From the filings

HQ-led decisions

Ateaz Franchising

Quick service restaurant

Ateaz Franchising is a quick-service restaurant brand headquartered in New York with a single company-owned location and no franchised outlets as of the 2024 FDD. Software purchasing is controlled at the franchisor level: the FDD obliges franchisees to use Square for POS, online ordering, rewards, and gift cards, and to use designated vendors for credit card processing. The addressable market is currently one unit, making this a nascent but tightly specified technology environment.

For software vendors selling into US franchise brands.

Live signals

Total units
1
0 franchised
Franchised outlet growth
—
Item 20, last two year-ends
AUV
$629K
Item 19, 2023
Royalty
6% component; full terms unconfirmed
percentage component
Ad fund
2%
percentage component
Initial fee
$35K
per unit
Investment range
$608K–$1.08M
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ordinary royalty terms

6% component; full terms unconfirmed

Complete royalty terms are not confirmed for the selected filing.

Recorded percentage components

These are recorded percentage components. Each has its own base and conditions; the chart does not state the total payment or confirm ad-fund completeness.

1recorded components (FY2024)

Recorded percentage components (FY2024)Ad fund 2%. Components use their own filing bases and conditions. Drawn against a 15% reference scale.

15% reference

Ad fund 2%

Mandated & recommended tech

The systems vendors compete with

1 technology requirement is recorded in this filing. A required choice lists alternatives for one obligation. Read each cited clause for its conditions.

SquareBlock
Mandatory
POSItem 8

8. Online Ordering, Customer Rewards, and Gift Cards – You must use our designated supplier and vendor for the ability to access and use online, point of sale integrated, web based, and/or app based, ordering, customer rewards, and/or gift card systems. Currently our designated vendor for these systems is Square. As you access and utilize these systems you will pay usage fees based on a percentage of your processed Gross Sales. 9. Third Party Delivery Services – The operations of your Café must comply with our policies, procedures, requirements and restrictions respecting the use of third party food delivery services and third party online ordering services. We may restrict or prohibit your use of and/or participating in third party delivery services and/or third party online ordering services. To the extent that we grant you the right to use a third party delivery service and/or online ordering service we may require that you do so through accounts and/or agreements controlled by us.

Franchisor behaviours

What the franchisor requires

28 requirements the franchisor states in this filing, each in its own words; 2 explicit no's; 4 questions the text does not settle, which is not a no.

Accounting

Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?

Yes

Franchise agreement

At all times, Franchisee shall exclusively use the Business Management Systems designated by Franchisor, in Franchisor’s Reasonable Business Judgment, and as may be modified, supplemented or replaced by Franchisor from time to time.

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Franchise agreement

To the extent that the Business Management System(s) is/are stored locally on computer systems maintained by Franchisee, then Franchisee shall provide Franchisor with internet and complete remote access to such systems.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

(2) Monthly Financial Statements and Reports – within 30 days of the end of each calendar month Franchisee shall submit to Franchisor monthly financial statements and other reports related to the operations of the Franchised business including, but not limited to, income statement, statement of cash flows, balance…

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

Our affiliate Ateaz, Inc. is currently designated as an approved supplier of food items, coffees, teas, paper goods, cups, lids and merchandise.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 8

We may designate a supplier, including ourselves or our affiliates, as the exclusive supplier for the System.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

0

Item 8

As of the Issuance Date of this Disclosure Document we have not received revenue from suppliers from franchisee purchases of source restricted products or services.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

90

Item 8

We estimate that your purchase of goods and services from suppliers according to our specifications, including your purchase of goods or services from our designated exclusive suppliers, to represent approximately 95% of your total purchases and leases in establishing the Franchised Business and approximately 90% of…

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

We may charge you a fee equal to the costs and expenses that we incur in reviewing and evaluating an alternate supplier, product, and/or service requested by you.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you want to purchase or lease a source restricted item from a supplier that has not been previously approved or designated by us in writing, you must send us a written request for approval and submit additional information, samples, and testing data that we may request.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

In the event of the termination of this Agreement, for any reason, that the accounts related to all telephone numbers associated with the Franchised Business and all rights in and to the telephone numbers associated with the Franchised Business, shall, at Franchisor’s election, be transferred to Franchisor.

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

Franchisor has the right at any and all times during business hours, throughout the terms of this Agreement and without prior notice to Franchisee to inspect, evaluate, and secret shop Franchisee’s Café.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 11

At all times, we reserve the right to supplement, modify and update the Manuals.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

Within 120 days of signing your Franchise Agreement you must secure a Café Location and lease that we approve (Franchise Agreement, Article 3.A.).

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

You may not use any websites, web-based media or digital media unless expressly approved by us in writing.

Is a minimum grand opening advertising spend required?

Yes

Item 7

You must spend a minimum of $7,500 to market the grand-opening of your Café.

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Item 11

On an on-going and monthly basis, you must spend not less than 2% of your monthly Gross Sales on the local marketing of your Café.

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Franchise agreement

If Franchisee’s Café or Designated Territory is located within the geographic area of an Advertising Cooperative, franchisee must participate in and contribute to the Advertising Cooperative.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

You must purchase the System Supplies, as designated by us, from us, our affiliates, and/or our designated suppliers.

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

You may only use those products, supplies, equipment, technology systems, and services that we authorize and designate in writing.

Payments

Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?

Yes

Item 8

Credit Card Processing – You must use our designated supplier and vendor for credit card processing which may be integrated with the point of sale system that we designate.

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Franchise agreement

Royalty Fee payments will be paid weekly and sent by ACH, electronic funds transfer, or as otherwise designated by Franchisor and shall be due on the Thursday of each weekly Accounting Period (for the preceding week and each week thereafter throughout the entire Term of this Agreement) or such other specific day of…

Must the franchisee participate in a gift card program?

