From the filings

Mandated tech stackHQ-led decisions

DoggieWorld

Youth services

DoggieWorld is a small, youth-services franchise with 4 company-owned units and an undisclosed number of franchised locations. Software purchasing decisions appear centralized at the California headquarters, where Chief Executive Officer Garegin (Gary) Khachatryan and Director of Operations MJ Silva are the named executives. The franchisor mandates the Ginger system, giving vendors a clear starting point for integration or replacement conversations.

For software vendors selling into US franchise brands.

Live signals

Total units
4
0 franchised
Unit growth YoY
—
vs prior filing
AUV
—
Item 19, 2023
Royalty
8%
of gross sales
Ad fund
2%
national + local
Initial fee
$49K
per unit
Investment range
$470K–$887K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

10%of gross sales (FY2023)

Ongoing fees: 10% of gross sales (FY2023)Royalty 8%, Ad fund 2%. Total 10% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 8%Ad fund 2%

Franchisor behaviours

What the franchisor requires

27 requirements the franchisor states in this filing, each in its own words; 1 explicit no; 6 questions the text does not settle, which is not a no.

Accounting

Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?

Yes

Franchise agreement

Franchisee cannot substitute or replace the Business Management System in favor of any substitutes or other systems.

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We will have independent access to all of the information and data that is electronically transmitted on your point of sale system and will have access to all data related to the financial performance of your Park.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

within 30 days of the end of each calendar month Franchisee shall submit to Franchisor monthly financial statements and other reports related to the operations of the Franchised business

How the franchisor buys

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 8

We may designate a supplier, including ourselves or our affiliates, as the exclusive supplier for the System.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

We and/or our affiliates may receive rebates, payments and other material benefits from suppliers based on your purchases and we reserve the right to institute and expand rebate programs in the future.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

25

Item 8

approximately 25% of the on-going operating expenses of the Franchised Business.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

We may charge you a fee equal to the costs and expenses that we incur in reviewing and evaluating an alternate supplier, product, and/or service requested by you.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you want to purchase or lease a source restricted item from a supplier that has not been previously approved or designated by us in writing, you must send us a written request for approval and submit additional information, samples, and testing data that we may request.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

In the event of the termination of this Agreement, for any reason, that the accounts related to all telephone numbers associated with the Franchised Business and all rights in and to the telephone numbers associated with the Franchised Business, shall, at Franchisor’s election, be transferred to Franchisor.

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

Franchisor has the right at any and all times during business hours, throughout the terms of this Agree and without prior notice to Franchisee, to inspect Franchisee’s Park.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 11

At all times, we reserve the right to supplement, modify and update the Manuals.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

Although you are responsible for selecting a site for your Park Location you must obtain our approval of your Park Location.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

You may not use any websites, web-based media or digital media unless expressly approved by us in writing.

Is a minimum grand opening advertising spend required?

Yes

Item 7

You must spend a minimum of $15,000 prior to the opening your Park to promote your grand opening.

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Item 11

On an on-going monthly basis, you must spend not less than the greater of: (a) 5% of your monthly Gross Sales; or (b) $2,500 per month on the local marketing of your Park.

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Franchise agreement

If Franchisee’s Park or Designated Territory is located within the geographic area of an Advertising Cooperative, franchisee must participate in and contribute to the Advertising Cooperative.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

You must purchase the System Supplies, as designated by us, from us, our affiliates, and/or our designated suppliers.

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

You may only use those products, supplies, equipment, technology systems, and services that we authorize and designate in writing.

Payments

Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?

Yes

Item 8

Credit Card Processing – You must use our designated supplier and vendor for credit card processing which may be integrated with the point of sale system that we designate.

Must the franchisee participate in a gift card program?

Yes

Item 8

Customer Rewards and Gift Cards – You must use our designated supplier and vendor for the ability to access and use online, point of sale integrated, web based, and/or app based, ordering, customer rewards, and/or gift card systems.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

At all times, your Park must be managed and supervised on-site by either a Managing Owner or Operating Manager.

Must employees wear uniforms specified by the franchisor?

Yes

Item 11

you must ensure that all employees wear and maintain the proper uniforms with our approved System branded apparel and uniforms including, but not limited to, the apparel and uniforms comprising System Supplies.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 11

You must purchase, license and use the computer, point of sale, business management, and ordering systems that we designate.

