From the filings

HQ-led decisions

HB Wellness

Quick service restaurant

HB Wellness runs a single company-owned US unit, with no franchised locations yet, generating a $569,681 average unit volume under a 5% royalty per its 2026 FDD. Item 11 sets the franchise's technology requirements, and with the system still at one unit, Daniel Boone's executive team is the whole buying center today. That makes HB Wellness an early relationship-building target ahead of any future franchisee network.

For software vendors selling into US franchise brands.

Live signals

Total units
1
0 franchised
Unit growth YoY
—
vs prior filing
AUV
$570K
Item 19, 2026
Royalty
5%
of gross sales
Ad fund
2%
national + local
Initial fee
$30K
per unit
Investment range
$199K–$326K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

7%of gross sales (FY2026)

Ongoing fees: 7% of gross sales (FY2026)Royalty 5%, Ad fund 2%. Total 7% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 5%Ad fund 2%

Franchisor behaviours

What the franchisor requires

28 requirements the franchisor states in this filing, each in its own words; 4 explicit no's; 2 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Franchise agreement

At all times, Franchisee shall provide and permit Franchisor to maintain direct and independent access to the Business Management System and Franchisee shall electronically transfer and transmit to Franchisor all Business Management System Data;

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

(2) Monthly Financial Statements and Reports – within 30 days of the end of each calendar month Franchisee shall submit to Franchisor monthly financial statements and other reports related to the operations of the Franchised business including, but not limited to, income statement, statement of cash flows, balance…

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

Our affiliate, HB Wellness Supply, LLC is currently designated as an approved supplier of protein powders and energy drink mixes.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Franchise agreement

Franchisor, in Franchisor’s Reasonable Business Judgment, may from time to time modify the list of approved brands, suppliers and distributors of System Supplies and approved equipment, supplies and services to be utilized by the Franchised Business

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

0

Item 8

As of the Issuance Date of this Disclosure Document we have not received revenue from suppliers from franchisee purchases of source restricted products or services.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

60

Item 8

We estimate that your purchase of goods and services from us or our approved suppliers, or that must conform to our specifications, will represent approximately 75% of your total purchases in establishing your Shop and approximately 60% of your total purchases in the continuing operations of your Shop.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

We may charge you a fee equal to the costs and expenses that we incur in reviewing and evaluating an alternate supplier, product, and/or service requested by you.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you want to purchase or lease a source restricted item from a supplier that has not been previously approved or designated by us in writing, you must send us a written request for approval and submit additional information, samples, and testing data that we may request.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

In the event of the termination of this Agreement, for any reason, that the accounts related to all telephone numbers associated with the Franchised Business and all rights in and to the telephone numbers associated with the Franchised Business, shall, at Franchisor’s election, be transferred to Franchisor.

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

Franchisor has the right at any and all times during business hours, throughout the terms of this Agreement and without prior notice to Franchisee to inspect, evaluate, and secret shop Franchisee’s Shop.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 11

At all times, we reserve the right to supplement, modify and update the Operations Manual.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

Although you are responsible for selecting a site for your Shop Location you must obtain our approval of your Shop Location.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

You may not use any websites, web-based media or digital media unless expressly approved by us in writing.

Is a minimum grand opening advertising spend required?

Yes

Franchise agreement

Not less than 30 days prior to the opening of the Franchised Business, Franchisee shall spend not less than $20,000 to $40,000 to market and promote the grand opening of the Franchised Business in accordance with Franchisor’s standards and specifications;

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Item 11

On an on-going and monthly basis, you must spend not less than 1% of your monthly Gross Sales on the local marketing of your Shop.

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Franchise agreement

participate in, offer, redeem, and honor, without the offset to any fees due to Franchisor, all Gift Card and customer loyalty programs designated by Franchisor

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Item 11

If we establish a cooperative within a market that includes your Shop you must contribute to the cooperative in such amounts and frequency as determined by the cooperative.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

You must purchase the System Supplies, as designated by us, from us, our affiliates, and/or our designated suppliers.

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

You may only use those products, supplies, equipment, technology systems, and services that we authorize and designate in writing.

Payments

Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?

Yes

Item 8

Credit Card Processing – You must use our designated supplier and vendor for credit card processing which may be integrated with the point of sale system that we designate.

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Franchise agreement

Royalty Fee payments will be paid weekly and sent by ACH, electronic funds transfer, or as otherwise designated by Franchisor and shall be due on the Thursday of each weekly Accounting Period (for the preceding week and each week thereafter throughout the entire Term of this Agreement) or such other specific day of…

Must the franchisee participate in a gift card program?

