1 Percent Lists MD NY

The vendor opportunity at 1 Percent Lists MD NY

1 Percent Lists MD NY operates 51 total units, 50 of which are franchised and one company-owned. The system grew units by 11.1% year-over-year, adding new locations primarily in Louisiana (10 units), Florida (6), Pennsylvania (5), Georgia (5), and Missouri (3). For software vendors, the immediate addressable market is 51 locations, with a royalty rate of 5.0% and an initial franchise term of 4 years. The operator base is highly fragmented: 46 operators run a single unit, while only 2 operators control between 2 and 9 units. No operator runs 10 or more locations. This fragmentation means any software sale must win over a centralized HQ that can mandate adoption across a dispersed, single-unit-heavy network.

Who controls software purchasing

The 2026 Franchise Disclosure Document names only one individual in Item 1: Kelly Clayton, listed as agent for service of process. While the FDD does not disclose a CIO, CTO, or procurement lead by title, the presence of a single named executive and a fully mandated tech stack points to centralized purchasing control at the HQ level. Vendors should expect that software evaluation, selection, and deployment decisions are made by a small leadership team, not by individual franchisees. The lack of a parent company—the brand appears independently owned—further concentrates decision-making. When pitching, assume you need to reach the top of a lean organization where Kelly Clayton or an equivalent operational lead holds buying authority.

Mandated and current tech stack

Item 11 of the 2026 FDD mandates five technology categories for all franchisees: Agent Websites, Broker Website, CRM software, DotLoop, and MLS access. DotLoop is the only named vendor, serving as the mandated transaction management platform. The CRM requirement is category-level, meaning the specific CRM vendor may be chosen or approved by the franchisor but is not named in the FDD. Similarly, agent and broker websites are mandated but no specific vendor is disclosed. MLS access is a functional requirement tied to real estate operations. For software vendors, the stack reveals a clear dependency on DotLoop for transaction workflows, with adjacent opportunities in CRM, website, and data-integration tools that complement or replace existing mandated categories.

Procurement, renewals, and timing

Item 8 of the FDD provides no extract on procurement processes, meaning the franchisor does not publicly disclose whether it uses designated suppliers, approved supplier lists, or an open procurement model. This absence requires vendors to engage HQ directly to understand purchasing pathways. On renewals, Item 17 states that franchisees in good standing can acquire two successor franchises for additional 4-year terms on the then-current terms and conditions. With initial terms set at 4 years and unit growth at 11.1%, contract renewal cycles and new unit openings create natural windows for software evaluation. Vendors should monitor new franchise sales and upcoming renewal cohorts in top states like Louisiana and Florida to time outreach.

How to read the 1 Percent Lists MD NY FDD

The 2026 FDD is embedded below for direct review. Key sections for software vendors include Item 11 (mandated technology and named vendors like DotLoop), Item 1 (executive disclosures—here, only Kelly Clayton), Item 8 (procurement—no extract provided), and Item 17 (renewal and successor terms). The filing is made with state franchise regulators and reflects the system as of the 2026 disclosure year. Use the PDF viewer to verify the mandated tech stack, operator footprint, and any updates to procurement language before building your pitch. For a ranked target list of franchise systems matched to your software category, FranCloud can help you prioritize outreach based on real FDD data.