Google AdsGoogle
Mandatorythe call center. Google Adwords Currently, $300 per As incurred This is not a fee. It is payable to the Management month. required vendors for their management fee to manage your Google Adwords campai
From the filings
+100% units YoYHQ-led decisions
GreenLight Mobility
Home servicesSoftware purchasing decisions at GreenLight Mobility are controlled by its small HQ team, led by CEO Karen Frank and COO Gregg Frank. The franchise currently mandates QuickBooks Online by Intuit Inc. for its 4 franchised locations, presenting a very small but high-growth addressable market for vendors.
For software vendors selling into US franchise brands.
Live signals
Total units
4
4 franchised
Unit growth YoY
+100%
vs prior filing
AUV
—
Item 19, 2026
Royalty
7%
of gross sales
Ad fund
2%
national + local
Initial fee
$70K
per unit
Investment range
$170K–$285K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
9%of gross sales (FY2026)
15% reference
Mandated & recommended tech
The systems vendors compete with
3 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Housecall ProHousecall Pro
Mandatoryon of the Franchised Business, including but not limited to any accounting and customer relationship management software. You must purchase directly from us and use the prescribed HouseCall Pro field
QuickBooks OnlineIntuit
Mandatoryday of the month Payable by you for accounting software Fees including software for the current necessary to operate the Business, currently training and monthly month. We require QuickBooks online, a
CanvaCanva
s (i.e., print ads, radio, film and television commercials, videotapes, direct mail pieces, and other print advertising) and subscriptions for marketing graphics software, such as Canva; (3) any brand
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Franchisor behaviours
What the franchisor requires
21 requirements the franchisor states in this filing, each in its own words; 6 explicit no's; 7 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesItem 8
You must purchase or subscribe and use the office management, accounting, payment, and field management and customer relationship management software or an online software subscription that we designate as provided by an Approved Supplier.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
we will have independent access to information and data that you collect
How the franchisor buys
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 8
We may change equipment, Products and Services and/or suppliers at any time.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
We and our affiliate did not have any revenue from the sale of supplies, products and services to franchisees and from supplier rebates for the year ending December 31, 2025.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
55Item 8
We estimate that the required purchases described in this Item represent approximately 35% of your cost to establish the Franchised Business and approximately 55% of your cost to operate the Franchised Business on an ongoing basis.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
To the limited extent that you desire to offer any Product and Service through an alternate third party supplier or vendor or to use an alternate supplier other than as designated by us, you must receive our approval.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
Franchisor may own and control the telephone number(s) related to the Franchised Business.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
Franchisee acknowledges that it shall hold such information in the strictest of confidence, and protect such information in accordance with the confidentiality provisions set forth in this Agreement, then-current industry standards applicable to such information (including but not limited to the Payment Card Industry…
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
Franchisor and its representatives shall have the right at all times and without prior notice to Franchisee to inspect Franchisee’s business operations
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
Franchisor may, from time to time, upon notice to Franchisee, add to, subtract from or otherwise modify or change Franchisee’s obligations under the System, including, without limitation, adoption of new or modified Marks, services, or new techniques relating to the promotion and marketing of the Franchised Business.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
You must select a location for the operation of your Franchised Business within your Licensed Service Area, subject to our approval.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesFranchise agreement
Franchisee shall not either directly or indirectly create, develop, maintain, and/or use its own website, blog, vlog, social network, or other on-line venue or communication on the Internet using any of the Marks, or otherwise use any of the Marks on the Internet in any other manner including for search engine…
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesFranchise agreement
Franchisee agrees to expend at least 2% of Gross Revenues per month on local marketing expenditures (“Local Advertising Requirement”).
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
Supplies must be purchased from suppliers designated or approved by us (“Approved Suppliers”).
Must equipment be purchased from designated or approved suppliers?
YesItem 8
Supplies must be purchased from suppliers designated or approved by us (“Approved Suppliers”).
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesFranchise agreement
Payments for Royalty Fees, Brand Development Contributions, Technology Fees, and any other fees owed to Franchisor will be due no later than the 15th of the month for the preceding Reporting Period and will be paid by debiting Franchisee’s bank account through electronic funds transfer (“EFT”) or other automatic…
People
Must employees wear uniforms specified by the franchisor?
YesItem 8
You must purchase stationery, brochures, marketing, sales & promotional materials and uniforms from an Approved Supplier.
Point of sale
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
we will have independent access to information and data that you collect
Sales and CRM
Must the franchisee use a CRM system designated or approved by the franchisor?
