+14.05% units YoYHQ-led decisions

ACTIONCOACH BUSINESS COACH FRANCHISEACTIONCOACH

Professional services

Software purchasing at ActionCOACH is driven by a franchisor mandate for Microsoft 365 and Intuit QuickBooks, with the franchisor controlling the core operational stack. The addressable market consists of 140 total units, 138 of which are franchised locations. Decision-making authority appears centralized at the franchisor level given the mandated technology requirements.

Live signals

Total units
140
138 franchised
Unit growth YoY
+14.05%
vs prior filing
AUV
$193K
Item 19, 2022
Royalty
10%
of gross sales
Ad fund
5%
national + local
Initial fee
$70K
per unit
Investment range
$123K–$157K
all-in, Item 7
Procurement
Approved supplier
from the filing

The vendor opportunity at ActionCOACH

ActionCOACH operates 140 total units, 138 of which are franchised, with a year-over-year unit growth rate of 14.05%. For software vendors, this represents a concentrated but expanding target market. The average unit volume sits at $192,928, and franchisees operate under a 15-year initial term with a 10% royalty. The franchisor mandates Microsoft 365 and Intuit QuickBooks, creating a defined tech environment where complementary or replacement tools must integrate with this stack.

Who controls software purchasing

Purchasing authority is centralized at the franchisor level. While specific HQ executives are not on file in the current dataset, the mandate of core operational software signals that the franchisor makes binding technology decisions for the system. Vendors should prepare to engage the corporate office in Nevada, as franchisees likely have limited autonomy to adopt non-mandated platforms without franchisor approval.

Mandated and current tech stack

The 2022 FDD identifies Microsoft 365 and Intuit QuickBooks as mandated technology. No other recommended or required platforms are disclosed. This creates a clear integration landscape: any software pitched to ActionCOACH must demonstrate compatibility with these two tools. The absence of a mandated CRM, scheduling, or marketing platform in the FDD may indicate an opportunity, but vendors should verify whether such tools are adopted de facto through the franchisor's operational manual.

Procurement, renewals, and timing

Item 8 of the FDD does not provide an extract on procurement restrictions, leaving the supplier model unclear. Renewal conditions, however, are detailed in Item 17: franchisees must give notice at least six months before expiration, remain current on payments, have no more than one default notice in 24 months, meet minimum performance standards, and sign an updated franchise agreement that may contain materially different terms. These 15-year renewal cycles, combined with the 14% growth rate, suggest periodic windows where new location onboarding or renewal-triggered tech evaluations could open.

How to read the ActionCOACH FDD

The 2022 Franchise Disclosure Document is the authoritative source for understanding ActionCOACH's legal and operational constraints. It details the mandated tech stack, renewal conditions, and unit economics cited here. Reviewing the full document below will help you identify compliance requirements, territorial protections, and any undisclosed supplier relationships that could affect your sales approach. For a ranked target list of franchise systems aligned with your software category, FranCloud can help you prioritize outreach.

Questions vendors ask

ACTIONCOACH BUSINESS COACH FRANCHISEACTIONCOACH, answered from the filing

Specific HQ executives are not on file, but the franchisor mandates core technology, indicating centralized purchasing control. Vendors should target the franchisor's leadership for software decisions.
The 2022 FDD mandates Microsoft 365 and Intuit QuickBooks. No other mandated or recommended technology is disclosed in the most recent filing.
The system has 140 total units, comprising 138 franchised and 2 company-owned locations, with a 14.05% year-over-year unit growth rate.
The procurement model is not disclosed in the most recent FDD. Item 8 does not provide an extract on designated or approved supplier requirements.
Renewal terms are 15 years, requiring 6 months' notice. Contract windows may align with renewal cycles, contingent on compliance, performance minimums, and signing an updated agreement.
The FDD was filed with state franchise regulators in 2022. You can review it directly in the embedded PDF viewer below for detailed legal and operational disclosures.
Source

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ACTIONCOACH BUSINESS COACH FRANCHISEACTIONCOACH2022 FDDView only

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