Window World vs 76 Fence

76 Fence is a rounding error. Two total units, one franchised—there’s no addressable market to build a pipeline on, no matter how attractive the $1.54M AUV looks on paper. That revenue per unit is a trap: it signals a high-ticket, low-volume business where a single-location operator likely doesn’t need, and can’t afford, a multi-module software stack. The franchisor-controlled procurement also kills any wedge for vendor-led adoption—you’d have to sell corporate, not the franchisee, and with one franchisee, that’s a one-deal-or-nothing gamble.

Window World gives you 211 franchised units, all growing at 44% year-over-year, with an approved-supplier model that leaves the door open for franchisee-level software decisions. The investment range tops out higher ($362K vs $315K), which means more budget headroom for back-office and marketing automation, and the 12% royalty tells you these owners are generating real cash flow—they can fund a tech stack. The tradeoff is real: you’re selling into a lower-AUV, higher-volume operator, so your ACV will be smaller per unit. But in B2B franchise software, TAM and terrain beat unit economics every time when the unit economics are theoretical.

Verdict: Window World is the only real software-sales opportunity here—76 Fence is a prospect list of one.