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We will have independent access to all of the information and data that is electronically transmitted on your point of sale system and will have access to all data related to the financial performance of your Park.

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Franchise agreement

“Business Management System” refers to and means the software, internet, web based and/or cloud based system or systems, point of sale system or systems and customer relationship management system or systems as same may be individually or collectively designated by us, in our Reasonable Business Judgment, as being…

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Franchise agreement

Franchisee or, if Franchisee is a Corporate Entity, Franchisee’s Managing Owner and Manager, at Franchisee’s sole cost and expense, must attend and successfully complete all refresher training courses or system-wide training courses, additional training programs and seminars as Franchisor periodically may designate…

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 6

If we offer a franchisee annual conference in a given year you will be required to attend the conference on the dates and at the location that we designate.

The filing answers no to 1 question
  • Is the franchisor or an affiliate itself a supplier of required products, services or systems?Item 8

The vendor opportunity at DoggieWorld

DoggieWorld operates in the youth-services segment with a footprint of 4 company-owned units. The number of franchised locations is not disclosed in the 2023 Franchise Disclosure Document. For software vendors, this is a micro-target: a single decision-making node at headquarters, a known mandated system, and no legacy operator network to navigate. The addressable unit count is small, but the absence of a sprawling franchisee base means a shorter sales cycle if you can align with leadership.

Who controls software purchasing

The FDD’s Item 1 names two executives: Garegin (Gary) Khachatryan, Chief Executive Officer, and MJ Silva, Director of Operations. In a system this size, both individuals are likely directly involved in evaluating and approving software. There is no parent company on file; DoggieWorld appears independently owned. Vendors should prepare to engage the CEO and Director of Operations as the de facto buying center. No multi-unit operators are mapped in our corpus, reinforcing that all purchasing authority sits at HQ.

Mandated and current tech stack

DoggieWorld mandates one system: Ginger. The FDD does not list any additional recommended or mandated platforms. For vendors selling POS, booking, CRM, or operational tools, Ginger represents both the incumbent and the integration point. If you are pitching a replacement or a complementary solution, your value proposition must address how it coexists with or improves upon the mandated Ginger environment.

Procurement, renewals, and timing

Item 8 procurement language was not extracted in our corpus, so the franchisor’s supplier designation model remains unclear from the public filing. Renewal terms, drawn from Item 17, show a 5-year renewal window requiring 180 days’ prior written notice, a renewal fee, a general release, and a remodel to meet current standards. The initial franchise term is 10 years. With only 4 units and no disclosed year-over-year growth, contract windows are not driven by a large pipeline of new openings. Timing a pitch depends on building a direct relationship with HQ rather than waiting for a public RFP cycle.

How to read the DoggieWorld FDD

The 2023 DoggieWorld FDD is embedded below. It is filed with state franchise regulators and contains the legal and operational disclosures that govern the franchise system. For software vendors, the most actionable sections are Item 1 (executives), Item 11 (mandated systems), Item 8 (procurement restrictions), and Item 17 (renewal conditions). These sections tell you who buys, what they already use, and when contracts may come up for review. If you need a ranked target list of franchise systems matched to your software category, FranCloud can help.

Questions vendors ask

DoggieWorld, answered from the filing

The FDD lists Garegin (Gary) Khachatryan (CEO) and MJ Silva (Director of Operations). With a small unit count, both likely influence or approve software decisions directly.
The 2023 FDD mandates Ginger. No other mandated or recommended systems are disclosed in the filing.
The FDD reports 4 company-owned units. The number of franchised locations is not disclosed in the 2023 filing.
Item 8 procurement language was not extracted in our corpus. The FDD does not publicly specify designated or approved supplier requirements.
Initial terms run 10 years; renewals are 5 years and require 180 days' written notice. With only 4 units, timing is relationship-driven rather than cycle-based.
The 2023 FDD is filed with state franchise regulators. You can view the embedded PDF viewer below to read the full disclosure document.
Source

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DoggieWorld2023 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

2 operators run 2 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit2

Top states by locations

CA1
WI1

Related Youth services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.