HQ-led decisions

HRBOOSTHRBoost US Franchising

Professional services

Software purchasing at HRBOOSTHRBoost US Franchising flows through a tight HQ team led by Systems Director Shenise Cook, with oversight from Managing Director Sandy Moran and Chief Empowerment Officer C. Nicole Martin. The system runs on a mandated trio of QuickBooks, SHRM Toolkit, and Zoho One. With a single company-owned unit generating an AUV of $701,713, the addressable market today is one location—but the 2025 FDD signals renewal paths that could expand that footprint over time.

Mandated & recommended tech

The systems vendors compete with

3 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.

QuickBooksIntuit Inc.
Mandatory
AccountingItem 11

We require that you use (i) QuickBooks for your bookkeeping and accounting

SHRM Toolkit
Mandatory
HrItem 11

Appendix: SHRM Toolkit

Zoho One
Mandatory
Proprietary systemItem 11

(ii) ZoHo One for your customer database, reports, and general business operations

Live signals

Total units
1
0 franchised
Unit growth YoY
vs prior filing
AUV
$702K
Item 19, 2025
Royalty
7%
of gross sales
Ad fund
0.5%
national + local
Initial fee
$48K
per unit
Investment range
$136K–$195K
all-in, Item 7
Procurement
Approved supplier
from the filing

The vendor opportunity at HRBOOSTHRBoost

HRBOOSTHRBoost US Franchising is a professional services concept headquartered in Illinois, with a single company-owned unit in Indiana generating an average unit volume of $701,713. The 2025 Franchise Disclosure Document does not report any franchised locations, so the immediate addressable market for software vendors is one corporate location. That said, the renewal structure—three successive five-year terms beyond the initial ten-year agreement—suggests a long-term operational horizon. For a vendor, this means a concentrated sale: one decision-making hub, one tech environment, and one relationship to build.

The royalty rate sits at 7%, and the initial term spans 10 years. Year-over-year unit growth is not disclosed, and the operator footprint shows zero multi-unit franchisees. Every purchasing decision runs through HQ, making this a textbook single-buyer motion.

Who controls software purchasing

The 2025 FDD Item 1 names three executives: C. Nicole Martin holds the titles of Manager, Member, Founder, and Chief Empowerment Officer; Sandy Moran serves as Managing Director and Executive HR Advisor; and Shenise Cook is the Systems Director. For a software vendor, Shenise Cook is the most direct entry point—her Systems Director role implies hands-on ownership of the tech stack. Sandy Moran’s executive HR advisory position suggests influence over people-operations tools, while C. Nicole Martin, as founder and chief empowerment officer, likely retains final budgetary and strategic sign-off.

There is no parent company on file; the brand appears independently owned. With only one unit and no multi-unit operators, there is no field-level buying center to navigate. The entire procurement conversation happens with this HQ trio.

Mandated and current tech stack

The FDD mandates three systems: QuickBooks by Intuit Inc. for accounting, the SHRM Toolkit for human resources, and Zoho One as the integrated operating suite. This is a lean, cloud-native stack built around financial management, HR compliance, and general business operations. Notably, there is no mandated POS—consistent with a professional services franchise that sells expertise rather than physical goods.

For vendors, the mandated nature of these tools is a double signal. First, displacement is unlikely without a compelling compliance or efficiency argument that reaches the founder level. Second, adjacent or complementary tools—such as payroll, benefits administration, learning management, or client engagement platforms—may find an opening if they integrate cleanly with Zoho One and QuickBooks. The absence of a mandated CRM or project management tool inside the stack leaves room for discussion.

Procurement, renewals, and timing

Item 8 of the FDD, which typically outlines procurement restrictions and designated suppliers, was not extracted in the available data. That means we cannot confirm whether the franchisor requires purchases from specific vendors or maintains an approved-supplier list. In practice, with a single corporate unit, procurement is likely informal and relationship-driven rather than governed by a rigid supply-chain policy.

Renewal terms, drawn from Item 17, offer a clear window into future decision points. A franchisee who substantially complies with the agreement can renew for three additional five-year terms. Each renewal requires written notice, execution of a new franchise agreement and release, payment of a renewal fee, and refurbishment of premises and equipment to meet then-current standards. Critically, the new agreement may contain materially different terms—including fee structures and territorial rights. For a software vendor, these renewal moments are natural reevaluation points where the operator may reconsider their tech stack to align with updated standards and costs.

How to read the HRBOOSTHRBoost FDD

The 2025 HRBOOSTHRBoost Franchise Disclosure Document is the definitive source for the numbers and mandates cited here. It is filed with state franchise regulators and available for review in the embedded PDF viewer on this page. When reading, focus on Item 1 for executive names and ownership structure, Item 11 for the franchisor’s obligations around technology and systems, Item 8 for any procurement restrictions, and Item 17 for renewal and transfer conditions that signal when buying windows may open.

For software vendors evaluating whether to invest time in this account, the math is straightforward: one unit, one HQ, three mandated systems, and a leadership team small enough to reach directly. If your product complements QuickBooks, SHRM Toolkit, or Zoho One—or solves a pain point those tools leave open—the path to a conversation runs through Shenise Cook and Sandy Moran. For a ranked target list tailored to your product category, FranCloud can help you prioritize accounts like this one.

Questions vendors ask

HRBOOSTHRBoost US Franchising, answered from the filing

Systems Director Shenise Cook is the likely operational buyer, with Managing Director Sandy Moran and Chief Empowerment Officer C. Nicole Martin holding final sign-off authority per the 2025 FDD.
The FDD mandates QuickBooks by Intuit for accounting, SHRM Toolkit for HR, and Zoho One as the operating suite. No POS is specified given the professional services model.
One company-owned unit in Indiana. The FDD does not disclose any franchised locations, making this a single-unit operation as of the 2025 filing.
Item 8 procurement signals are not extracted in the available data. The FDD does not specify whether suppliers must be designated, approved, or open.
Initial terms run 10 years. Renewal allows three additional 5-year terms, contingent on compliance, refurbishment, and a new agreement that may materially change fees and territory.
The 2025 FDD is filed with state franchise regulators. You can review it directly in the embedded PDF viewer below.
Source

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HRBOOSTHRBoost US Franchising2025 FDDView only
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Operator footprint

Who runs the locations

1 operators run 1 mapped locations — 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

IN1

Related Professional services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.