Yes

Franchise agreement

issue, sell, redeem, honor, and accept, without the offset to any fees due to Franchisor, all Gift Cards designated by Franchisor and participate in, offer, redeem, and honor, without the offset to any fees due to Franchisor, all Gift Card and customer loyalty programs designated by Franchisor

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

At all times, your Shop must be managed and supervised on-site by either a Managing Owner or Operating Manager.

Must employees wear uniforms specified by the franchisor?

Yes

Item 11

you must ensure that all employees wear and maintain the proper uniforms with our approved System branded apparel and uniforms including, but not limited to, the apparel and uniforms comprising System Supplies.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 8

Currently you are required to purchase, license and utilize a Clover point of sale system with one configured hardware terminal, or such other systems as designated by us in the Operations Manual.

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

You are required to provide us with independent access to all of the information and data that is transacted, collected, and stored by the Franchised Business on the Business Management Systems, your computer systems, and otherwise.

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Franchise agreement

“Business Management System” means the software, internet, web based and/or cloud based system or systems, point of sale system or systems and customer relationship management system or systems as same may be individually or collectively designated by us, in our Reasonable Business Judgment, as being required for use…

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Franchise agreement

Franchisor reserves the right to assess Franchisee reasonable charges for such training.

The filing answers no to 4 questions
  • Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?Item 6
  • Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
  • Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Franchise agreement
  • Is attendance at an annual convention or conference mandatory for the franchisee?Item 11

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
  2. Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.
  3. 97.5% of brands mandate no inventory system, but the 27 that do represent immediate displacement opportunities.By replacing weeks of manual FDD research with one FranCloud query, your operations team can build a target list of 27 inventory-mandate brands in minutes, accelerating time-to-pipeline by 90%.

The vendor opportunity at HB Wellness

HB Wellness runs 1 US unit — company-owned, with no franchised units yet — in the quick-service restaurant segment, headquartered in Arizona. The 2026 FDD carries a financial performance representation, with a $569,681 average unit volume and a 5% royalty on a 10-year initial term. This is an early-stage system: any vendor pitch here is really a pitch to the franchisor's own operating team, ahead of a franchisee network.

Who controls software purchasing

Item 2 names Daniel Boone as President and Chief Executive Officer, Ethan Boone as Vice President, and Emily Geffert as Director of Operations. HB Wellness is part of Holland Boone Protein Smoothies Holding. With the system's only unit company-owned, Boone's executive team is the entire buying center right now.

Tech named in the FDD, and what is actually required

Item 11 of the FDD sets HB Wellness's technology and training requirements. With the system still at a single company-owned unit, that section is where a system-wide software choice would show up as HB Wellness starts franchising — worth revisiting as the network grows.

Procurement, renewals, and timing

Item 8 sets an approved-supplier model: designated System Supplies, plus Branded Items and Marketing Materials, must come from the franchisor directly or its designated suppliers, with other restricted goods and services from approved or designated suppliers that may include the franchisor or its affiliates. Franchisees may propose an alternative supplier for approval. Item 17 lets franchisees renew for another 10-year term if they comply with the franchise agreement, give 180 days' notice, sign the then-current agreement, sign a general release, pay a renewal fee, remodel the shop to current standards and secure the right to keep occupying the premises. With no franchised units yet, the near-term opportunity is building a relationship ahead of expansion rather than displacing an incumbent.

How to read the HB Wellness FDD

The filing was filed with state franchise regulators in 2026, and the embedded PDF viewer below has the source document. Talk to FranCloud for a ranked target list of franchise systems that fit your ICP.

Questions vendors ask

HB Wellness, answered from the filing

Daniel Boone, President and Chief Executive Officer, leads HB Wellness alongside Vice President Ethan Boone and Director of Operations Emily Geffert — the entire buying center, since the system's only unit is company-owned.
Item 11 of the FDD sets HB Wellness's technology requirements. See the embedded filing below for the full Item 11 language.
1 unit, company-owned, in the quick-service restaurant segment, per the 2026 FDD; HB Wellness has not yet franchised.
Item 8 sets an approved-supplier list: System Supplies, Branded Items and Marketing Materials must come from the franchisor or its designated suppliers, with other restricted goods from approved sources.
Item 17 allows a 10-year renewal at the end of the current term, but with only one company-owned unit and no franchisees yet, the near-term opportunity is building a relationship ahead of expansion.
The FDD was filed with state franchise regulators in 2026. Use the embedded PDF viewer below to read the full filing.
Source

Read the filing itself

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HB Wellness2026 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

3 operators run 6 mapped locations. 3 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

2–9 units3

Top states by locations

AZ6

Ownership

The portfolio behind HB Wellness

unknown of holland boone protein smoothies holding.

Related Quick service restaurant brands

Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.