HQ-led decisions

Generator Supercenter

Home services

Software purchasing at Generator Supercenter is controlled at the corporate headquarters in Texas. The franchise mandates a specific, narrow tech stack including FranConnect, QuickBooks Online, and RazorSync POS across its 65 total units. With 54 franchised locations and a recent unit contraction, vendors must demonstrate clear ROI to a centralized buying team led by CEO Matthew Metcalfe and EVP Stephen Cruise.

Live signals

Total units
65
54 franchised
Unit growth YoY
-11.475%
vs prior filing
AUV
Item 19, 2025
Royalty
4%
of gross sales
Ad fund
1%
national + local
Initial fee
$50K
per unit
Investment range
$505K–$898K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

5%of gross sales (FY2026)

Ongoing fees: 5% of gross sales (FY2026)Royalty 4%, Ad fund 1%. Total 5% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 4%Ad fund 1%

Mandated & recommended tech

The systems vendors compete with

3 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

FranConnect
Mandatory
CrmItem 11

and scheduling software at an approximate cost of $300 to $600 per month, (iv) Visio drawing software for permitting purposes at an approximate cost of $150 to $200 per year; (v) FranConnect for train

QuickBooks Online
Mandatory
AccountingItem 11

$8,250. We currently require that you purchase and use the following software systems and devices: (i) Microsoft Office suite at an approximate cost of $8 per user per month; (ii) QuickBooks Online at

RazorSync
Mandatory
Field serviceItem 11

ng software systems and devices: (i) Microsoft Office suite at an approximate cost of $8 per user per month; (ii) QuickBooks Online at an approximate cost of $200 per month; (iii) RazorSync POS, credi

Facebook
MarketingItem 11

and conducting radio, television, electronic and print advertising campaigns in any local, regional or national medium; utilizing networking media social sites, such as Instagram, Facebook, X, LinkedI

Instagram
MarketingItem 11

preparing and conducting radio, television, electronic and print advertising campaigns in any local, regional or national medium; utilizing networking media social sites, such as Instagram, Facebook,

LinkedIn
MarketingItem 11

g radio, television, electronic and print advertising campaigns in any local, regional or national medium; utilizing networking media social sites, such as Instagram, Facebook, X, LinkedIn, and on-lin

Paylocity
HrItem 8

l to 2% of franchisee purchases. We will receive a rebate from Northeast Batteries (Stored Energy Holdings Inc.) equal to 3% of franchisee purchases. We will receive a rebate from Paylocity equal to 1

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
  1. 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
  2. Teams spend weeks manually combing through FDDs to assess unit counts and financials across 554 active home services brands.Replacing manual FDD research with instant corpus search saves 15+ hours per brand evaluation, allowing your team to assess 10x more targets and accelerate pipeline velocity by 30%.
  3. Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.

The vendor opportunity at Generator Supercenter

Generator Supercenter operates 65 total locations, with 54 franchised units and 11 company-owned sites. The system experienced an 11.475% year-over-year unit decline, signaling a period of contraction that may sharpen the franchisor's focus on operational efficiency and cost control. For software vendors, this creates a dual narrative: a smaller but potentially more receptive buyer that needs tools to stabilize and optimize its existing footprint. The franchise charges a 4.0% royalty on a 10-year initial term, and the most recent Franchise Disclosure Document (FDD) was issued in 2026.

Average unit volume (AUV) is not disclosed in the FDD, so vendors must build a business case without a public revenue-per-location benchmark. The addressable market is capped at 65 units, making this a niche target best suited for vendors who can demonstrate immediate, measurable impact on franchisee profitability or HQ oversight.

Who controls software purchasing

Purchasing authority sits firmly at the corporate headquarters in Texas. The FDD lists five key executives: Matthew Metcalfe (CEO and President), Stephen Cruise (Executive Vice President), Derik Gatzke (President-New Business Development), Michael Sherman (Franchise Compliance Officer), and Haley Moss (Director of Franchise Operations). This group represents the buying center for any software that touches franchise operations, compliance, or financial reporting.

