QuickBooks Online
Mandatoryandards or otherwise in writing, unless we approve an alternate software supplier. You are also required to use our then-current designated accounting software, which is currently QuickBooks Online. I
From the filings
HQ-led decisions
COOL BINZ
Home servicesSoftware purchasing at COOL BINZ is controlled at the headquarters level, where Brand President Sean Foley and the BELFOR Franchise Group leadership team oversee a tightly mandated technology environment. The franchise currently operates 9 franchised and 1 company-owned location, with all units required to use COOL BINZ Software, KickStart digital marketing, Operations Software, and QuickBooks. For software vendors, this represents a small but centrally controlled addressable market with clear technology mandates.
For software vendors selling into US franchise brands.
Live signals
Total units
10
9 franchised
Unit growth YoY
—
vs prior filing
AUV
—
Item 19, 2026
Royalty
9%
of gross sales
Ad fund
2%
national + local
Initial fee
$60K
per unit
Investment range
$889K–$1.11M
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
1 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
11%of gross sales (FY2026)
15% reference
Mandated & recommended tech
The systems vendors compete with
1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Facebook
or other presence on the Internet, or otherwise advertise on the Internet or any other public computer network in connection with your COOL BINZ Business, including any profile on Facebook, X formerly
Instagram
rnet or any other public computer network in connection with your COOL BINZ Business, including any profile on Facebook, X formerly known as Twitter, LinkedIn, YouTube, Pinterest, Instagram, or any ot
LinkedIn
therwise advertise on the Internet or any other public computer network in connection with your COOL BINZ Business, including any profile on Facebook, X formerly known as Twitter, LinkedIn, YouTube, P
Pinterest
on the Internet or any other public computer network in connection with your COOL BINZ Business, including any profile on Facebook, X formerly known as Twitter, LinkedIn, YouTube, Pinterest, Instagram
Twitter
net, or otherwise advertise on the Internet or any other public computer network in connection with your COOL BINZ Business, including any profile on Facebook, X formerly known as Twitter, LinkedIn, Y
YouTube
dvertise on the Internet or any other public computer network in connection with your COOL BINZ Business, including any profile on Facebook, X formerly known as Twitter, LinkedIn, YouTube, Pinterest,
Franchisor behaviours
What the franchisor requires
23 requirements the franchisor states in this filing, each in its own words; 5 explicit no's; 6 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesFranchise agreement
You are required to use our designated accounting software, which is currently QuickBooks Online.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
There are no contractual limitations on our right to independently access the information and data on your POS System, COOL BINZ Software, and Computer System.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
You shall furnish to us, in the manner and format that we require: 1. an income statement, profit and loss statement, and cash flow statement within 48 hours of request; 2. on the 5th day of each month, a report of Gross Sales obtained in the prior month; 3. on the fifteenth (15th) day of each month of the Franchised…
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We are the only supplier of the Initial Equipment Package, the Initial Promotional Package, and the Container Assembly and Set Up.
Is there a franchisee advisory council, association or committee?
YesItem 20
Exhibit G-1 lists, to the extent known, the names, addresses, telephone numbers, email addresses and web addresses of each trademark-specific franchisee organization associated with the franchise system that we have created, sponsored or endorsed.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 8
We may also designate approved suppliers for these materials in the future.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
348890.00Item 8
In 2025, our affiliates, BHI and CDI made $348,890.00, and $466,202.26 respectively from franchisee purchases, based on their 2025 internally prepared financial statements.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
10Item 8
approximately 10% to 15% of the total purchases during the operation of the business
Does the franchisor charge a fee to evaluate a proposed supplier?
YesFranchise agreement
Franchisor may also charge a fee, currently a minimum of $500, for Franchisor’s services in making a determination on the proposed supplier, including the costs of inspection of the supplier’s facilities, evaluation of the test results, and a background check of the supplier.
Can a franchisee propose a new supplier for the franchisor's approval?
YesFranchise agreement
Franchisee may request approval of a supplier under Franchisor’s published procedures, which include inspection of the proposed supplier’s facilities and testing of product samples.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
notify the telephone company and all telephone directory publishers and Internet directory listings (including Google, Yahoo! and others) of the termination or expiration of your right to use any listing, telephone, telecopy, or other numbers and any telephone directory listings associated with any Mark, including…
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
You must also comply with payment card industry (PCI) standards, norms, requirements and protocols, including PCI Data Security Standards.
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
To determine whether you are complying with this Agreement and all System Standards, we have the right at any time during business hours to perform an on-site inspection of your business at your Office Site, and any other locations through which the COOL BINZ Business is operated.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
We may modify the Operations Manual and System Standards periodically to reflect changes in the System and you will be required to follow the revised Operations Manual and System Standards.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
Your COOL BINZ Business site must be approved by us, in our sole discretion, which we will not unreasonably withhold provided that the site meets our minimum specifications.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesItem 11
You may not implement a website or URL for the COOL BINZ Business either yourself or through a third-party provider.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
You must also spend a minimum of 10% of Gross Sales annually on local advertising until your fleet of Portable Equipment containers is at least 80% rented and then, at that point, you are required to spend at least 5% of Gross Sales annual on local advertising.
Operations
Must equipment be purchased from designated or approved suppliers?
YesItem 8
Unless otherwise stated in writing by us, you must use our Approved Suppliers for all purchases of equipment, inventory, and services you will use in the operation of your COOL BINZ Business.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesFranchise agreement
You must sign and deliver to us, before the COOL BINZ Business opens, the documents we require to authorize us to automatically debit your business checking account each month for the Royalty due on Gross Sales from the preceding month, including the EFT Agreement.
