From the filings

HQ-led decisions

Gong cha USA Franchising

Quick service restaurant

Gong cha USA Franchising's 38 US units generate a $396,887 average unit volume under a 6% royalty, with software purchasing authority resting with the franchisor under Item 8's approved-supplier rules. PAR, from PAR Technology, is the in-use point-of-sale system named in the 2026 FDD, while Facebook, Instagram, LinkedIn, TikTok, Twitter/X, Yelp and YouTube appear in Item 11 without being required. That leaves a modest but concrete addressable market for a vendor with a case to make to the franchise operations team.

For software vendors selling into US franchise brands.

Live signals

Total units
38
36 franchised
Unit growth YoY
—
vs prior filing
AUV
$397K
Item 19, 2025
Royalty
6%
of gross sales
Ad fund
1%
national + local
Initial fee
$37K
per unit
Investment range
$207K–$648K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

7%of gross sales (FY2026)

Ongoing fees: 7% of gross sales (FY2026)Royalty 6%, Ad fund 1%. Total 7% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 6%Ad fund 1%

Mandated & recommended tech

The systems vendors compete with

Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.

FacebookMeta
MarketingItem 11

ccordance with such specific programs, policies, terms and conditions as we periodically establish. “Electronic Media” includes blogs, microblogs, social networking sites (such as Facebook, LinkedIn X

InstagramMeta
MarketingItem 11

icies, terms and conditions as we periodically establish. “Electronic Media” includes blogs, microblogs, social networking sites (such as Facebook, LinkedIn X (f/k/a Twitter), and Instagram), video-sh

LinkedInLinkedIn
MarketingItem 11

with such specific programs, policies, terms and conditions as we periodically establish. “Electronic Media” includes blogs, microblogs, social networking sites (such as Facebook, LinkedIn X (f/k/a Tw

TikTokTikTok
MarketingItem 11

c Media” includes blogs, microblogs, social networking sites (such as Facebook, LinkedIn X (f/k/a Twitter), and Instagram), video-sharing and photo-sharing sites (such as YouTube, TikTok and Flickr),

TwitterX
MarketingItem 11

programs, policies, terms and conditions as we periodically establish. “Electronic Media” includes blogs, microblogs, social networking sites (such as Facebook, LinkedIn X (f/k/a Twitter), and Instagr

YelpYelp
MarketingItem 11

l networking sites (such as Facebook, LinkedIn X (f/k/a Twitter), and Instagram), video-sharing and photo-sharing sites (such as YouTube, TikTok and Flickr), review sites (such as Yelp and Urbanspoon)

YouTubeGoogle
MarketingItem 11

Electronic Media” includes blogs, microblogs, social networking sites (such as Facebook, LinkedIn X (f/k/a Twitter), and Instagram), video-sharing and photo-sharing sites (such as YouTube, TikTok and

ZenputCrunchTime
Field serviceItem 11

lanation *Training schedule explanation *Gong cha product knowledge *Warehouse / Raw material acceptance regulation *E-learning platform orientation *E-learning platform practice *Zenput platform trai

Franchisor behaviours

What the franchisor requires

29 requirements the franchisor states in this filing, each in its own words; 5 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We can independently access your technology system and your electronic information and data and collect and use this electronic information and data in any manner we choose without any compensation to you.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

12.2.4 Franchisee shall prepare financial statements on an accrual basis in accordance with U.S. generally accepted accounting principles (“GAAP”), including all adjustments necessary for fair presentation of the financial statements.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Franchise agreement

which exclusive designated supplier may be Franchisor or any of its affiliates.

Is there a franchisee advisory council, association or committee?

