Tifa Foods International

The vendor opportunity at Tifa Foods

Tifa Foods International operates a small but fast-growing franchise system of 9 units, all franchised, with no company-owned locations disclosed in the 2025 FDD. The brand reported an 80% year-over-year unit growth rate, signaling aggressive expansion. Average unit volume sits at $547,112.48, with a 6.0% royalty rate and a 10-year initial term. For software vendors, the immediate addressable market is limited to 9 locations, but the growth trajectory and mandated tech stack create a concentrated, HQ-driven sales motion.

Who controls software purchasing

Software purchasing authority rests with a tight executive team at the franchisor's California headquarters. The 2025 FDD Item 1 lists Michael Ashamalla as Chief Executive Officer, Denise Orr as Chief Financial Officer, and Shawn Orr as Chief Sales Officer. Candace Rono serves as Chief Creative Officer, a role that likely carries influence over customer-facing and brand-consistency technology. No dedicated technology leadership—such as a CIO, CTO, or VP of IT—appears in the filing. Vendors should expect a direct, relationship-based sales process involving the CEO and CFO, with the creative and sales chiefs weighing in on tools that affect brand experience or franchisee operations.

Mandated and current tech stack

The franchisor mandates a specific set of technology systems for all franchisees. The point-of-sale system is Clover POS by Clover Network, LLC, a cloud-based platform common in quick-service and retail food concepts. For workforce management, the system requires Homebase, which covers scheduling, time tracking, and team communication. The proprietary Tifa Chocolate & Gelato Franchise Operations System (FOS) is also mandated, suggesting a custom or configured platform for operational workflows. Beyond these core systems, franchisees must maintain a location website, use a media manager, and participate in a national consumer website—all mandated by the franchisor. This stack leaves gaps in areas like inventory management, loyalty, delivery integration, and advanced analytics that vendors can probe.

Procurement, renewals, and timing

The FDD extract does not include Item 8 procurement language, so the formal supplier designation process—whether designated, approved, or open—is not publicly detailed here. However, the mandate of specific named systems like Clover and Homebase indicates a designated-supplier model for core operational technology. Renewal conditions under Item 17 require franchisees in good standing to remodel, expand, or relocate their locations to then-current standards to execute a successor agreement. This creates a built-in technology refresh trigger tied to the 10-year term cycle. Vendors should time outreach around franchisee renewal windows and any system-wide technology updates driven by the franchisor's evolving standards.

How to read the Tifa Foods FDD

The 2025 Franchise Disclosure Document for Tifa Foods International is the primary source for understanding the system's technology mandates, supplier requirements, and executive structure. Item 11 details the franchisor's obligations around required systems, which is where the Clover, Homebase, and FOS mandates originate. Item 1 identifies the executives who control purchasing decisions. Item 17 outlines renewal conditions that signal when franchisees must invest in updated technology and facilities. The full document is embedded below for direct review. For a ranked target list of franchise systems matched to your software category, FranCloud can help you prioritize outreach based on tech stack gaps, growth rates, and decision-maker access.