HQ-led decisions

Krak Boba

Retail food

Software purchasing at Krak Boba is controlled at the headquarters level by a tight executive team led by CEO Tin Do and COO Ben Pham. The franchise currently mandates a specific POS system across its 7-unit network, creating a clear entry point for complementary SaaS vendors. With an average unit volume of $704,212 and a 10-year initial term, the addressable market is small but concentrated, making direct HQ engagement essential.

Live signals

Total units
7
6 franchised
Unit growth YoY
vs prior filing
AUV
$704K
Item 19, 2022
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$50K
per unit
Investment range
$275K–$472K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
unaudited

Mandated & recommended tech

The systems vendors compete with

Recommended systems named in Item 11 of the filing, no system-wide mandate locks the door.

DoorDashDoorDash, Inc.
DeliveryItem 6

or other operations and communications systems. Third-Party Delivery Up to 30% per As incurred. You are required to use third- Fee order. party delivery service providers, such as DoorDash, UberEats,

GrubhubGrubhub Inc.
DeliveryItem 6

communications systems. Third-Party Delivery Up to 30% per As incurred. You are required to use third- Fee order. party delivery service providers, such as DoorDash, UberEats, and GrubHub, and pay the

Uber EatsUber Technologies, Inc.
DeliveryItem 6

perations and communications systems. Third-Party Delivery Up to 30% per As incurred. You are required to use third- Fee order. party delivery service providers, such as DoorDash, UberEats, and GrubHu

The vendor opportunity at Krak Boba

Krak Boba is a small, California-based retail food franchise with 7 total units—6 franchised and 1 company-owned—according to its 2023 Franchise Disclosure Document. The system reported an average unit volume of $704,212, and the initial franchise term runs 10 years with a 6.0% royalty. For SaaS vendors, the opportunity is narrow but direct: a centralized HQ controls technology decisions, and the franchisor already mandates a POS system, signaling a willingness to enforce tech standards across the network.

Because the unit count is low, the total addressable market is just 7 locations. However, the presence of a mandated POS creates a natural integration or replacement conversation. Vendors selling adjacent tools—inventory, labor scheduling, loyalty, or analytics—can position against that existing stack. The key is reaching the right people at HQ.

Who controls software purchasing

The 2023 FDD lists four executives in Item 1: Tin Do (CEO), Ben Pham (COO), Cliff Nonnenmacher (Executive Vice President), and Justin Guevara (Chief Development Officer). No franchisee advisory council or multi-unit operators are disclosed in our corpus, and the operator footprint shows no mapped operators. This structure points to a top-down purchasing model where the C-suite makes technology decisions. For a vendor, the CEO and COO are the likely buyers; the Chief Development Officer may influence tools that support franchise growth.

There is no named CIO or VP of Technology, which is common in systems of this size. That means your pitch should be business-outcome-focused and brief enough for a CEO or COO to evaluate without a dedicated IT layer.

Mandated and current tech stack

Item 11 of the FDD confirms that Krak Boba requires franchisees to use a specific POS system. The vendor name is not disclosed in the document, which is not unusual—many FDDs describe the requirement without naming the supplier. No other technology systems are listed as mandated or recommended. This leaves the rest of the tech stack open: there is no disclosed requirement for accounting, payroll, inventory, online ordering, or CRM platforms.

For a software vendor, this is a mixed signal. The mandated POS means you will need to integrate with or displace an existing system. The absence of other mandates means there may be no incumbent in your category, but you will have to prove value to a leadership team that has not yet standardized those functions.

Procurement, renewals, and timing

Item 8 of the FDD does not provide a procurement extract, so the franchisor’s supplier designation model is not publicly known. It is unclear whether Krak Boba designates exclusive suppliers, maintains an approved list, or allows franchisees to purchase freely. Vendors should clarify this early in conversations with HQ.

Item 17 outlines renewal conditions: franchisees in good standing can renew for one additional term of 5 years, provided they give written notice at least six months before the end of their current term, pay a successor fee of 10% of the then-current initial franchise fee, and execute a new agreement—which may contain materially different terms. This renewal window is a natural trigger for technology re-evaluation. If early franchisees signed 10-year agreements around the brand’s founding, their first renewal cycle may be approaching, creating a potential opening for software vendors to engage.

How to read the Krak Boba FDD

The full 2023 Krak Boba Franchise Disclosure Document is embedded below. Key sections for software vendors include Item 1 (executives and ownership), Item 11 (mandated systems), Item 8 (procurement restrictions), and Item 17 (renewal and transfer conditions). The document confirms Krak Boba appears independently owned, with no parent company on file. Year-over-year unit growth is not disclosed. For a ranked target list of franchise systems that match your software category, FranCloud can help you prioritize based on tech mandates, unit counts, and decision-maker access.

Questions vendors ask

Krak Boba, answered from the filing

The executive team—CEO Tin Do, COO Ben Pham, EVP Cliff Nonnenmacher, and CDO Justin Guevara—controls purchasing. No franchisee-level autonomy is indicated; the mandated POS signals centralized decision-making.
The 2023 FDD mandates a POS system but does not disclose the vendor name. No other operational or back-office systems are listed as required or recommended.
Krak Boba operates 7 total units: 6 franchised and 1 company-owned. All are in the retail food segment, with HQ in California.
The FDD does not extract a procurement model from Item 8. It is not disclosed whether the franchisor designates suppliers, maintains an approved list, or allows open purchasing.
Renewal terms run 5 years, with notice required 6 months before the end of the initial 10-year term. The first major renewal cycle for early franchisees may be approaching, depending on signing dates.
The 2023 FDD is filed with state franchise regulators. You can view it directly in the embedded PDF viewer below for full details on Item 11, Item 17, and executive disclosures.
Source

Read the filing itself

Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.

Krak Boba2023 FDDView only
Buy the PDF ($149)

Loading filing…

View only A one-time purchase: the original filing, yours to keep.

FDD alert

Tell me when this brand refiles.

We’ll email you the moment Krak Boba files a new annual FDD, usually the freshest signal of a vendor change.

Sell software to franchises? See the playbook.

Your matched accounts, fit-scored to what you sell, with the contacts and openers built from each filing.

Find my accounts

Operator footprint

Who runs the locations

1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

WI1