Square
Mandatoryng to our formats. To facilitate your reporting to us and other communications, you must maintain certain systems in operating the Franchised Business. We require that you use the Square point of sale
HQ-led decisions
BLANK MASON
Home servicesSoftware purchasing at Blank Mason is controlled by Manager Sara Jennetten at the brand's Illinois headquarters. The franchise currently operates a single company-owned location and mandates Square by Block, Inc. for its technology stack. With only 1 unit in operation, the addressable market for software vendors is extremely limited.
Live signals
Total units
1
0 franchised
Unit growth YoY
—
vs prior filing
AUV
$355K
Item 19, 2025
Royalty
7%
of gross sales
Ad fund
1%
national + local
Initial fee
$28K
per unit
Investment range
$231K–$596K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
3 years
from the filing
Item 19
Claims
unaudited
Mandated & recommended tech
The systems vendors compete with
1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
- 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
- Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
- With median unit growth of only 2.62% YoY across 323 disclosed brands, you need to find the outliers poised for expansion before they hit the market.Using growth signals to identify high-velocity brands lets you engage them during expansion phases, capturing deals 2x faster than reactive competitors who wait for public announcements.
The vendor opportunity at Blank Mason
Blank Mason is a home-services brand headquartered in Illinois with a minimal operational footprint. According to its 2025 Franchise Disclosure Document, the system consists of exactly 1 unit, which is company-owned. No franchised locations are reported, and year-over-year unit growth is not disclosed. For software vendors, the immediate addressable market is 1 location, concentrated in Michigan. There are no multi-unit operators on file, and the unit-band split shows a single operator mapped to a single location. This is not a high-volume target for enterprise SaaS sales, but it may represent an early-stage relationship opportunity if the brand begins franchising.
Who controls software purchasing
The 2025 FDD lists one executive in Item 1: Sara Jennetten, whose title is Manager. In a system of this size, Jennetten is the de facto decision-maker for all operational and technology purchases. There is no CIO, CTO, or dedicated IT procurement contact disclosed. Vendors should direct all outreach to Jennetten at the brand's Illinois headquarters. Because the brand is independently owned with no parent company on file, there is no larger corporate structure to navigate.
Mandated and current tech stack
Blank Mason mandates Square by Block, Inc. as its operational technology platform. This is the only named system in the 2025 FDD. Square typically provides point-of-sale, payment processing, and basic business management tools, which may cover much of the brand's current operational needs. No other mandated or recommended software vendors are disclosed. Vendors offering complementary or replacement solutions should be prepared to integrate with or displace Square.
Procurement, renewals, and timing
Item 8 of the 2025 FDD does not include a procurement signal, meaning there is no disclosed designated supplier, approved supplier list, or purchasing cooperative. The franchise agreement does not appear to restrict software procurement through a formal program. Item 17 outlines renewal conditions: franchisees who substantially comply with the agreement can renew for three additional 5-year terms, provided they sign a new agreement, pay a renewal fee, and update their premises and equipment to current standards. Notably, the renewal agreement may contain materially different terms, including fees and territorial rights. For software vendors, this means any future franchised units could face tech stack reevaluation at each 5-year renewal window.
How to read the Blank Mason FDD
The 2025 Blank Mason Franchise Disclosure Document is the primary source for understanding the brand's obligations, fees, and operational requirements. Key sections for software vendors include Item 1 (executives), Item 8 (procurement restrictions), Item 11 (mandated systems), and Item 17 (renewal and contract timing). The embedded PDF viewer below provides the full document. Because the system currently has only 1 company-owned unit and no franchised locations, the FDD reflects a pre-scaling stage. Vendors should monitor for updates if Blank Mason begins actively selling franchises. For a ranked target list of franchise systems matched to your software category, contact FranCloud.
Questions vendors ask
BLANK MASON, answered from the filing
Manager Sara Jennetten is the sole executive listed in the 2025 FDD and likely controls all software purchasing decisions for the brand.
The 2025 FDD mandates Square by Block, Inc. as the operational technology platform for the franchise system.
Blank Mason has 1 total unit, which is company-owned. No franchised units are reported in the 2025 FDD.
The 2025 FDD does not disclose a designated or approved supplier program in Item 8. Procurement requirements are not specified.
With a 5-year initial term and three additional 5-year renewal terms possible, renewal-driven tech evaluations may occur on a 5-year cycle if franchised units are added.
The 2025 FDD is filed with state franchise regulators. You can view it in the embedded PDF viewer below.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment BLANK MASON files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1
Top states by locations
| MI | 1 |
|---|
Related Home services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.