From the filings

+1.923% units YoYHQ-led decisions

HoneyBaked Ham

Retail food

HoneyBaked Ham requires every store to run its proprietary CMS Point-of-Sale system, replacing it whenever the franchisor designates a new one. Software decisions for all 448 locations — more than half company-owned — run through Alpharetta, Georgia headquarters, not individual stores.

For software vendors selling into US franchise brands.

Live signals

Total units
448
212 franchised
Unit growth YoY
+1.923%
vs prior filing
AUV
$984K
Item 19, 2025
Royalty
6%
of gross sales
Ad fund
5%
national + local
Initial fee
$20K
per unit
Investment range
$514K–$830K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

11%of gross sales (FY2026)

Ongoing fees: 11% of gross sales (FY2026)Royalty 6%, Ad fund 5%. Total 11% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 6%Ad fund 5%

Franchisor behaviours

What the franchisor requires

30 requirements the franchisor states in this filing, each in its own words; 1 explicit no; 3 questions the text does not settle, which is not a no.

Accounting

Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?

Yes

Franchise agreement

HBH currently requires all franchisees to use Quickbooks software and HBH’s standard chart of accounts.

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Franchise agreement

HBH has the right to independently access Franchisee’s point-of-sale system at any time.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

Franchisee shall deliver to HBH, not later than thirty (30) days after the end of each month an unaudited profit and loss statement and balance sheet in a form satisfactory to HBH covering Franchisee’s business for the prior month and for the fiscal year to date, all of which shall be certified by Franchisee as true…

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

We will receive revenues and profits from your purchases of specialty hams.

Is there a franchisee advisory council, association or committee?

Yes

Item 20

We created and support the Franchise Advisory Council (“FAC”) located at 3875 Mansell Road, Alpharetta, Georgia 3022-1532.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Franchise agreement

HBH, in its sole discretion, may notify Franchisee from time to time of changes or modifications to the HoneyBaked System, including without limitation, modifications to the FOM, the menu and format, the processes and systems to support the business, the products offered for sale, the required equipment, the signage…

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

We negotiate special purchasing arrangements with various distributors and suppliers for the benefit of our franchisees and, in exchange, we may receive fees, rebates, commissions, royalties, or other consideration from approved suppliers based on sales to franchisees.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

95

Item 8

We estimate that purchases and leases you will make from approved suppliers or as required by our specifications will represent 95% or more of your total cost to establish and to operate your Store.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

We may require you to pay a charge for the cost of such inspection and testing.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you propose to purchase any brand or type of construction or decorating material, fixtures, equipment, furniture or sign not then- approved by us, or propose to purchase any of these items from a supplier which is not then-approved by us, you must first notify us in writing.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

Franchisee acknowledges that HBH has the sole rights to and interest in all telephone numbers and directory listings related to any Mark, and Franchisee authorizes HBH to direct the telephone company and all listing agencies to transfer all telephone numbers and directory listings to HBH, its franchisee or designee

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Franchise agreement

Franchisee agrees to comply with HBH’s standards for processing electronic payments and any costs to do so are at Franchisee’s expense.

Franchise management

Must the franchisee participate in a customer-satisfaction or net-promoter survey program?

Yes

Franchise agreement

Franchisee shall participate in programs required from time to time by HBH regarding customer satisfaction or Franchisee’s compliance with the HoneyBaked System, which may include (but are not limited to) a guest feedback hotline, guest survey programs, mystery shopping, or other programs as HBH may require.

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Item 11

Inspect the operations and facilities at your Store.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 14

We will, from time to time, revise the contents of the FOM to implement new or different operating requirements applicable to all HoneyBaked Stores.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

You may not open a Store at a site that we have not accepted.

Marketing

Is a minimum grand opening advertising spend required?

Yes

Item 7

You must spend a minimum of $20,000 on your opening advertising.

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Franchise agreement

Franchisee shall spend a minimum of twenty thousand dollars ($20,000) prior to and within ninety (90) days of opening the Store on pre-opening and grand opening local advertising as prescribed in the FOM.

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Item 8

You must participate in our customer loyalty program and comply with our and our third-party service provider’s requirements for the program including providing discounts or complimentary products to participants.

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Franchise agreement

Franchisee shall become a member of any cooperative applicable to its Store and will abide by any rules and procedures adopted by such cooperative and approved by HBH.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

You must purchase all inventory (including food and non-food items, for example condiments, side items, premium desserts, produce, cleaning materials, packaged goods and beverage products) from suppliers designated or approved in advance by us.