Yes

Item 8

You must use our designated supplier and vendor for the ability to access and use online, point of sale integrated, web based, and/or app based, ordering, customer rewards, and/or gift card systems.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

At all times, your Café must be managed and supervised on-site by either a Managing Owner or Operating Manager.

Must employees wear uniforms specified by the franchisor?

Yes

Item 11

you must ensure that all employees wear and maintain the proper uniforms with our approved System branded apparel and uniforms including, but not limited to, the apparel and uniforms comprising System Supplies.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 11

You must purchase, license and use the computer, point of sale, business management, and ordering systems that we designate.

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We may have access to the information contained in those systems.

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Franchise agreement

“Business Management System” means the software, internet, web based and/or cloud based system or systems, point of sale system or systems and customer relationship management system or systems as same may be individually, or collectively, designated by Franchisor, in Franchisor’s Reasonable Business Judgment, as…

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Franchise agreement

Franchisee or, if Franchisee is a Corporate Entity, Franchisee’s Managing Owner and Manager, at Franchisee’s sole cost and expense, must attend and successfully complete all refresher training courses or system-wide training courses, additional training programs and seminars as Franchisor periodically may designate…

The filing answers no to 2 questions
  • Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
  • Is attendance at an annual convention or conference mandatory for the franchisee?Franchise agreement

The vendor opportunity at Ateaz Franchising

Ateaz Franchising operates a single company-owned quick-service restaurant in New York, with no franchised outlets as of the 2024 FDD. The Item 19 financial performance representation reports an average of $628,672 for the cohort defined as the one operational company-owned outlet (Queens Ateaz) open for the entire 2022 and 2023 calendar years; the Upper East Side location is excluded because it was not operational for the full year 2022.

For software vendors, the addressable market is currently one unit. The franchisor's technology mandates are specific and centralized, meaning a single decision point at HQ controls what tools any future franchisee must adopt.

Who controls software purchasing

Technology decisions are made at the franchisor level. The FDD obliges franchisees to purchase, license, and use the computer, point-of-sale, business management, and ordering systems designated by Ateaz. The franchisor may update these designations through its Manuals. No individual officers are named in the available Item 2 data, but the control structure is clear: HQ sets the stack, and franchisees must comply.

Tech named in the FDD, and what is actually required

Square by Block is the designated point-of-sale system. The FDD requires franchisees to license and use Square, and to purchase and operate two configured and licensed POS hardware terminals. Square is also the designated vendor for online ordering, customer rewards, and gift card systems, which must be integrated with the POS.

Beyond Square, the FDD requires franchisees to use the franchisor's designated supplier for credit card processing, which may be integrated with the designated POS. Franchisees must also maintain an on-site computer system, network security equipment, and related software as designated by Ateaz. The filing states that franchisees will be required to meet requirements involving back office and point-of-sale systems, security systems, printers, back-up systems, and high-speed internet access.

Procurement, renewals, and timing

Item 8 establishes an approved-supplier list model. Franchisees must purchase source-restricted goods and services from approved or designated suppliers, which may include the franchisor or its affiliates. Ateaz, Inc. is currently an approved supplier of food items, coffees, teas, paper goods, cups, lids, and merchandise. The franchisor estimates that purchases from designated suppliers will represent approximately 95% of establishment costs and 90% of ongoing operating expenses.

Initial franchise terms are 10 years. Renewal requires 180 days' prior written notice, signing the then-current form of Franchise Agreement, paying a renewal fee, remodeling to current standards, and securing the right to continue occupying the premises. With only one company-owned unit and no franchised outlets, software contract windows are likely tied to franchisor-driven system changes or new franchise development.

How to read the Ateaz Franchising FDD

The embedded PDF below is the brand's 2024 Franchise Disclosure Document. Item 8 covers supplier restrictions and designated vendors. Item 11 sets technology and training requirements. Item 17 details renewal, transfer, and termination. Item 19 contains the financial performance representation. Item 20 lists outlets. For a ranked target list of franchise systems that fit your software, talk to FranCloud.

Ordinary royalty terms

Complete royalty terms are not confirmed.

Questions vendors ask

Ateaz Franchising, answered from the filing

The franchisor controls technology decisions. The FDD obliges franchisees to use systems designated by Ateaz, including Square for POS and integrated services. No individual executives are named in the available Item 2 data.
Square by Block is mandated as the point-of-sale system. The FDD also requires franchisees to use designated vendors for credit card processing, online ordering, customer rewards, and gift cards, with Square currently designated for those integrated services.
The 2024 FDD lists 1 total unit, all company-owned. There are no franchised outlets. Operator footprint data shows 2 mapped operators across approximately 2 located units, with one unit each in Wisconsin and New York.
Item 8 uses an approved-supplier list. Franchisees must buy source-restricted goods and services from approved or designated suppliers, which may include the franchisor or affiliates. Ateaz, Inc. is currently an approved supplier of food items, coffees, teas, paper goods, cups, lids, and merchandise.
Initial franchise terms are 10 years. Renewal requires 180 days' written notice, signing the then-current agreement, paying a renewal fee, and remodeling to current standards. With only one company-owned unit, contract windows are tied to franchisor-driven system changes or new franchise sales.
The embedded PDF viewer below contains the brand's 2024 Franchise Disclosure Document. Review Items 8, 11, 17, and 19 for supplier restrictions, technology requirements, renewal terms, and financial performance.
Source

Read the filing itself

Read the original document for the filing figures and their terms, page by page. Buy the original PDF to download, search, and annotate it.

Ateaz Franchising2024 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

NY1

Related Quick service restaurant brands

Primary franchise filings · updated September 2026. Read the original filing for definitions, conditions, and qualifications.