+100% units YoYHQ-led decisions

GreenLight Mobility

Home services

Software purchasing decisions at GreenLight Mobility are controlled by its small HQ team, led by CEO Karen Frank and COO Gregg Frank. The franchise currently mandates QuickBooks Online by Intuit Inc. for its 4 franchised locations, presenting a very small but high-growth addressable market for vendors.

Mandated & recommended tech

The systems vendors compete with

1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.

QuickBooks OnlineIntuit Inc.
Mandatory
AccountingItem 11

currently including QuickBooks online and Microsoft Office

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
  2. Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
  3. With median unit growth of only 2.62% YoY across 323 disclosed brands, you need to find the outliers poised for expansion before they hit the market.Using growth signals to identify high-velocity brands lets you engage them during expansion phases, capturing deals 2x faster than reactive competitors who wait for public announcements.

Live signals

Total units
4
4 franchised
Unit growth YoY
+100%
vs prior filing
AUV
Item 19, 2026
Royalty
7%
of gross sales
Ad fund
2%
national + local
Initial fee
$70K
per unit
Investment range
$170K–$285K
all-in, Item 7
Procurement
Approved supplier
from the filing

The vendor opportunity at GreenLight Mobility

GreenLight Mobility is an emerging home services franchise based in New Jersey. According to its 2026 FDD, the system consists of just 4 total units, all of which are franchised. The company does not report any company-owned locations. While the average unit volume (AUV) is not disclosed, the franchise reported 100% year-over-year unit growth, signaling early-stage expansion. For software vendors, this represents a small but potentially growing account. The royalty rate is 7.0%, and the initial franchise term runs for 10 years.

Who controls software purchasing

With a lean executive team, software purchasing authority is highly centralized. The FDD’s Item 1 identifies Karen Frank as Chief Executive Officer and Gregg Frank as Chief Operating Officer. In a system of this size, these two individuals are the de facto technology decision-makers. Vendors should direct their outreach to the CEO and COO, as there are no additional IT or procurement executives on file. The operator footprint confirms this centralization: only 1 mapped operator exists, with no multi-unit operators, and the sole located unit is in Indiana.

Mandated and current tech stack

The 2026 FDD explicitly mandates one system: QuickBooks Online by Intuit Inc. This is the only named technology vendor in the filing. No other operational, POS, or field-service management platforms are disclosed as mandated or recommended. For vendors selling complementary or competing solutions—such as field service management, CRM, or payroll—this indicates a potential greenfield opportunity, provided the solution integrates with or replaces the mandated QuickBooks Online environment.

Procurement, renewals, and timing

The FDD does not provide an extract for Item 8, leaving the formal procurement model—whether designated supplier, approved supplier, or open—unclear. Renewal terms, detailed in Item 17, offer some timing signals. Franchisees have no automatic right to renewal. To qualify, they must provide 180 days’ notice before expiration, pay a $2,500 fee, and sign the then-current franchise agreement, which may contain materially different terms. The franchisor may also decline to renew if it has discontinued offering franchises in that state. Given the 10-year initial term and recent 100% unit growth, the most immediate software sales opportunities likely coincide with new franchise onboarding rather than renewal-triggered tech refreshes.

How to read the GreenLight Mobility FDD

The full 2026 Franchise Disclosure Document provides the legal and operational specifics vendors need to qualify this account. Key items to scrutinize include Item 11 for any additional technology obligations beyond QuickBooks Online, and Item 8 for supplier criteria once an extract becomes available. The document is embedded below for your review. When you are ready to build a ranked target list of franchise systems that match your ideal customer profile, FranCloud can help.

Questions vendors ask

GreenLight Mobility, answered from the filing

The buying center is concentrated in the C-suite. The FDD lists Karen Frank as CEO and Gregg Frank as COO. With only 4 units, these executives likely make all technology decisions directly.
The 2026 FDD mandates QuickBooks Online by Intuit Inc. No other mandated operational or POS systems are disclosed in the filing.
There are 4 total units, all franchised. The system is nascent, with a single operator footprint mapped primarily to Indiana.
The procurement model is not clearly defined in the available FDD extract. Item 8, which typically details designated or approved supplier requirements, provided no extractable signal.
The initial franchise term is 10 years. Renewals require 180 days' notice and signing the then-current agreement. With 100% unit growth recently, new location openings are the most likely trigger for software evaluation.
The 2026 FDD was filed with state franchise regulators. You can review the full document in the embedded PDF viewer below to conduct your own detailed analysis.
Source

Read the filing itself

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GreenLight Mobility2026 FDDView only
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Operator footprint

Who runs the locations

1 operators run 1 mapped locations — 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

IN1

Related Home services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.