Mandated tech stackHQ-led decisions

Decorate With Lights

Home services

Software purchasing at Decorate With Lights is controlled at the franchisor level, with President Michael Moorhouse and Director of Operations Keith Brown as key contacts. The system mandates a Quick Start Package for new franchisees, though specific software vendors within that package are not disclosed in the 2026 FDD. With 128 total units (105 franchised, 23 company-owned) and a negative unit growth trend, vendors should assess the renewal pipeline and centralized procurement signals.

Live signals

Total units
128
105 franchised
Unit growth YoY
-13.223%
vs prior filing
AUV
$42K
Item 19, 2024
Royalty
8%
of gross sales
Ad fund
2%
national + local
Initial fee
$10K
per unit
Investment range
$36K–$70K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
unaudited

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderRegional 100 499

HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.

VP SalesHead of SalesCROSales Director
  1. 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
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  3. Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.

The vendor opportunity at Decorate With Lights

Decorate With Lights is a home-services franchise based in Utah with 128 total units, of which 105 are franchised and 23 are company-owned. The system reported average unit volume of $42,456 and charges an 8% royalty on gross revenue. Initial franchise terms run five years. Year-over-year unit growth was negative 13.2%, meaning the total location count is contracting. For software vendors, the addressable market is the 105 franchised locations, though the shrinking footprint and low AUV suggest a cautious sales cycle.

Who controls software purchasing

The 2026 Franchise Disclosure Document lists three executives in Item 1: Michael Moorhouse (President), Keith Brown (Director of Operations), and Missy Wright (Vice President of Franchise Development). No chief information officer, chief technology officer, or dedicated IT leadership is disclosed. In a system of this size and structure, the President and Director of Operations are the most likely decision-makers for technology evaluation and procurement. Vendors should direct initial outreach to operational leadership rather than searching for a separate technology buyer.

Mandated and current tech stack

The FDD mandates a Quick Start Package for new franchisees. The disclosure does not name specific software vendors, POS systems, or operational platforms included in that package. Beyond this mandate, no additional recommended or required technology systems are disclosed in the 2026 filing. Vendors selling CRM, scheduling, invoicing, or field-service management tools should be prepared to demonstrate how their product complements or replaces components of the existing Quick Start Package, though the exact composition of that package remains unknown from public filings.

Procurement, renewals, and timing

Item 8 of the FDD, which typically covers procurement restrictions and designated suppliers, did not yield an extract in our corpus. This means the franchisor's approach to supplier designation—whether it uses exclusive suppliers, approved-supplier lists, or an open procurement model—is not publicly disclosed. Item 17 outlines renewal conditions: franchisees must give written notice between 8 and 12 months before the end of their current term, sign the then-current franchise agreement (which may have materially different terms), comply with modernization requirements, and pay a renewal fee. Renewal terms are no less than five years. With negative unit growth, the volume of renewal-triggered technology evaluations may be limited in the near term.

How to read the Decorate With Lights FDD

The full 2026 Franchise Disclosure Document is embedded below. This is the primary source for verifying unit counts, executive names, fee structures, and technology mandates. When evaluating Decorate With Lights as a sales target, pay close attention to Item 11 (franchisor's obligations) for any additional technology or training requirements, and cross-reference Item 8 if a future extract becomes available. For a ranked list of franchise systems that match your software's ideal customer profile, FranCloud can help you prioritize outreach across the franchise universe.

Questions vendors ask

Decorate With Lights, answered from the filing

President Michael Moorhouse and Director of Operations Keith Brown are the named executives in the 2026 FDD. No dedicated CIO or CTO is listed, so operational leadership likely controls technology decisions.
The 2026 FDD mandates a Quick Start Package for franchisees. Specific POS, CRM, or operational software vendors are not named in the disclosure document.
128 total units: 105 franchised and 23 company-owned. The system contracted by 13.2% year-over-year, so the addressable base is shrinking.
The 2026 FDD does not include an Item 8 procurement extract, so whether the franchisor uses designated suppliers, approved suppliers, or an open model is not publicly disclosed.
Renewal terms run no less than 5 years, with notice required 8–12 months before expiration. Given the 2026 FDD and negative unit growth, renewal-driven evaluations may be limited.
The 2026 FDD was filed with state franchise regulators. You can review the embedded PDF viewer below for the full disclosure document.
Source

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Operator footprint

Who runs the locations

9 operators run 9 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit9

Top states by locations

NC3
MA1
NJ1
NY1
DE1

Ownership

The portfolio behind Decorate With Lights

parent_company of FS PEP Holdco, LLC.

Related Home services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.