Trustegrity vs FranNet

FranNet is the stronger software-sales opportunity right now. It wins decisively on total addressable market: 58 franchised units versus Trustegrity’s 22 total (only 10 franchised). That 5.8x multiplier on immediately accessible doors is the single most important number here. FranNet also files a current 2026 FDD with full franchisee transparency, which matters operationally—we can reach every unit without the friction of corporate-owned locations or opaque legacy filings that make vendor onboarding a slog. The AUV of $291,700 is modest, but it’s consistent across a homogeneous, fully franchised base, giving us a clean, repeatable deployment motion with minimal variability across sites.

The tradeoff is budget versus TAM. Trustegrity fields a lower all-in investment range ($37.5K–$74.3K vs. $59.5K–$97.5K), which could mean leaner ops with less free cash for software, and that 66.7% unit growth looks impressive on paper—until you realize it’s growth off a tiny base of 10 franchised units. High growth from a small denominator doesn’t change the immediate opportunity size, and an overdue FDD filing signals either disorganization or reluctance to disclose updated numbers, both red flags for a vendor evaluating timing and compliance risk. FranNet’s larger, stable, fully franchised base means faster pipeline build and less friction per deal.

Verdict: FranNet wins on TAM, terrain uniformity, and timing freshness—sacrificing some budget headroom for a 5.8x larger, fully reachable franchise footprint that closes faster.