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

You must construct your Store with the assistance of contractors and architects designated or approved by us.

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Franchise agreement

HBH requires that royalties, Advertising Fund contributions and all other amounts owing to HBH or any of its affiliates be made by electronic funds transfers.

Must the franchisee participate in a gift card program?

Yes

Item 8

You must participate in our programs relating to gift cards, gift certificates, stored value cards, online or mobile coupons or credits, online or mobile ordering systems, and other electronic money programs.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Franchise agreement

Franchisee shall maintain a competent, conscientious, trained staff in numbers sufficient to promptly service customers, including specified positions and minimum staffing levels that HBH may establish from time to time in the FOM.

Must employees wear uniforms specified by the franchisor?

Yes

Franchise agreement

Franchisee shall cause its employees to wear apparel which conforms strictly to the specifications, design, color and style as determined by HBH from time to time.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 8

You must purchase or lease an approved point-of-sale system for the Store from us or an approved supplier, as specified by us

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Franchise agreement

HBH has the right to independently access Franchisee’s point-of-sale system at any time.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 11

If additional training sessions are required, you may be charged for training.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Franchise agreement

HBH may require Franchisee (or one or more of the persons listed in Section 12.1 above) to attend conferences, including HBH’s conventions, which may be offered from time to time by HBH.

The filing answers no to 1 question
  • Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Franchise agreement

The vendor opportunity at HoneyBaked Ham

HoneyBaked Ham is a 448-store retail food brand — 212 franchised, 236 company-owned — where franchised outlets grew 1.9% year over year on a 6.0% royalty. Its Item 19 figure for the 198 franchised stores open at least three years through September 2025 was $983,538. The FDD is explicit about technology: every store runs the franchisor's own point-of-sale system.

Who controls software purchasing

HoneyBaked Ham's franchisor, whose listed officers include CEO James Dinkins, COO Kevin Koons and CFO Kenneth Marshall, sets and can change the required point-of-sale system across the whole chain, held under a corporate holding company.

Tech named in the FDD, and what is actually required

The FDD requires every store to purchase or lease the franchisor's proprietary CMS Point-of-Sale system and related software from the franchisor, currently the sole supplier, and to replace it whenever the franchisor designates a new point-of-sale or software system. Stores must also participate in the required customer loyalty program and in the franchisor's gift card, electronic money and online catering programs.

Procurement, renewals, and timing

Item 8 runs an approved-supplier list: specialty hams and turkey breasts must be purchased only from the franchisor or its designated supplier, and the CMS point-of-sale system from the franchisor, currently its sole supplier; franchisees may propose other suppliers for approval. The initial term is 10 years, followed by five-year renewal terms that each require a new agreement, remodeling, and a renewal fee.

How to read the HoneyBaked Ham FDD

The embedded PDF viewer below carries HoneyBaked Ham's 2026 Franchise Disclosure Document in full — talk to FranCloud for a ranked target list of retail food brands with an in-house point-of-sale mandate like this one.

Questions vendors ask

HoneyBaked Ham, answered from the filing

HoneyBaked Ham's corporate franchisor specifies and can replace the CMS Point-of-Sale system every store must run. CEO James Dinkins and COO Kevin Koons are among the officers the FDD lists.
The FDD requires every HoneyBaked store to use the franchisor's proprietary CMS Point-of-Sale system and related software, and to replace it if the franchisor designates a new point-of-sale or software system. Franchisees also participate in a required customer loyalty program and in its gift card, electronic money and online catering programs.
HoneyBaked Ham operates 448 stores — 212 franchised and 236 company-owned. Franchised outlets grew 1.9% year over year, with the heaviest franchise concentration in North Carolina, Missouri and Georgia.
Item 8 runs an approved-supplier list: specialty hams and turkey breasts must come only from the franchisor or its designated supplier, and the CMS Point-of-Sale system and software come from the franchisor, currently their sole supplier; franchisees may propose other suppliers for approval.
The initial franchise term runs 10 years, with five-year renewal terms after that. Each renewal requires a new franchise agreement, remodeling, and a renewal fee — a recurring point to revisit the point-of-sale relationship.
The embedded PDF viewer below holds HoneyBaked Ham's 2026 Franchise Disclosure Document in full.
Source

Read the filing itself

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HoneyBaked Ham2026 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

49 operators run 89 mapped locations. 13 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit36
2–9 units13

Top states by locations

NC18
MO10
GA8
TN8
FL7

Ownership

The portfolio behind HoneyBaked Ham

unknown of the franchise holding.

Related Retail food brands

Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.