Because the franchisor mandates specific technology systems, the decision-making process is centralized. A vendor pitching a replacement for an existing mandated tool must convince this HQ team that the switch is worth the disruption across 54 franchised locations. For complementary or adjacent tools that integrate with the mandated stack, the path may be shorter, but still requires HQ approval given the compliance oversight structure.

Mandated and current tech stack

The 2026 FDD Item 11 disclosures reveal a tightly prescribed technology environment. The franchise mandates Customer Relationship Management software and solutions, specifically noting that the CRM is customized for their use. FranConnect by FranConnect is the named franchise management platform. QuickBooks Online by Intuit Inc. is the required accounting system. RazorSync POS is mandated for point-of-sale and field service management. Visio drawing software is also required, likely used for generator system design and customer proposals.

This stack leaves little room for franchisee-level experimentation. The presence of FranConnect suggests the franchisor values centralized data on franchisee performance, compliance tracking, and communication. QuickBooks Online provides standardized financial reporting. RazorSync handles the operational workflow from scheduling to invoicing. Any vendor entering this account must either integrate seamlessly with these systems or make a compelling case for replacement.

Procurement, renewals, and timing

The FDD extract does not include Item 8 procurement language, so the formal supplier designation process is not publicly detailed. However, the pattern of named, mandated vendors strongly implies a designated supplier model. Franchisees are not free to choose alternative CRM, POS, or accounting platforms. This means the franchisor likely negotiates directly with software vendors and may receive consideration or operational benefits from those relationships.

Renewal conditions under Item 17 require franchisees to execute the then-current form of Franchise Agreement, complete all required maintenance and refurbishing, satisfy all monetary obligations, and meet current training requirements. The renewal term is 10 years. For software vendors, the renewal cycle is a potential trigger point: as franchisees sign new 10-year agreements, they must comply with the latest technology mandates. This creates periodic windows where the franchisor can introduce new required systems or upgrade existing ones.

How to read the Generator Supercenter FDD

The full 2026 FDD is embedded below for your review. Focus on Item 11 for the complete technology mandate language and any additional systems not captured in our summary. Item 8, if included in the full document, will clarify the procurement and supplier designation process. Item 19 may contain financial performance representations that, while not disclosed in our extract, could inform your ROI modeling. Use this data to build a pitch that speaks directly to the centralized, compliance-driven purchasing culture at Generator Supercenter. For a ranked target list of franchise systems matched to your software category, reach out to FranCloud.

Questions vendors ask

Generator Supercenter, answered from the filing

The executive team controls purchasing. Key contacts include CEO Matthew Metcalfe, EVP Stephen Cruise, and President-New Business Development Derik Gatzke. Franchise Compliance Officer Michael Sherman and Director of Franchise Operations Haley Moss are also likely involved in vetting mandated systems.
The 2026 FDD mandates RazorSync POS, FranConnect for franchise management, and QuickBooks Online for accounting. A customized CRM solution is also required. Visio drawing software is mandated, likely for project design and proposals.
There are 65 total units, comprising 54 franchised and 11 company-owned locations. The system contracted by 11.475% year-over-year, representing a net loss of units from the prior period.
The FDD does not disclose a specific Item 8 procurement model in the provided extract. The heavy mandate of named systems suggests a designated or approved supplier model where franchisees must use specific, HQ-selected vendors for core operational software.
Renewal terms are 10 years, contingent on executing the then-current Franchise Agreement. With recent unit contraction, the focus may be on stabilizing the existing base. Contract windows likely align with the 10-year renewal cycle or new unit openings.
The 2026 FDD was filed with state franchise regulators. You can review the full document in the embedded PDF viewer below to analyze Item 11 technology mandates and Item 19 financial performance representations directly.
Source

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Generator Supercenter2026 FDDView only
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Operator footprint

Who runs the locations

116 operators run 116 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit116

Top states by locations

TX22
FL22
GA8
OK7
NC6

Related Home services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.