Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We are an approved supplier of cleaning chemicals, janitorial supplies, cleaning equipment, and apparel.
From the filings
Coverall North America
Home servicesCoverall North America runs 5,669 franchised commercial-cleaning businesses across the US, all through single-unit owner-operators. Item 11 of the FDD sets the system's technology requirements, and Item 8 requires most equipment, chemicals and supplies to move through an approved-supplier list that, with required insurance, can represent 70% to 80% of a franchisee's non-payroll spend. That approved-supplier structure, not a named software mandate, is where a vendor's pitch has to start.
For software vendors selling into US franchise brands.
Live signals
Total units
5,669
5,669 franchised
Franchised outlet growth
—
Item 20, last two year-ends
AUV
—
Item 19
Royalty
5% component; full terms unconfirmed
percentage component
Ad fund
—
percentage component
Initial fee
$16K
per unit
Investment range
$18K–$64K
all-in, Item 7
Procurement
Approved supplier
from the filing
Item 19
Claims
from the filing
Ordinary royalty terms
5% component; full terms unconfirmed
Complete royalty terms are not confirmed for the selected filing.
Franchisor behaviours
What the franchisor requires
12 requirements the franchisor states in this filing, each in its own words; 9 explicit no's; 13 questions the text does not settle, which is not a no.
How the franchisor buys
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
Franchised Business expressly acknowledges and agrees that Coverall may from time to time alter, modify, or change the components of the Coverall System, including, but not limited to, modifying, altering, varying, and adopting new products, services, equipment, techniques, methods, programs, standards, training…
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
16324038Item 8
In the 2025 fiscal year, our revenues from the sale of all equipment, chemicals, supplies, insurance, and apparel to Franchised Businesses were $16,324,038 or 18.07% of our total revenues of $90,351,895.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
In addition, in 2025, we received rebates totaling $64,585 from vendors or 0.07% of our total revenues of $90,351,895.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
70Item 8
The cost of equipment, chemicals, supplies, and apparel purchased in accordance with specifications, through us or another approved supplier, represents (along with the purchase of required insurance) 70%-80% of your non-payroll expenditures in establishing and operating your commercial cleaning franchise.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you would like to purchase non-approved equipment, chemicals, and supplies, you must submit a "Request for Approval" form, a sample of the proposed product or equipment (if possible), the Material Safety Data Sheet for the chemicals and the manufacturer's specifications.
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 11
We may periodically telephone and/or visit to conduct site surveys of the customers you are servicing to assist you in maintaining and improving the quality of your services and to protect the Coverall brand.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
Accordingly, Franchised Business expressly acknowledges and agrees that Coverall may from time to time alter, modify, or change the components of the Coverall System, including, but not limited to, modifying, altering, varying, and adopting new products, services, equipment, techniques, methods, programs, standards…
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesFranchise agreement
Unless approved by Coverall in writing, Franchised Business must not maintain its own website; otherwise maintain a presence or advertise on the internet or any other mode of electronic commerce in connection with the Franchise; establish a link to any website Coverall establishes at or from any other website or…
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
Due to quality control and branding considerations, you must purchase and use in your Franchised Business supplies and equipment according to our specifications as set forth in directives issued from time to time and/or as published and revised from time to time in the Franchised Business Policies and Procedures…
Must equipment be purchased from designated or approved suppliers?
YesFranchise agreement
Franchised Business shall use only Coverall specified equipment, chemicals, and cleaning supplies in Franchised Business's Franchised Business.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
There is no charge for Additional Training.
