HQ-led decisions

Happy & Healthy Products

Retail food

Software purchasing at Happy & Healthy Products is controlled at the headquarters level, with President and Executive Chairman Todd Peterson and General Manager Rona Doyle as key decision-makers. The franchise currently mandates a QuickBooks template by Intuit Inc. for its operations. With only 16 total units—15 franchised and 1 company-owned—the addressable market is small but concentrated, making direct HQ engagement essential.

Live signals

Total units
16
15 franchised
Unit growth YoY
-34.783%
vs prior filing
AUV
Item 19, 2024
Royalty
of gross sales
Ad fund
2%
national + local
Initial fee
$25K
per unit
Investment range
$91K–$218K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
No claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing. It is a floor, not a total — the filing discloses one of the two headline fees.

2%+of gross sales (FY2024)

Ongoing fees: 2% of gross sales (FY2024)Ad fund 2%. Total 2% of gross sales, from the fees this filing discloses. Drawn against a 15% reference scale.

15% reference

Ad fund 2%

Mandated & recommended tech

The systems vendors compete with

Recommended systems named in Item 11 of the filing, no system-wide mandate locks the door.

Facebook
MarketingItem 11

ns that can be accessed through electronic means, including but not limited to the Internet, World Wide Web, social media and social networking sites (including but not limited to Facebook, Twitter, L

Instagram
MarketingItem 11

gh electronic means, including but not limited to the Internet, World Wide Web, social media and social networking sites (including but not limited to Facebook, Twitter, LinkedIn, Instagram, TikTok, P

LinkedIn
MarketingItem 11

ssed through electronic means, including but not limited to the Internet, World Wide Web, social media and social networking sites (including but not limited to Facebook, Twitter, LinkedIn, Instagram,

Pinterest
MarketingItem 11

, including but not limited to the Internet, World Wide Web, social media and social networking sites (including but not limited to Facebook, Twitter, LinkedIn, Instagram, TikTok, Pinterest, etc.), bl

QuickBooks
AccountingItem 11

ranchise Agreement, Section 6). The Company’s obligations during the operation of the Franchised Business do not include hiring and training your employees. The Company provides a Quick Books template

TikTok
MarketingItem 11

ic means, including but not limited to the Internet, World Wide Web, social media and social networking sites (including but not limited to Facebook, Twitter, LinkedIn, Instagram, TikTok, Pinterest, e

Twitter
MarketingItem 11

n be accessed through electronic means, including but not limited to the Internet, World Wide Web, social media and social networking sites (including but not limited to Facebook, Twitter, LinkedIn, I

The vendor opportunity at Happy & Healthy Products

Happy & Healthy Products is a retail food franchise headquartered in Florida with a total footprint of 16 units—15 franchised and 1 company-owned—according to its 2024 FDD. The brand experienced a -34.783% year-over-year unit decline, shrinking from a larger base. For software vendors, the immediate addressable market is 16 locations, all operated by single-unit franchisees. There are no multi-unit operators on file; the 24 mapped operators each run one location. Top states include Ohio (2), California (2), Massachusetts (2), North Carolina (2), and Nevada (2). This is a small, concentrated system where a single HQ decision can cover the entire network.

Who controls software purchasing

The 2024 FDD lists Todd Peterson as President and Executive Chairman and Rona Doyle as General Manager. These two executives are the most likely software purchasing authorities at the brand level. Leslie Frazer, Compliance Director and Franchise Coordinator, may also play a role in evaluating operational or compliance-related tools. With no parent company on file, Happy & Healthy Products appears independently owned, meaning decisions are made in-house without external corporate oversight. Vendors should direct outreach to Peterson and Doyle, framing solutions around compliance, financial management, and operational efficiency for a small franchise system.

Mandated and current tech stack

Item 11 of the 2024 FDD mandates a QuickBooks template by Intuit Inc. This is the only named technology requirement disclosed. No POS, inventory, scheduling, or CRM systems are listed as mandatory or recommended. The reliance on a QuickBooks template suggests financial management is a core operational need, but the absence of other mandated tools indicates potential gaps in point-of-sale, payroll, or franchise management software. Vendors offering integrations with QuickBooks or standalone solutions that complement Intuit’s ecosystem may find an opening, provided they can demonstrate value to a system of this size.

Procurement, renewals, and timing

Item 8 of the FDD does not include an extract describing procurement requirements, so there is no designated or approved supplier structure on file. This likely means franchisees have autonomy in purchasing non-mandated software, though HQ influence remains strong given the small unit count. Renewal terms under Item 17 offer two paths: a Classic renewal with one five-year term, or a Premier renewal with two five-year terms. Initial franchise terms are also five years. With the recent unit contraction, renewal activity may be sporadic, but any upcoming renewals represent natural windows for software evaluation. Vendors should monitor franchisee turnover and HQ-driven tech initiatives.

How to read the Happy & Healthy Products FDD

The full 2024 FDD is embedded below for direct review. Key sections for software vendors include Item 1 (executives), Item 11 (mandated systems), Item 8 (procurement), and Item 17 (renewal terms). The document confirms a lean leadership team, a single mandated software tool, and a franchise system in contraction. Use these data points to tailor your pitch: address the specific pain points of a small, compliance-focused food brand with a QuickBooks backbone. For a ranked target list of similar franchise systems, FranCloud can help you prioritize based on tech mandates, growth rates, and decision-maker access.

Questions vendors ask

Happy & Healthy Products, answered from the filing

President and Executive Chairman Todd Peterson and General Manager Rona Doyle are the top executives listed in the 2024 FDD. Compliance Director Leslie Frazer may also influence operational tools.
The 2024 FDD mandates a QuickBooks template by Intuit Inc. No other POS or operational systems are disclosed as required or recommended.
There are 16 total units: 15 franchised and 1 company-owned. The brand has 24 mapped operators, all single-unit, across states including OH, CA, MA, NC, and NV.
The FDD does not disclose a designated or approved supplier structure in Item 8. The procurement model is not specified, suggesting an open or undefined approach.
Initial franchise terms are 5 years. Renewals offer one 5-year term (Classic) or two 5-year terms (Premier). With a -34.8% unit decline, renewal-driven tech evaluations may be limited.
The 2024 FDD is filed with state franchise regulators. You can view the full document in the embedded PDF viewer below for detailed Item 11 and Item 17 disclosures.
Source

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Operator footprint

Who runs the locations

24 operators run 24 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit24

Top states by locations

OH2
CA2
MA2
NC2
NV2

Related Retail food brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.