YesItem 8
You must purchase or subscribe and use the office management, accounting, payment, and field management and customer relationship management software or an online software subscription that we designate as provided by an Approved Supplier.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
We may also require your owner (if you are an entity) and you to attend refresher courses and additional training courses, and may charge a fee for this.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesFranchise agreement
Franchisee or at least one manager of Franchisee’s staff shall, in every instance during the Term of this Agreement, attend Franchisor’s annual meeting if Franchisor holds such a meeting.
The filing answers no to 6 questions
- Is the franchisor or an affiliate itself a supplier of required products, services or systems?Item 8
- Is there a franchisee advisory council, association or committee?Item 11
- Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
- Does the franchisor charge a fee to evaluate a proposed supplier?Item 8
- Is a minimum grand opening advertising spend required?Item 11
- Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
- 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
- Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
- With median unit growth of only 2.62% YoY across 323 disclosed brands, you need to find the outliers poised for expansion before they hit the market.Using growth signals to identify high-velocity brands lets you engage them during expansion phases, capturing deals 2x faster than reactive competitors who wait for public announcements.
The vendor opportunity at GreenLight Mobility
GreenLight Mobility is an emerging home services franchise based in New Jersey. According to its 2026 FDD, the system consists of just 4 total units, all of which are franchised. The company does not report any company-owned locations. While the average unit volume (AUV) is not disclosed, the franchise reported 100% year-over-year unit growth, signaling early-stage expansion. For software vendors, this represents a small but potentially growing account. The royalty rate is 7.0%, and the initial franchise term runs for 10 years.
Who controls software purchasing
With a lean executive team, software purchasing authority is highly centralized. The FDD’s Item 1 identifies Karen Frank as Chief Executive Officer and Gregg Frank as Chief Operating Officer. In a system of this size, these two individuals are the de facto technology decision-makers. Vendors should direct their outreach to the CEO and COO, as there are no additional IT or procurement executives on file. The operator footprint confirms this centralization: only 1 mapped operator exists, with no multi-unit operators, and the sole located unit is in Indiana.
Mandated and current tech stack
The 2026 FDD explicitly mandates one system: QuickBooks Online by Intuit Inc. This is the only named technology vendor in the filing. No other operational, POS, or field-service management platforms are disclosed as mandated or recommended. For vendors selling complementary or competing solutions—such as field service management, CRM, or payroll—this indicates a potential greenfield opportunity, provided the solution integrates with or replaces the mandated QuickBooks Online environment.
Procurement, renewals, and timing
The FDD does not provide an extract for Item 8, leaving the formal procurement model—whether designated supplier, approved supplier, or open—unclear. Renewal terms, detailed in Item 17, offer some timing signals. Franchisees have no automatic right to renewal. To qualify, they must provide 180 days’ notice before expiration, pay a $2,500 fee, and sign the then-current franchise agreement, which may contain materially different terms. The franchisor may also decline to renew if it has discontinued offering franchises in that state. Given the 10-year initial term and recent 100% unit growth, the most immediate software sales opportunities likely coincide with new franchise onboarding rather than renewal-triggered tech refreshes.
How to read the GreenLight Mobility FDD
The full 2026 Franchise Disclosure Document provides the legal and operational specifics vendors need to qualify this account. Key items to scrutinize include Item 11 for any additional technology obligations beyond QuickBooks Online, and Item 8 for supplier criteria once an extract becomes available. The document is embedded below for your review. When you are ready to build a ranked target list of franchise systems that match your ideal customer profile, FranCloud can help.
Questions vendors ask
GreenLight Mobility, answered from the filing
The buying center is concentrated in the C-suite. The FDD lists Karen Frank as CEO and Gregg Frank as COO. With only 4 units, these executives likely make all technology decisions directly.
The 2026 FDD mandates QuickBooks Online by Intuit Inc. No other mandated operational or POS systems are disclosed in the filing.
There are 4 total units, all franchised. The system is nascent, with a single operator footprint mapped primarily to Indiana.
The procurement model is not clearly defined in the available FDD extract. Item 8, which typically details designated or approved supplier requirements, provided no extractable signal.
The initial franchise term is 10 years. Renewals require 180 days' notice and signing the then-current agreement. With 100% unit growth recently, new location openings are the most likely trigger for software evaluation.
The 2026 FDD was filed with state franchise regulators. You can review the full document in the embedded PDF viewer below to conduct your own detailed analysis.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment GreenLight Mobility files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1
Top states by locations
| IN | 1 |
|---|
Related Home services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.