HQ-led decisions

180 Water

Home services

Software purchasing at 180 Water is controlled from headquarters, where Founder & CEO Jack Clark and CFO Wyatt Fitz oversee a small but growing home-services franchise. The system currently operates 6 total units (5 franchised, 1 company-owned) and mandates House Call and QuickBooks, creating a defined tech environment for vendors. With a 10-year initial term and a single 10-year renewal option, the addressable market is compact but concentrated at the HQ level.

Live signals

Total units
6
5 franchised
Unit growth YoY
0%
vs prior filing
AUV
Item 19, 2026
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$45K
per unit
Investment range
$186K–$713K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
2 years
from the filing
Item 19
No claims
unaudited

Mandated & recommended tech

The systems vendors compete with

2 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

QuickBooks Online
Mandatory
AccountingItem 11

have the following hardware and software: Hardware: multi-function laser/printer/scanner/copier; high speed internet access; general purpose laptop or desktop computer. Software: QuickBooks Online; Ho

TikTok
Mandatory
Marketing automationItem 11

tive advertising with other 180 Water franchisees in your area, with our prior written approval. You may not maintain any business profile on Facebook, Twitter, LinkedIn, YouTube, TikTok or any other

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
  2. Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
  3. With median unit growth of only 2.62% YoY across 323 disclosed brands, you need to find the outliers poised for expansion before they hit the market.Using growth signals to identify high-velocity brands lets you engage them during expansion phases, capturing deals 2x faster than reactive competitors who wait for public announcements.

The vendor opportunity at 180 Water

180 Water is a home-services franchise based in Montana with just 6 total units—5 franchised and 1 company-owned—according to its 2026 Franchise Disclosure Document. For software vendors, this is a micro-cap target: the entire system runs on a handful of mandated platforms, and purchasing decisions are centralized at headquarters. The royalty rate is 6.0%, and the initial franchise term runs 10 years, with a single 10-year renewal option available under specific conditions. No average unit volume (AUV) is disclosed in the FDD, and year-over-year unit growth is not reported, suggesting a stable or early-stage footprint. Vendors should approach this as a relationship-driven sale, not a volume play.

Who controls software purchasing

The FDD lists four HQ executives in Item 1: Jack Clark, Founder & Chief Executive Officer; Wyatt Fitz, Chief Financial Officer; Brandt Netschert, Sales Manager; and Matthew McKenzie, Director of Training and Development. In a system this small, the CEO and CFO are the likely software decision-makers. Clark and Fitz would evaluate any tool that touches financials, operations, or franchisee compliance. Netschert and McKenzie may influence sales-enablement or training-tech purchases, but budget authority almost certainly rests with the C-suite. There is no parent company on file—180 Water appears independently owned—so no external corporate procurement layer exists.

Mandated and current tech stack

180 Water’s 2026 FDD mandates two technology categories. For operational management, the system requires House Call. For accounting, it mandates both QuickBooks and QuickBooks Online by Intuit Inc. This dual QuickBooks mandate covers desktop and cloud environments, which may reflect a transition period or franchisee preference flexibility. No other mandated systems—POS, CRM, payroll, or marketing automation—are named in the FDD. Vendors selling complementary or replacement tools should note that any new software must integrate with or displace these mandated platforms, and the HQ team will evaluate that fit directly.

Procurement, renewals, and timing

The FDD does not include an Item 8 procurement extract, so the formal purchasing model—whether designated supplier, approved supplier, or open—is not publicly disclosed. However, the existence of mandated systems signals a top-down procurement culture. Renewal timing is governed by Item 17: franchisees must provide written notice 9 to 12 months before their 10-year term ends to qualify for a successor agreement. The renewal itself carries a fee, requires equipment upgrades to then-current specifications, and may involve a materially different franchise agreement. For software vendors, these renewal windows represent the most predictable moment when franchisees—and HQ—reassess their tech stack. With only 5 franchised units, these windows are rare and should be tracked individually.

How to read the 180 Water FDD

The 2026 FDD is embedded below for full review. Key sections for software vendors include Item 11 (mandated technology and suppliers), Item 1 (executive team and ownership structure), and Item 17 (renewal and transfer conditions). Because 180 Water is a small, privately held franchisor, the FDD is the most authoritative source on its operations and purchasing behavior. Use it to confirm the mandated tech stack, identify decision-makers, and time your outreach around renewal notice periods. For a ranked target list of franchise systems matched to your software category, FranCloud can help.

Questions vendors ask

180 Water, answered from the filing

Founder & CEO Jack Clark and CFO Wyatt Fitz are the named executives. Sales Manager Brandt Netschert and Director of Training Matthew McKenzie may influence operational tools, but final purchasing authority sits with the C-suite.
The 2026 FDD mandates House Call for operations and both QuickBooks and QuickBooks Online by Intuit Inc. for accounting. No other mandated systems are disclosed.
180 Water has 6 total units: 5 franchised and 1 company-owned. This is a very small, early-stage home-services franchise system.
The FDD does not include an Item 8 procurement extract, so the designated-supplier vs. approved-supplier model is not publicly disclosed. Assume HQ controls vendor selection tightly given the mandate pattern.
Renewal requires written notice 9–12 months before the 10-year term ends. With only 5 franchised units and no disclosed growth rate, contract windows are infrequent and tied to individual franchisee renewal cycles.
The 2026 FDD is filed with state franchise regulators. You can review the embedded PDF viewer below for the full disclosure document, including Item 11 tech mandates and Item 17 renewal conditions.
Source

Read the filing itself

Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.

180 Water2026 FDDView only
Buy the PDF ($149)

Loading filing…

View only A one-time purchase: the original filing, yours to keep.

FDD alert

Tell me when this brand refiles.

We’ll email you the moment 180 Water files a new annual FDD, usually the freshest signal of a vendor change.

Sell software to franchises? See the playbook.

Your matched accounts, fit-scored to what you sell, with the contacts and openers built from each filing.

Find my accounts

Operator footprint

180 Water’s FDD on file does not disclose a franchisee directory.

Related Home services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.