Pump It Up

The vendor opportunity at Pump It Up

Pump It Up operates 42 franchised locations in the youth services segment, with an average unit volume of $735,075 and a 6% royalty rate. The network contracted by 8.7% year-over-year, which may signal consolidation or churn — a dynamic that can open conversations about operational efficiency and cost control. For software vendors, the total addressable market is 42 units, all under franchise agreements with a 10-year initial term. The franchisor is independently owned, with no parent company on file.

Who controls software purchasing

Purchasing authority sits at the corporate level. The 2025 FDD lists David Tedesco as Chairman & Chief Executive Officer and Matt Moder as Director of Data Sciences & Marketing. No dedicated IT or procurement executive is named, which suggests that marketing and data functions drive technology decisions. Vendors pitching marketing analytics, local SEO, or operational platforms should route outreach to Moder and President Lauren Tebbenhoff. The absence of a named CIO or CTO means the buying center is lean and likely concentrated in a few hands.

Mandated and current tech stack

The 2025 FDD mandates exactly two systems: Google My Business and the POpS System. Google My Business is the core local-listings platform, indicating that the franchisor enforces brand-level control over location data and customer-facing search presence. The POpS System is the operational backbone, though the FDD does not specify its vendor or module scope. No other POS, scheduling, CRM, or ERP platforms are disclosed as mandated or recommended. This narrow tech stack leaves room for vendors in areas like party booking, staff scheduling, payment processing, and customer engagement — provided they can demonstrate integration with or improvement upon the existing POpS System.

Procurement, renewals, and timing

Item 8 of the 2025 FDD contains no extract on procurement, meaning no designated supplier list or approved-vendor process is publicly disclosed. This could indicate an open procurement environment or simply that the franchisor does not publish those details in the FDD. Vendors should clarify directly whether purchases require HQ approval or if franchisees have autonomy.

Renewal mechanics offer a predictable window for software sales. The initial 10-year term is followed by automatic one-year renewals unless the franchisee provides non-renewal notice at least nine months before the next interim period begins. Each interim period incurs a $500 monthly administrative fee. This structure creates an annual decision point where operators may be more receptive to tools that reduce overhead or streamline compliance. The recent unit decline may also prompt the franchisor to seek technology that improves unit-level economics.

How to read the Pump It Up FDD

The full 2025 Franchise Disclosure Document is embedded below. It contains the legal and financial disclosures that govern the franchise relationship, including Item 1 executives, Item 11 tech mandates, and Item 17 renewal terms. Reviewing the FDD directly is the most reliable way to validate the franchisor’s stated obligations and identify gaps where your software can add value. For a ranked target list of franchise systems matched to your product, reach out to FranCloud.