Yes

Item 11

As of the issuance date of this disclosure document, we have formed an advertising council (which we refer to as an “advertising committee”) for the Gong cha® master franchise system in the United States.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 8

We also have the right to periodically change or revoke these designations upon written notice to you.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

12.22

Item 8

During the fiscal year ending December 31, 2025, our revenue from required purchases and leases of products and services by Unit franchisees in the United States was $2.56 million, or 21% of total revenue of $12.22 million according to our audited financial statements.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

We and our affiliates have the right to receive fees, payments, rebates, commissions or other consideration from third-party manufacturers, suppliers and/or distributors based on purchases or leases of products or services by franchisees, which may or may not be reasonably related to services we or our affiliates…

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

85

Item 8

approximately 85% to 95% of the ongoing costs to operate your Store.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

You are required to pay a charge not exceeding the reasonable cost of evaluation and testing.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

Approved Suppliers If you desire to purchase any Supplies (except the Proprietary Products or Supplies for which we have already designated one or more Designated Suppliers) from suppliers other than those previously approved by us, you must submit a written request for authorization to purchase such 28 US Unit FDD…

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

Franchisee hereby authorizes Franchisor to instruct issuers of any telephone and internet domain name services, and other providers to transfer any such telephone numbers, 48 domain names, websites, addresses, and any other identifiers to Franchisor upon termination of this Agreement, without need for any further…

Franchise management

Must the franchisee participate in a customer-satisfaction or net-promoter survey program?

Yes

Franchise agreement

8.6.5 Franchisee shall participate in all customer surveys and satisfaction audits, which may require that Franchisee provide discounted or complimentary Products, provided that such discounted or complimentary sales shall not be included in the Net Sales of the Franchised Store.

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

Franchisor may arrange unscheduled and unannounced audits executed by Franchisor or its authorized representatives from time to time of Master Franchisee’s books and records

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Franchise agreement

Franchisor or its affiliates may from time to time revise the contents of the Manuals to improve or maintain the standards of the System and the efficient operation 31 thereof, or to protect or maintain the goodwill associated with the Proprietary Marks or to meet competition, and Franchisee expressly agrees to…

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

It will, however, be your obligation to select the site for your Store and to obtain our approval (Franchise Agreement – Section 5.1).

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

You must not establish a separate website without our prior written approval (which we will not be obligated to provide).

Is a minimum grand opening advertising spend required?

Yes

Item 7

Note 10. You must spend a minimum of $5,000 on a Grand Opening Advertising Program you conduct for your Store within 90 days after it commences operation, as further described in Item 11.

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Franchise agreement

one percent (1%) of Net Sales shall be spent by Franchisee on local advertising and promotion

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Item 11

Without limiting the preceding sentence, you must 48 US Unit FDD (03/2026) participate in all programs and services we develop for frequent customers, senior citizens, children, and other categories, which may include providing discount or complimentary Products.

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Item 11

If a Cooperative Ad Fund is established for the geographic area in which your Store is located, you shall become a member of such Cooperative Ad Fund within 30 days after the date on which the Cooperative Ad Fund commences operation, or at the time you commence operations.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

Products and Supplies You must only purchase all supplies for the preparation and sale of the Products (including the Proprietary Products), uniforms, and all equipment, including machines and a technology system (including point-of-sale system and computers, related hardware and software, a Store phone system, music…

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

Products and Supplies You must only purchase all supplies for the preparation and sale of the Products (including the Proprietary Products), uniforms, and all equipment, including machines and a technology system (including point-of-sale system and computers, related hardware and software, a Store phone system, music…

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Item 6

You must pay fees and other amounts due to us via electronic funds transfer (EFT) or other similar means.

Must the franchisee participate in a gift card program?

Yes

Item 11

In addition, you must sell or otherwise issue gift cards or certificates (together “Gift Cards”) that have been prepared utilizing the standard form of Gift Card provided or designated by us, and only in the manner specified by us in the Manuals or otherwise in writing.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

You must also always maintain a staff of trained employees sufficient to operate your Store in compliance with our required standards.

Must employees wear uniforms specified by the franchisor?

Yes

Franchise agreement

8.14 Uniforms. Franchisee shall be responsible for having all personnel employed by 23 Franchisee wear standard related uniforms and attire during business hours in order to further enhance Franchisor’s product and format.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Franchise agreement

7.1.3 Franchisee shall record all sales on computer-based point of sale systems approved by Franchisor or on such other types of cash registers, including ordering kiosks, as may be designated by Franchisor in the Manuals or otherwise in writing (“Cash Register Systems”), which shall be deemed part of Franchisee’s…

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We can independently access your technology system and your electronic information and data and collect and use this electronic information and data in any manner we choose without any compensation to you.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Franchise agreement

Franchisor reserves the right to require Franchisee to pay to Franchisor its then-current training fee for any such training.

