HQ-led decisions

2 Hours of Freedom

Youth services

Software purchasing at 2 Hours of Freedom sits with President Jeffrey Anderson and VP of Operations Alyona Foca at the brand’s Illinois headquarters. The franchise currently mandates QuickBooks (desktop and Online) by Intuit and the ROLLER system by Roller Software across its operations. With one company-owned unit and no franchised locations mapped in our corpus, the addressable market is a single location today, but the 2025 FDD outlines a 10-year initial term and a 5-year renewal window that vendors should track.

Live signals

Total units
1
0 franchised
Unit growth YoY
vs prior filing
AUV
$289K
Item 19, 2025
Royalty
6%
of gross sales
Ad fund
1%
national + local
Initial fee
$40K
per unit
Investment range
$455K–$861K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
unaudited

Mandated & recommended tech

The systems vendors compete with

2 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

QuickBooks Online
Mandatory
AccountingItem 11

s Point-of-Sale (POS) System and venue management software from Roller Software, word processing and spreadsheets software from MS Office 365, accounting and payroll software from QuickBooks Online, a

ROLLER
Mandatory
POSItem 11

em is $7,320 to $13,750, which includes $1,320 to $3,750 in initial fees paid to Roller Software for the purchase of required credit card terminals. You will pay a monthly fee for Roller Software (est

The vendor opportunity at 2 Hours of Freedom

2 Hours of Freedom operates a single company-owned location, with no franchised units disclosed in the 2025 FDD. The brand reports an average unit volume of $288,849 and a 6.0% royalty rate on a 10-year initial term. For software vendors, the immediate addressable market is one unit, but the franchise agreement structure—including a 5-year renewal term—means the leadership team may evaluate new technology at contract inflection points. The youth-services concept is headquartered in Illinois, and all purchasing decisions flow through a centralized HQ.

Who controls software purchasing

The 2025 FDD lists Jeffrey Anderson as President and Alyona Foca as Vice President of Operations. In a single-unit, owner-operated environment, these two executives are the de facto technology buyers. Any vendor pitch should be directed to this pair, with an emphasis on how the software integrates with or improves upon the existing mandated stack. There is no parent company on file; the brand appears independently owned, which keeps the decision chain short and direct.

Mandated and current tech stack

The FDD mandates four specific systems: QuickBooks by Intuit Inc., QuickBooks Online by Intuit Inc., Roller Software, and the ROLLER system. These cover accounting and operational workflows. Vendors offering complementary or replacement solutions need to address integration with Intuit’s accounting ecosystem and Roller’s operational platform. Because these are mandates, any new tool must either fit alongside them or make a compelling case for displacement at the HQ level.

Procurement, renewals, and timing

Item 8 of the 2025 FDD contains no procurement extract, so the brand’s supplier model—whether designated, approved, or open—is not publicly documented. Vendors should clarify procurement rules directly with Anderson or Foca. On the renewal side, Item 17 specifies that a franchisee must comply with the agreement, give notice, meet current training requirements, upgrade the location and equipment, sign the then-current franchise agreement, execute a release, and pay a renewal fee. The renewal term is 5 years. For a single-unit system, this means any technology contract tied to the franchise term could come up for review at the 10-year mark or during a 5-year renewal cycle.

How to read the 2 Hours of Freedom FDD

The 2025 Franchise Disclosure Document is the authoritative source for unit count, financial performance representations, mandated suppliers, and leadership. Key sections for software vendors include Item 1 (executives), Item 8 (procurement restrictions—though absent here), Item 11 (mandated systems), and Item 17 (renewal conditions). The embedded PDF viewer below lets you search and review the full document. Focus on the mandated tech list and the renewal triggers to time your outreach. For a ranked target list of franchise systems that match your software, FranCloud can help you prioritize the right doors.

Questions vendors ask

2 Hours of Freedom, answered from the filing

President Jeffrey Anderson and VP of Operations Alyona Foca are the named executives in the 2025 FDD. As a single-unit, HQ-controlled brand, purchasing authority is centralized with this leadership team.
The 2025 FDD mandates QuickBooks by Intuit (desktop and Online) for accounting and the ROLLER system by Roller Software for operations. Both are required across the system.
The brand reports one company-owned unit in the 2025 FDD. No franchised locations are disclosed, and no operators are mapped in our corpus.
The 2025 FDD does not include an Item 8 procurement extract, so the designated-supplier vs. approved-supplier model is not publicly disclosed. Vendors should inquire directly with HQ.
The initial franchise term is 10 years, with a 5-year renewal requiring compliance, notice, training, upgrades, a release, and a renewal fee. Renewal windows may trigger tech re-evaluation.
The 2025 FDD is filed with state franchise regulators. You can review it directly in the embedded PDF viewer below on this page.
Source

Read the filing itself

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Operator footprint

Who runs the locations

1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

WI1

Related Youth services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.