From the filings

HQ + multi-unit

Better Homes and Gardens Real Estate

Real estate

Better Homes and Gardens Real Estate runs mostly open technology procurement, with one exception: an optional Productivity Suite (CRM, websites, email marketing) offered at no extra cost through an Approved Supplier. That covers 362 U.S. offices, all franchised, under parent Anywhere Real Estate.

For software vendors selling into US franchise brands.

Live signals

Total units
362
362 franchised
Franchised outlet growth
-1.63%
Item 20, last two year-ends
AUV
—
Item 19
Royalty
5% component; full terms unconfirmed
percentage component
Ad fund
1%
percentage component
Initial fee
$25K
per unit
Investment range
$34K–$269K
all-in, Item 7
Procurement
Approved supplier
from the filing
Item 19
No claims
from the filing

Ordinary royalty terms

5% component; full terms unconfirmed

Complete royalty terms are not confirmed for the selected filing.

Recorded percentage components

These are recorded percentage components. Each has its own base and conditions; the chart does not state the total payment or confirm ad-fund completeness.

1recorded components (FY2026)

Recorded percentage components (FY2026)Ad fund 1%. Components use their own filing bases and conditions. Drawn against a 15% reference scale.

15% reference

Ad fund 1%

Mandated & recommended tech

The systems vendors compete with

Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.

AngiAngi
MarketingItem 1

Anywhere Group’s wholly owned subsidiaries, RealVitalize LLC and RealVitalize Affiliates LLC, each a Delaware limited liability company (collectively “RealVitalize”), partnered with Angi, an operating business of Angi Inc., a Delaware corporation. Angi is the nation’s largest network of pre-screened, homeowner-rated home service professionals to offer home sellers with home improvement resources during the home listing process. RealVitalize enables home sellers to make their property ready for sale by providing resources to fund staging and home improvements with no up-front cost via a consumer program offered in partnership with Angi. The RealVitalize program began doing business in 2019 and as of December 31, 2021, RealVitalize is available nationally through participating Anywhere company-owned and certain Real Estate Affiliate franchise brokerages, with the exception of the States of Rhode Island, Delaware, Louisiana, North Dakota and South Dakota. RealVitalize LLC and RealVitalize Affiliates LLC share a principal business address with us at 175 Park Avenue, Madison, New Jersey 07940. Angi, Inc.’s principal business address is 130 E. Washington Street, Ste. 1100, Indianapolis, Indiana 46204.

CanvaCanva
MarketingItem 11

Subject Hours of Hours of On- Location2 Classroom The-Job Training Training1 Day One Leaning into the Brand & Brand Vision 0.50 0 Virtually in 2026 Dynamics of Change 0.50 0 Virtually in 2026 BHGRE Marketing Updates & 0.50 0 Virtually in 2026 Strategy, Social Media, Canva, People, Inc. Relationship & Trends Report PR & Communications 0.50 0 Virtually in 2026 The Studio 0.25 0 Virtually in 2026 Ancillary Products & Services 0.25 0 Virtually in 2026 Solutions Hub 0.50 0 Virtually in 2026 Day Two Identifying Your Ideal Recruits 0.50 0 Virtually in 2026 DASH, KPI’S & Reporting Power BI 1.00 0 Virtually in 2026 Brand Recruiting Tools: Recruiting 0.50 0 Virtually in 2026 Incentive 2026, TA TextCode, DestinationBHG, TA Mag Subscription MoxiTalent 0.50 0 Virtually in 2026 ARMS 0.50 0 Virtually in 2026 CE Shop Links 0.25 0 Virtually in 2026 Recruiting/Coaching 0.50 0 Virtually in 2026 Broker Make Real Connections 0.50 0 Virtually in 2026 AS Planning For Leaders Day Three BHGRE Rise & 0.75 0 Virtually in 2026 Trendmaker Learning Consultations 0.50 0 Virtually in 2026 Evergreen Educators BE BETTER University® 0.50 0 Virtually in 2026 Coaching 0.50 0 Virtually in 2026 Product Training & Resources 0.50 0 Virtually in 2026 Day Four Vision and Mission of the Companies 1.50 0 Virtually in 2026 (Recruiting and Retention) Workshop Growth & Strategic Partnership 0.50 0 Virtually in 2026

FacebookMeta
MarketingItem 17

You must assign any URLs with our Marks to us without any compensation from us and remove all references to the Marks, logos, trade names, service marks, our unique style, colors, color patterns and designs, and other indicia of the brand, whether in signage, print or online, in their social media handles and/or on their social media sites, including but not limited to, Facebook, LinkedIn and other similar such sites. You must also stop using Confidential Information; immediately return all Manuals and other property or programs; and retain records for three years after termination.