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
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The vendor opportunity at Gong cha USA Franchising

Gong cha USA Franchising runs 38 US units (36 franchised, 2 company-owned) in the quick-service restaurant segment, headquartered in Massachusetts. The 2026 FDD carries a financial performance representation, and Item 20 puts store-level economics at a $396,887 average unit volume. Royalty runs 6% of sales, and the initial franchise term is 10 years — the anchor points for sizing a systemwide software deal.

Who controls software purchasing

Item 2 names a full executive bench: Paul Reynish as Global Chief Executive Officer, Geoffrey Henry as President, Zachary Aggelis as Secretary and Manager, Michael Nedelkovich Jr. as Vice President of Franchise Sales & Non-Traditional Development, and Rebecca Kahn as Senior Director of Franchise Operations for the US and Canada. Kahn's operations title makes her the most relevant point of contact for a franchise-wide technology pitch; Item 8's approved-supplier language gives the franchisor, GCPS or its designated suppliers sole discretion over what franchisees buy. Gong cha USA Franchising is part of GC Group Midco.

Tech named in the FDD, and what is actually required

Item 6 names PAR, from PAR Technology, and the filing describes it in use — an incumbent, not a contractual mandate. Item 11 names seven more platforms — Facebook, Instagram, LinkedIn, TikTok, Twitter/X, Yelp and YouTube — but the FDD requires none of them; they appear in the filing without being required of franchisees. A vendor pitching in is not displacing a mandated system in any of these categories, but PAR is the incumbent worth knowing on the operations side.

Procurement, renewals, and timing

Item 8 sets an approved-supplier model: franchisees must buy Supplies as periodically specified, plus Proprietary Products from GCPS or another designated supplier, and use a designated transportation or distribution supplier where the franchisor names one exclusively. Franchisees can propose an alternative supplier, but approval sits with the franchisor. Item 17 lets franchisees renew for an additional 10-year term if they give written notice, stay in good standing, sign the then-current franchise agreement (which may carry materially different terms), meet current training and remodeling standards, show property control, sign a general release and pay the renewal fee — the recurring point where a vendor conversation about the next contract term makes sense.

How to read the Gong cha USA Franchising FDD

The filing was filed with state franchise regulators in 2026, and the embedded PDF viewer below has the source document. Talk to FranCloud for a ranked target list of franchise systems that fit your ICP.

Questions vendors ask

Gong cha USA Franchising, answered from the filing

Rebecca Kahn, Senior Director of Franchise Operations for the US and Canada, is the most relevant operations contact. Item 8 gives the franchisor and GCPS sole discretion over supplier approval, which extends to software purchasing decisions.
The FDD requires none of the systems it names. PAR, from PAR Technology, is in use per Item 6; Facebook, Instagram, LinkedIn, TikTok, Twitter/X, Yelp and YouTube appear in Item 11 without being required.
38 total units — 36 franchised and 2 company-owned — in the quick-service restaurant segment, per the 2026 FDD.
Item 8 sets an approved-supplier list: franchisees buy Supplies as specified and Proprietary Products from GCPS or another designated supplier, with the franchisor holding sole discretion to approve alternative suppliers.
Item 17 lets franchisees renew for another 10-year term at expiration, provided they sign the then-current franchise agreement — the point where technology terms in the system typically get revisited.
The FDD was filed with state franchise regulators in 2026. Use the embedded PDF viewer below to read the full filing.
Source

Read the filing itself

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Gong cha USA Franchising2026 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

133 operators run 133 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit133

Top states by locations

TX31
NY29
MA21
NJ20
GA5

Ownership

The portfolio behind Gong cha USA Franchising

unknown of gc group midco.

Related Quick service restaurant brands

Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.