From the filings

Subway vs Jersey Mike's Subs

Two franchise brands, side by side, from their filings.

More vendor edges
Subway
wins 2 of 10 rows

Subway is the larger system.

Jersey Mike's Subs is adding franchised locations faster.

At Subway, headquarters controls purchasing; at Jersey Mike's Subs, owners buy from an approved list.

Evidence

Locations: 18,773 at Subway, 3,227 at Jersey Mike's Subs.

Item 20 · 2026 filing
Evidence

Franchised location growth: -3.7% at Subway, +8.3% at Jersey Mike's Subs.

Item 20 · 2026 filing
Evidence

Purchasing: Franchisor controlled at Subway, Approved supplier list at Jersey Mike's Subs.

Item 8 · 2026 filing
Quick service restaurant
Subway
2 vendor edges
Quick service restaurant
Jersey Mike's Subs
2 vendor edges
Total locations
18,773Vendor edgemore locations to sell to
3,227
Franchised locations
18,773Vendor edgemore owner-run locations
3,201
Franchised location growth
-3.7%
+8.3%Vendor edgemore new locations opening
AUV
—
$1.37M
Royalty
8%full terms unconfirmed
6.5%full terms unconfirmed
Ad fund
4.5%
1%
Initial fee
$15K
$20K
Investment range
$263K–$630K
$436K–$1.16M
Purchasing
Franchisor controlled
Approved supplier listVendor edgeowners can buy, not only headquarters
FDD year
2026
2026

Who decides, side by side

Who decides, by category

Subway

Headquarters picks the POS, the card processor, supplies and the loyalty program. Headquarters sets standards for the accounting system.

Point of saleRequired
HQPicks the vendorMulti-unitNo saySingle-unitNo say
Headquarters picks. Sell to headquarters.Item 11
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Evidence

Headquarters designates the POS every location uses.

“SubwayPOS® is the required POS software for all restaurants.”

SubwayItem 11 · 2026 filing
Card processingRequired
HQPicks the vendorMulti-unitNo saySingle-unitNo say
Headquarters picks. Sell to headquarters.Adyen · Item 8
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Evidence

Payments is required through Adyen.

“Until we provide you with notice that only the Ingenico payment terminal (used for processing through FreedomPay) is required, you must obtain, use and pay all fees associated with both the P400 payment terminal (used for processing through Adyen) and the Ingenico payment terminal.”

SubwayItem 8 · 2026 filing
Supplies and equipmentRequired
HQPicks the vendorMulti-unitNo saySingle-unitNo say
Headquarters picks. Sell to headquarters.Item 8
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Evidence

Headquarters designates where supplies come from.

“You must use only approved suppliers for third party delivery services.”

SubwayItem 8 · 2026 filing
CRMNot stated
HQMulti-unitThe filing doesn’t saySingle-unit
The filing doesn’t say. Ask headquarters who decides.
AccountingStandards-based
HQSets standardsMulti-unitChooses what meets themSingle-unitChooses what meets them
Meet the standard, then sell to owners.Item 17
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Evidence

Owners keep books to headquarters’ requirements.

“You shall establish and maintain a bookkeeping, accounting and record keeping system conforming to the requirements prescribed by us”

SubwayItem 17 · 2026 filing
LoyaltyRequired
HQPicks the vendorMulti-unitNo saySingle-unitNo say
Headquarters picks. Sell to headquarters.Franchise agreement
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Evidence

Every location runs headquarters’ loyalty program.

“You must also accept credit card and debit card payments as well as contactless and mobile device payments and participate in our gift card, loyalty, rewards and related programs at your expense.”

SubwayFranchise agreement · 2026 filing
Makes the decisionShapes the choiceNot stated
Who decides, by category

Jersey Mike's Subs

Headquarters picks the POS, the card processor and the loyalty program. Supplies come from an approved list. Headquarters sets standards for the accounting system.

Point of saleRequired
HQPicks the vendorMulti-unitNo saySingle-unitNo say
Headquarters picks. Sell to headquarters.ReSource Point of Sale · Item 11
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Evidence

POS is required through ReSource Point of Sale, $7,500 per register.

“Currently, all hardware and software must be purchased through ReSource Point of Sale, LLC at a cost of approximately $7,500 per register. … You must also pay Company a POS license fee at the current cost of $2,000 per register, which is subject to change. … You must reimburse Company for the hardware, software, and installation Company pays its designated supplier to connect your Restaurant to Company’s private redundant network, at a cost of $4,500 per JERSEY MIKE’S Restaurant. You must also pay Company a $750 initial credit card processing software fee.”

Jersey Mike's SubsItem 11 · 2026 filing
Card processingRequired
HQPicks the vendorMulti-unitNo saySingle-unitNo say
Headquarters picks. Sell to headquarters.Item 8
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Evidence

Headquarters designates the card processor.

“You must use Company’s designated credit card processing company, which may periodically change.”

Jersey Mike's SubsItem 8 · 2026 filing
Supplies and equipmentApproved list
HQApproves a listMulti-unitChooses from the listSingle-unitChooses from the list
Get on the approved list, then sell owner by owner.Franchise agreement
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Evidence

Supplies come from suppliers headquarters approves.

“Franchisee must purchase the products and services that Franchisor periodically designates only from the suppliers that Franchisor prescribes and only on the terms and according to the specifications that Franchisor approves.”

Jersey Mike's SubsFranchise agreement · 2026 filing
CRMNot stated
HQMulti-unitThe filing doesn’t saySingle-unit
The filing doesn’t say. Ask headquarters who decides.
AccountingStandards-based
HQSets standardsMulti-unitChooses what meets themSingle-unitChooses what meets them
Meet the standard, then sell to owners.Franchise agreement
Show the evidenceHide the evidence
Evidence

Owners keep books to headquarters’ requirements.

“Franchisee shall establish and maintain a bookkeeping, accounting and record-keeping system conforming to the requirements and retaining all information prescribed by Franchisor.”

Jersey Mike's SubsFranchise agreement · 2026 filing
LoyaltyRequired
HQPicks the vendorMulti-unitNo saySingle-unitNo say
Headquarters picks. Sell to headquarters.Item 8
Show the evidenceHide the evidence
Evidence

Every location runs headquarters’ loyalty program.

“Company will require you to participate in certain system-wide promotions and programs, including the customer loyalty program with text messaging and email, the online ordering program, and the food and labor management software program.”

Jersey Mike's SubsItem 8 · 2026 filing
Makes the decisionShapes the choiceNot stated

Point of sale: ReSource Point of Sale

EligibilityDesignatedObligationRequiredAgreement—Who decidesHeadquartersAdoption—

Go deeper

Common questions

Subway vs Jersey Mike's Subs, answered

Subway has 18,773 total locations and Jersey Mike's Subs has 3,227, so Subway is the larger system.
Subway grew locations -3.7% year over year vs +8.3% for Jersey Mike's Subs, so Jersey Mike's Subs is growing faster.
Subway: Complete royalty terms are not confirmed for the selected filing. Jersey Mike's Subs: Complete royalty terms are not confirmed for the selected filing. Percentage components alone do not establish the lower total payment.
Subway's initial franchise fee is $15K and Jersey Mike's Subs's is $20K, so Subway has the lower fee.
Subway's initial investment runs $263K–$630K and Jersey Mike's Subs's runs $436K–$1.16M, so Jersey Mike's Subs requires the larger investment.

The brands you can actually sell into, from the filings.