LinkedInLinkedIn
MarketingItem 17

You must assign any URLs with our Marks to us without any compensation from us and remove all references to the Marks, logos, trade names, service marks, our unique style, colors, color patterns and designs, and other indicia of the brand, whether in signage, print or online, in their social media handles and/or on their social media sites, including but not limited to, Facebook, LinkedIn and other similar such sites. You must also stop using Confidential Information; immediately return all Manuals and other property or programs; and retain records for three years after termination.

Franchisor behaviours

What the franchisor requires

15 requirements the franchisor states in this filing, each in its own words; 12 explicit no's; 7 questions the text does not settle, which is not a no.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

We or Anywhere Services Group maintains a list of “Approved Suppliers” that provide trademark-bearing items to be used by our franchisees.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 11

We reserve the right to change or modify the P&P Manual at any time, and to discontinue or add resources and/or services offered to the System at any time.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

1584324

Item 8

gross revenue of $1,584,324, or 0.03% of total 2025 Anywhere Group revenue was from required purchases or leases, or purchases or leases subject to our mandatory

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

We and our Related Parties have the right to receive fees, payments, rebates, commissions or other consideration (collectively “Consideration”) from Approved Suppliers, vendors affiliated with the Strategic Partnership Program, Listing Services, or other vendors from which you opt to purchase products, services and…

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

5

Item 8

We estimate that required purchases by a conversion or start-up franchisee on an ongoing basis typically will equal less than 5% of the franchisee’s total operating expenses per year.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

Trademark-bearing products, including signage and stationery, may only be purchased from an Approved Supplier unless you BHGRE 03/26 35 receive our prior written permission to use another supplier.

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Item 11

You must reasonably ensure that any technology you use in connection with the Business, has appropriate data security controls, including but not limited to the following: (i) authentication mechanisms designed so that they cannot be bypassed to gain unauthorized access to systems and implementation of multi-factor…

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

We or our designee, have the right during the Term and for three (3) years following termination of the Agreement, to visit your Office (or any other place where your records are located) and/or to conduct remotely, during normal business hours and without hindrance or delay, proceed:

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Franchise agreement

We reserve the right to make reasonable changes in the P&P Manual that we determine are appropriate in our Reasonable Business Judgment for the continued success and development of the System and its franchisees.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

You may not open an Office unless we have approved the site.

Marketing

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Item 11

In addition, we have the right to form, change, dissolve or merge advertising cooperatives, and require franchisees to participate in them at a local or regional level.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

Trademark-bearing products, including signage and stationery, may only be purchased from an Approved Supplier unless you BHGRE 03/26 35 receive our prior written permission to use another supplier.

Must equipment be purchased from designated or approved suppliers?

Yes

Franchise agreement

You must purchase all exterior signs solely from our designated Approved Supplier, unless you receive prior written approval from us to use an alternative local supplier.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 11

You must pay any fees we charge and all your costs of transportation, lodging, meals and other expenses.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Franchise agreement

You or your representative will attend and encourage your independent agents and employees to attend our brand business conference, The Better Retreat (if held), every other calendar year for our then current registration fee.

The filing answers no to 12 questions
  • Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?Item 11
  • Is there a franchisee advisory council, association or committee?Item 11
  • Does the franchisor charge a fee to evaluate a proposed supplier?Item 8
  • Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Item 11
  • Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Item 11
  • Is a minimum grand opening advertising spend required?Item 7
  • Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Item 12
  • Must the franchisee participate in a customer loyalty or rewards program?Item 11
  • Does the franchisor require minimum staffing levels or specific roles?Franchise agreement
  • Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?Item 11
  • Does the franchisor have independent access to the data in the franchisee's POS or computer system?Item 11
  • Must the franchisee use a CRM system designated or approved by the franchisor?Item 8

The vendor opportunity at Better Homes and Gardens Real Estate Better Homes and Gardens Real Estate runs 362 U.S. offices, all franchised, under parent Anywhere Real Estate alongside Corcoran, Coldwell Banker, Sotheby's International Realty, Century 21, and ERA. Franchised outlets fell 1.63% year over year. Technology here is mostly open-market, with one notable exception a vendor should target directly.

