The vendor opportunity at 1 Percent Lists MD NY
1 Percent Lists MD NY operates 51 total units — 50 franchised and 1 company-owned — with 11.1% year-over-year unit growth. For software vendors, the addressable market is compact but expanding. The franchise charges a 5.0% royalty and operates on a 4-year initial term, with successor franchise terms also set at 4 years for operators in good standing. Average unit volume is not disclosed in the most recent FDD.
The system’s real estate brokerage model means technology needs center on listing management, agent productivity, and client-facing digital tools. Vendors selling CRM, transaction management, marketing automation, or website platforms will find a defined, franchisor-controlled technology environment.
Who controls software purchasing
Purchasing authority is centralized at the franchisor level. While specific HQ executive names are not in our database, the mandate structure — requiring a broker website and agent websites — signals that technology decisions are made at the top and pushed down to franchisees. This is typical of franchise systems where brand consistency and digital presence are tightly managed.
For vendors, this means the sales motion must target the franchisor directly. Franchisees are unlikely to have independent purchasing authority for core operational software. The absence of named decision-makers in our records underscores the need for direct outreach to the HQ, which is based in Los Angeles.
Mandated and current tech stack
The 2026 FDD mandates two technology components: a broker website and agent websites. No other operational technology — no POS, no accounting platform, no CRM — is disclosed as mandated in the most recent filing. This creates a clear opening for vendors offering complementary tools that integrate with or enhance the mandated web presence.
Because the mandate is narrow, the current tech stack beyond websites is effectively unknown from the FDD alone. Vendors should approach with a discovery mindset: the franchisor likely evaluates tools on a case-by-case basis, and the absence of a broad mandate suggests flexibility for new solutions that demonstrate clear ROI for the broker and its agents.
Procurement, renewals, and timing
Item 8 of the FDD does not provide an extract detailing procurement rules. Whether the system uses designated suppliers, an approved-supplier list, or an open procurement model is not disclosed in the available data. This ambiguity means vendors should prepare for a range of scenarios, from a formal RFP process to a more ad-hoc evaluation.
Renewal timing offers a predictable window for software conversations. The initial franchise term is 4 years. Franchisees in good standing can acquire two successor franchises for additional 4-year terms on the then-current terms and conditions. As units approach renewal, both the franchisor and franchisees may reassess their technology stack, creating natural openings for vendor engagement.
How to read the 1 Percent Lists MD NY FDD
The 2026 Franchise Disclosure Document is embedded below for full reference. Filed with state franchise regulators, the FDD contains the legal and operational disclosures that govern the franchise relationship. For software vendors, the most relevant sections are Item 8 (procurement obligations), Item 11 (franchisor assistance and mandated technology), and Item 17 (renewal and termination conditions).
Reviewing these sections directly will help you understand exactly what the franchisor requires, what support they provide, and where gaps exist that your software can fill. The embedded viewer allows full-text search and navigation.
For a ranked target list of franchise systems matched to your software category, talk to FranCloud.