From the filings
Howard Hanna Real Estate's franchise agreement puts software purchasing under corporate System Standards rather than individual offices: offices must upgrade or update their computer systems and any software or webware that interfaces with the franchisor's technology systems. The system runs 465 total units, but only 40 are franchised — the other 425 are company-owned — so a vendor pitch here runs mostly through Howard Hanna's corporate procurement.
For software vendors selling into US franchise brands.
Live signals
Ongoing fee load
The recurring percentage of gross sales named in this filing. It is a floor, not a total — the filing discloses one of the two headline fees.
6%+of gross sales (FY2026)
15% reference
Franchisor behaviours
19 requirements the franchisor states in this filing, each in its own words; 5 explicit no's; 10 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesFranchise agreement
You must use and follow all of the rules and regulations, specifications and System Standards for the Computer System (defined in Section 10.7), business management, and accounting system we designate from time-to-time (collectively, the “Business Management System”).
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesFranchise agreement
1 as we deem appropriate, including on a daily basis, to access all computer registers and other Computer Systems that you maintain in connection with the operation of the franchise and to retrieve all information relating to the Franchise’s operations.
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
Neither we nor any person affiliated with us is currently the only approved supplier of any of these items.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 11
We reserve the right to provide additional products and services to you for prices which we establish from time to time.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
During 2025, neither we nor any person affiliated with us derived any revenues, rebates, or other material consideration from your purchase or lease of these items; however, we reserve the right to do so in the future.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
25Item 8
The cost of products or services required to be purchased or leased either from designated or approved sources of supply or in accordance with our specifications as set forth above represents from 25% to 34% of your total purchases or leases in the establishment and operation of the Office.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
We have the right to inspect and evaluate the supplier’s facilities and products to be supplied, and you must pay in advance, all of our estimated reasonable expenses of doing so, with a final payment adjustment made after the completion of the inspection and evaluation.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
For any items from a supplier we have not previously approved, you must submit a written request for such approval to us, together with such evidence of conformity with our specifications as we may reasonably require, or you may ask the supplier to do so.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
authorize the transfer of such numbers and directory listings to us or at our direction
Franchise management
Must the franchisee participate in a customer-satisfaction or net-promoter survey program?
YesFranchise agreement
You agree to present to your customers such evaluation forms that we periodically prescribe and to participate and/or request your customers to participate in any surveys performed by us or on our behalf.
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 11
We will conduct, when and as frequently as we deem advisable, inspections of your Office and evaluations of your operations in order to assist you to maintain the Systems Standards of quality, appearance, and service.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
We may periodically modify System Standards, which may accommodate regional or local variations as we determine.
Must the franchisor approve the franchisee's site or location before opening?
YesFranchise agreement
You must operate solely from the location we approve.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesFranchise agreement
You cannot host or operate a separate website for your franchise or offer or sell any services via e-commerce, without our prior written consent, which may be withheld, conditioned, or later withdrawn at our discretion.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
Unless we permit you to do otherwise, you must purchase all products, fixtures, furnishings, equipment, décor, signs, supplies and other items used or sold by your Franchise solely from suppliers designated or approved by us.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
Unless we permit you to do otherwise, you must purchase all products, fixtures, furnishings, equipment, décor, signs, supplies and other items used or sold by your Franchise solely from suppliers designated or approved by us.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesFranchise agreement
We require you to pay all payments of the Royalties to us by electronic funds transfer known as Automated Clearing House (ACH).
Point of sale
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesFranchise agreement
1 as we deem appropriate, including on a daily basis, to access all computer registers and other Computer Systems that you maintain in connection with the operation of the franchise and to retrieve all information relating to the Franchise’s operations.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
We may require or make available to you additional training courses at such times and locations that we designate, at your expense.
Howard Hanna Real Estate runs 465 total units, only 40 of them franchised — the other 425 are company-owned — with franchised outlets down 9.091% year over year. Item 19 of the FDD makes no financial performance representation. Howard Hanna is part of Hanna Holdings, and with most of the system company-owned, a vendor relationship here runs largely through corporate procurement.
Item 11 requires every office to upgrade or update its computer system in accordance with Howard Hanna's System Standards, and to use, update, or upgrade the software or webware programs that interface with its technology systems. That puts the ongoing technology decision with headquarters rather than individual offices.
Franchisees must obtain, maintain and upgrade the computer systems and programs that access Howard Hanna's web-based broker reporting system, which it currently provides free of charge. The Item 11 language above — a System Standards-based computer and software upgrade obligation — is the operative fact for any pitch here.
Item 8 runs an approved-supplier list: offices must buy from suppliers Howard Hanna designates or approves, or, where none is designated, from suppliers able to meet its standards and specifications, with room to propose a supplier for approval. The initial term runs 10 years; renewal requires signing Howard Hanna's then-current agreement, paying a $5,000 renewal fee, and delivering a general release.
The embedded viewer below carries Howard Hanna Real Estate's 2026 Franchise Disclosure Document, including the Item 8 and Item 11 language summarized above.
Talk to FranCloud for a ranked list of franchise systems like Howard Hanna Real Estate where the technology mandate and procurement structure line up with your product.
Questions vendors ask
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
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FDD alert
We’ll email you the moment Howard Hanna Real Estate files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
8 operators run 14 mapped locations. 6 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| PA | 14 |
|---|
Ownership
unknown of hanna holdings.
Related Real estate brands
Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.