Who controls software purchasing Chief Marketing Officer David Marine, who leads Franchise Brands marketing for parent Compass International Holdings, is the natural point of contact for the brand's optional Productivity Suite and design/marketing tools; Elisabeth Gehringer, President and CEO of Compass International Holdings Franchise Brands, and Brand President Ginger Wilcox are among the other officers named in Item 2. Only 1 of the 84 mapped operators runs more than one office, so purchasing decisions for anything beyond the trademark-item list run through HQ.

Tech named in the FDD, and what is actually required BHGRE offers a Productivity Suite — a CRM, presentation tool, agent and broker websites, a recruiting tool, and an e-mail marketing solution — through a single Approved Supplier; it's optional as of this filing, though the franchisor reserves the right to make it mandatory. Computer equipment must meet minimum standards but can be purchased from any source, and franchisees must use the franchisor's reporting system to transmit listing and transaction data. Canva, Facebook, and LinkedIn are named in the filing.

Procurement, renewals, and timing Item 8 requires trademark-bearing items — signs, stationery, business cards — from an Approved Supplier unless BHGRE gives prior written permission to use another source; non-trademark items like furniture need only meet general standards and can come from anywhere. Franchised outlets fell 1.63% year over year. The Franchise Agreement runs 10 years from the Opening Date with no renewal rights, and any additional term may require signing the then-current agreement; only Limited Purpose Office addenda extend automatically in one-year periods.

How to read the Better Homes and Gardens Real Estate FDD The embedded viewer below is Better Homes and Gardens Real Estate's 2026 Franchise Disclosure Document. For a ranked list of real estate targets like this one, talk to FranCloud.

Ordinary royalty terms

Complete royalty terms are not confirmed.

Questions vendors ask

Better Homes and Gardens Real Estate, answered from the filing

Chief Marketing Officer David Marine, who leads Franchise Brands marketing for parent Compass International Holdings, is the likely contact for the optional Productivity Suite and marketing tools; Elisabeth Gehringer, President and CEO of Compass International Holdings Franchise Brands, oversees franchise operations per Item 2.
Franchisees must use the franchisor's reporting system. BHGRE also offers a Productivity Suite — CRM, websites, a recruiting tool, and email marketing — through one Approved Supplier; it's optional today, though the franchisor reserves the right to make it mandatory. Canva, Facebook, and LinkedIn are named in the filing.
362 real estate offices nationwide, all franchised, concentrated in TX, WA, VA, HI, and FL.
Mostly open: trademark items like signage and business cards must come from an Approved Supplier, but non-trademark items and computer equipment can be purchased from any source meeting the franchisor's standards. Franchisees may propose an alternate supplier for approval.
The Franchise Agreement runs 10 years from the Opening Date with no renewal rights; an additional term may require signing the then-current agreement. Only Limited Purpose Office addenda extend automatically in one-year periods. Franchised outlets fell 1.63% year over year, so term expirations are a more reliable technology touch point than new-office signings.
The embedded PDF viewer below is Better Homes and Gardens Real Estate's 2026 Franchise Disclosure Document — open it there for the Productivity Suite terms.
Source

Read the filing itself

Read the original document for the filing figures and their terms, page by page. Buy the original PDF to download, search, and annotate it.

Better Homes and Gardens Real Estate2026 FDDView only

Loading filing…

View only A one-time purchase: the original filing, yours to keep.

FDD alert

Tell me when this brand refiles.

Request an email alert when a newer filing for Better Homes and Gardens Real Estate is available.

The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

84 operators run 87 mapped locations. 1 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit83
2–9 units1

Top states by locations

TX27
WA8
VA7
HI7
FL7

Ownership

The portfolio behind Better Homes and Gardens Real Estate

Ownership: Anywhere Real Estate.

Sibling brands

Related Real estate brands

Primary franchise filings · updated September 2026. Read the original filing for definitions, conditions, and qualifications.