F-O-R-T-U-N-E Franchise

The vendor opportunity at Jersey Mike's

Jersey Mike's operates a compact franchise system of 54 total units, with 53 franchised locations and a single company-owned store. The 2026 FDD reports a year-over-year unit growth rate of -10.169%, indicating a contracting footprint. For software vendors, this means the addressable market is small but highly centralized. The franchisor mandates several technology systems, creating a clear path for vendors who can displace or integrate with the existing stack. The royalty rate is 8.0%, and the initial franchise term is 10 years. Average unit volume is not disclosed in the most recent FDD.

Who controls software purchasing

Purchasing authority rests at the headquarters level. The 2026 FDD Item 1 lists Ronald Herzog as CEO and Jeff Herzog as President. Dylan DeYoung serves as Director of Training & Operations, a role that often influences or directly manages operational software decisions. Jenna Blake, Sr. Director of Human Resources and Administration, and Steven Margalit, Director of Finance & Franchisee Development, round out the named executive team. No parent company is on file; the brand appears independently owned. Vendors should target this tight-knit leadership group, as there is no multi-unit operator footprint mapped in our corpus to suggest decentralized buying.

Mandated and current tech stack

The FDD mandates several named systems. These include an Exchange System, Loxo, VINE, and ZoomInfo, with FPC Vine also listed. This stack points to a focus on recruiting, data intelligence, and operational management. The presence of Loxo and ZoomInfo suggests a heavy emphasis on talent acquisition and sales intelligence at the corporate level. The Exchange System and VINE likely handle core operational or compliance functions. Because these are mandated, any new vendor must demonstrate clear superiority or a compelling integration case to unseat an incumbent.

Procurement, renewals, and timing

Specific procurement restrictions from Item 8 were not extracted in our corpus, so the designated versus approved supplier model remains unclear from this data. However, the renewal structure offers a predictable window for engagement. The franchise agreement automatically extends for successive 10-year terms unless the franchisee provides written notice at least 12 months but not more than 15 months before the current term expires. This creates a recurring, multi-year evaluation cycle. With the system experiencing unit contraction, the franchisor may be receptive to technology that promises operational efficiency or growth enablement.

How to read the Jersey Mike's FDD

The full 2026 FDD is embedded below. Review Item 1 for the complete executive roster and ownership structure. Item 11 details the mandated technology systems and any associated costs or obligations. Item 17 provides the full renewal and termination language. For vendors, the most critical sections are the technology mandates and any Item 8 procurement restrictions, which define whether you sell to the franchisor, the franchisee, or both. FranCloud can help you build a ranked target list based on this and similar FDD intelligence.