People
Does the franchisor require minimum staffing levels or specific roles?
YesItem 15
At all times during the term of the Franchise Agreement, you must have employed at the COOL BINZ Business a person who has completed the Initial Training.
Point of sale
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
There are no contractual limitations on our right to independently access the information and data on your POS System, COOL BINZ Software, and Computer System.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
The Managing Owner or, if applicable, Designated Manager also must attend periodic refresher training courses and conferences, not to exceed one convention/conference per year, at the times and locations we determine, and for which we may charge the fees described above, including $0 to $500 per person for additional…
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 11
The Managing Owner or, if applicable, the Designated Manager, must attend the Convention every year that it is scheduled and pay our then-current fee
The filing answers no to 5 questions
- Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
- Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Item 11
- Is a minimum grand opening advertising spend required?Item 11
- Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
- Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?Item 11
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
- 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
- Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
- With median unit growth of only 2.62% YoY across 323 disclosed brands, you need to find the outliers poised for expansion before they hit the market.Using growth signals to identify high-velocity brands lets you engage them during expansion phases, capturing deals 2x faster than reactive competitors who wait for public announcements.
The vendor opportunity at COOL BINZ
COOL BINZ is a home-services franchise with a small but centrally managed footprint of 10 total units — 9 franchised and 1 company-owned. For software vendors, the addressable market is limited to those 9 franchised locations, all of which operate under strict technology mandates from headquarters. The franchise is led by Brand President Sean Foley and sits within the operational umbrella of BELFOR Franchise Group, whose executives — including Chief Operations Officer Rusty Amarante and CEO Sheldon Yellen — are listed in the FDD. This centralized structure means a single buying center controls technology decisions across the entire system.
Average unit volume is not disclosed in the most recent FDD, and year-over-year unit growth is not available. The royalty rate is 9.0%, and the initial term length is not stated. These gaps make it difficult to model unit-level economics, but the mandated tech stack provides a clear picture of the software environment vendors would need to integrate with or displace.
Who controls software purchasing
Software purchasing authority at COOL BINZ resides at headquarters. The FDD lists Sean Foley as Brand President and Rusty Amarante as Chief Operations Officer and President of BELFOR Franchise Group, LLC. Sheldon Yellen serves as Chief Executive Officer, with Chris Jones as Treasurer and Secretary, and Michael J. Reddy as Chief Development Officer of BELFOR Franchise Group. This leadership group represents the likely buying center for any technology vendor seeking to sell into the franchise system. Because the franchise mandates specific software systems, franchisees have little to no autonomy in technology selection — all decisions flow through HQ.
Mandated and current tech stack
COOL BINZ requires all franchisees to use four specific technology systems. COOL BINZ Software is mandated as the core operational platform. The KickStart digital marketing program is also mandated, covering marketing technology needs. Operations Software is required, though the specific vendor behind this generic name is not detailed in the FDD. Finally, both QuickBooks and QuickBooks Online by Intuit Inc. are mandated for accounting. No point-of-sale system is named in the FDD, and no other technology vendors are disclosed. This stack leaves potential gaps in areas like CRM, field service management, or HR tech — but any vendor would need to convince HQ to mandate a new system or replace an existing one.
Procurement, renewals, and timing
The FDD does not include an Item 8 extract, so the procurement model — whether designated supplier, approved supplier, or open — is not disclosed. Similarly, Item 17 provides no extract on renewal terms or contract windows. The initial franchise term is not stated in the available data. For vendors, this means there is no publicly available signal on when technology contracts might come up for review or renewal. The absence of this information makes timing a pitch more difficult, but the centralized decision-making structure means that engaging HQ directly is the only viable path.
How to read the COOL BINZ FDD
The 2026 COOL BINZ Franchise Disclosure Document is filed with state franchise regulators and contains the full legal and operational disclosures for the franchise system. Key sections for software vendors include Item 11, which details the mandated technology systems, and Item 1, which identifies the executives who control purchasing. The embedded PDF viewer below provides full access to the document. For vendors evaluating whether COOL BINZ is a fit, focus on the mandated tech stack and the HQ leadership team — those are the gates you need to pass. FranCloud can help you build a ranked target list of franchise systems like this one.
Questions vendors ask
COOL BINZ, answered from the filing
Brand President Sean Foley and Chief Operations Officer Rusty Amarante are the key executives listed in the FDD. BELFOR Franchise Group leadership, including CEO Sheldon Yellen, likely influences major technology decisions.
The FDD mandates COOL BINZ Software, KickStart digital marketing program, Operations Software, and both QuickBooks and QuickBooks Online by Intuit Inc. No POS system is specifically named.
COOL BINZ has 10 total units: 9 franchised and 1 company-owned. This is a small, emerging home-services franchise concept.
The procurement model is not disclosed in the most recent FDD. Item 8 provides no extract on designated or approved supplier requirements.
Contract renewal timing is not disclosed in the FDD. Item 17 provides no extract, and the initial term length is not stated.
The 2026 COOL BINZ FDD is filed with state franchise regulators. You can review the full document using the embedded PDF viewer below.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment COOL BINZ files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1
Top states by locations
| WI | 1 |
|---|
Ownership
The portfolio behind COOL BINZ
strategic_multibrand of BELFOR Franchise Group.
Sibling brands
Related Home services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.