive Officer, and Matt Labuda as President. Marcus Hamilton serves as Manager and Chief Financial Officer, while George S. Lezon is Executive Vice President and Hannah Erlenbusch is Vice President of Franchise Development. With no multi-unit franchisees, there is no secondary buying center at the operator level. Vendors should direct their pitch to this HQ group, particularly the CEO and President, who are the likely decision-makers for any system that touches operations or financial reporting.

Mandated and current tech stack

LINE-X mandates two systems across its entire network: the Growth Performance System (GPS) and the LINE-X Portal. The FDD does not name the vendor behind GPS, nor does it detail the functionality of the Portal. For a software vendor, this is both a constraint and an opening. Any new tool must either integrate with these mandated platforms or replace them outright—a high bar given the mandate. The tech landscape is otherwise unspecified; no POS, CRM, or ERP vendors are disclosed. This suggests either a tightly controlled, proprietary environment or a gap in public disclosure. Vendors should investigate whether GPS and the Portal cover operational, financial, or customer-facing workflows before building a pitch.

Procurement, renewals, and timing

The 2026 FDD does not include an Item 8 extract, so LINE-X’s procurement model—whether designated supplier, approved supplier, or open—is not publicly known. However, the renewal terms in Item 17 offer a clear timing signal. Franchisees must give notice of renewal between 6 and 12 months before their 10-year agreement expires. They must also meet current standards, complete any required training, and pay a $5,000 renewal fee. This creates a natural window every decade when franchisees are forced to align with current systems. For a software vendor, that window is the moment to demonstrate how a new tool satisfies LINE-X’s evolving standards and reduces operator burden.

How to read the LINE-X FDD

The 2026 LINE-X Franchise Disclosure Document is embedded below. It is filed with state franchise regulators and contains the legal and operational disclosures that govern the franchise relationship. For software vendors, the most relevant sections are Item 11 (mandated systems), Item 17 (renewal conditions), and Item 1 (executive team). The FDD confirms a 116-unit, all-franchised network with a 10-year term and a 12% royalty. No parent company is on file, indicating independent ownership. Use this document to verify the tech mandates and identify the exact language around system compliance before engaging LINE-X’s leadership.

For a ranked target list of franchise brands aligned with your software category, FranCloud can help you prioritize the right opportunities.

Questions vendors ask

LINE-X, answered from the filing

Key executives include James D. Scott (CEO) and Matt Labuda (President). With no multi-unit operators, all tech decisions appear centralized at HQ.
LINE-X mandates the Growth Performance System (GPS) and the LINE-X Portal. No other named systems or vendors are disclosed in the 2026 FDD.
There are 116 franchised locations, all operated by single-unit franchisees. No company-owned units are reported.
The 2026 FDD does not include an Item 8 procurement extract, so designated or approved supplier requirements are not publicly disclosed.
Renewal notices must be given 6–12 months before the 10-year term ends. This creates a predictable window for re-evaluating tech stacks at the unit level.
The 2026 FDD is filed with state franchise regulators. You can view it directly in the embedded PDF viewer below.
Source

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Operator footprint

Who runs the locations

116 operators run 116 mapped locations — 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit116

Top states by locations

TX8
NY5
SC5
OH5
CA5