The filing answers no to 9 questions
- Is there a franchisee advisory council, association or committee?Item 20
- Does the franchisor charge a fee to evaluate a proposed supplier?Item 8
- Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Franchise agreement
- Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
- Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?Franchise agreement
- Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
- Does the franchisor require minimum staffing levels or specific roles?Franchise agreement
- Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?Item 11
- Must the franchisee use a CRM system designated or approved by the franchisor?Item 11
The vendor opportunity at Coverall North America
Coverall North America franchises 5,669 commercial-cleaning businesses, every one of them franchised rather than company-owned. The system runs on 1,253 mapped single-unit operators with no multi-unit owners, concentrated most heavily in Texas (273), Wisconsin (241), Virginia (201), Florida (84) and Washington (81). Item 19 of the FDD also makes a financial performance representation for prospective franchisees. For a software vendor, the scale here is real, but the buying center is spread across a large base of individual owners rather than concentrated at a handful of large operators.
Who controls software purchasing
Coverall sits under the Coverall North America holding structure alongside sibling brand N.G.T. The corporate side includes CEO Charles Daniel, CFO Kevin Harrison, Chief Sales Officer Tyler Dickinson, COO Shirley Klein and VP of Operations Stephen Kloppenburg. Item 11 of the FDD sets the system's technology requirements: owners must have access to a cell phone and a personal computer or hand-held device with internet access, email and text messaging. With ownership this fragmented across single-unit franchisees, a vendor's pitch likely has to work at both the corporate level and the individual-franchisee level.
Tech named in the FDD, and what is actually required
Coverall's Item 8 supplier program is the more developed lever here: franchisees must buy equipment, chemicals, supplies and apparel to franchisor specifications from an approved-supplier list, and Coverall itself is one of the approved suppliers of cleaning chemicals, janitorial supplies, equipment and apparel. That channel, together with required insurance, makes up 70% to 80% of a franchisee's non-payroll spend in setting up and running the business.
Procurement, renewals, and timing
Franchisees also carry substantial insurance: commercial general liability of at least $1,000,000 per occurrence with a $5,000,000 umbrella, commercial auto liability, and workers' compensation or on-the-job accident coverage for owners who don't carry it elsewhere.
How to read the Coverall North America FDD
The embedded PDF viewer below carries Coverall North America's 2026 Franchise Disclosure Document in full. Talk to FranCloud for a ranked list of franchise systems like this one worth prioritizing for your next pitch.
Ordinary royalty terms
Complete royalty terms are not confirmed.
Questions vendors ask
Coverall North America, answered from the filing
Coverall's corporate side runs through CEO Charles Daniel, CFO Kevin Harrison and Chief Sales Officer Tyler Dickinson, but with 1,253 mapped single-unit operators and no multi-unit owners, day-to-day purchasing for equipment and supplies is largely decided franchise-by-franchise under Item 8's approved-supplier program.
Item 11 of the Coverall North America FDD sets the system's technology requirements: owners must have access to a cell phone and a personal computer or hand-held device with internet access, email, text messaging and full web browsing.
Coverall North America runs 5,669 franchised commercial-cleaning businesses, the entirety of the system, with the heaviest concentration in Texas, Wisconsin, Virginia, Florida and Washington.
Franchisees buy equipment, chemicals, supplies and apparel from a franchisor-approved supplier list — Coverall itself is one of the approved suppliers — and that channel, with required insurance, covers 70% to 80% of a franchisee's non-payroll spend under Item 8.
Coverall's initial term runs 20 years, and renewal requires signing the then-current franchise agreement plus a general release — a long runway that puts most contract-window activity at new-territory openings rather than a system-wide renewal cycle.
The embedded PDF viewer below holds Coverall North America's 2026 Franchise Disclosure Document — read it directly for the full technology, supplier and renewal terms.
Source
Read the filing itself
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Operator footprint
Who runs the locations
1,253 operators run 1,253 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1,253
Top states by locations
| TX | 273 |
|---|---|
| WI | 241 |
| VA | 201 |
| FL | 84 |
| WA | 81 |
Ownership
The portfolio behind Coverall North America
Ownership: Coverall North America.
Sibling brands
Related Home services brands
Primary franchise filings · updated September 2026. Read the original filing for definitions, conditions, and qualifications.